The 2016-2021 Outlook for Frozen Flour Doughs and Batters Made in Flour Mills in the United States

 Published On: Apr, 2015 |    No of Pages: 623 |  Published By: Icon Group International, Inc | Format: PDF
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This econometric study covers the latent demand outlook for frozen flour doughs and batters made in flour mills across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 10,700 cities in the United States. For each city in question, the percent share the city is of it’s state and of the United States is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-à-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state and city, latent demand estimates are created for frozen flour doughs and batters made in flour mills. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in the United States). This study gives, however, my estimates for the latent demand, or the P.I.E., for frozen flour doughs and batters made in flour mills in the United States. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of the United States. For each state, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.

Table Of Contents:

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 12
1.3.3 Step 3. Filling in Missing Values 12
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 13
1.3.5 Step 5. Fixed-Parameter Linear Estimation 13
1.3.6 Step 6. Aggregation and Benchmarking 13
1.4 Frequently Asked Questions (FAQ) 14
1.4.1 Category Definition 14
1.4.2 Units 14
1.4.3 Methodology 15
2 SUMMARY OF FINDINGS 17
2.1 Latent Demand in The US 18
3 FAR WEST 19
3.1 Executive Summary 19
3.2 Latent Demand by Year - Alaska 21
3.3 Cities Sorted by Rank - Alaska 22
3.4 Cities Sorted by Zipcode - Alaska 23
3.5 Latent Demand by Year - California 24
3.6 Cities Sorted by Rank - California 25
3.7 Cities Sorted by Zipcode - California 44
3.8 Latent Demand by Year - Hawaii 63
3.9 Cities Sorted by Rank - Hawaii 64
3.10 Cities Sorted by Zipcode - Hawaii 66
3.11 Latent Demand by Year - Nevada 68
3.12 Cities Sorted by Rank - Nevada 69
3.13 Cities Sorted by Zipcode - Nevada 70
3.14 Latent Demand by Year - Oregon 71
3.15 Cities Sorted by Rank - Oregon 72
3.16 Cities Sorted by Zipcode - Oregon 75
3.17 Latent Demand by Year - Washington 79
3.18 Cities Sorted by Rank - Washington 80
3.19 Cities Sorted by Zipcode - Washington 87
4 GREAT LAKES 94
4.1 Executive Summary 94
4.2 Latent Demand by Year - Illinois 96
4.3 Cities Sorted by Rank - Illinois 97
4.4 Cities Sorted by Zipcode - Illinois 108
4.5 Latent Demand by Year - Indiana 121
4.6 Cities Sorted by Rank - Indiana 122
4.7 Cities Sorted by Zipcode - Indiana 127
4.8 Latent Demand by Year - Michigan 132
4.9 Cities Sorted by Rank - Michigan 133
4.10 Cities Sorted by Zipcode - Michigan 140
4.11 Latent Demand by Year - Ohio 147
4.12 Cities Sorted by Rank - Ohio 148
4.13 Cities Sorted by Zipcode - Ohio 159
4.14 Latent Demand by Year - Wisconsin 170
4.15 Cities Sorted by Rank - Wisconsin 171
4.16 Cities Sorted by Zipcode - Wisconsin 177
5 MID-ATLANTIC 185
5.1 Executive Summary 185
5.2 Latent Demand by Year - Delaware 187
5.3 Cities Sorted by Rank - Delaware 188
5.4 Cities Sorted by Zipcode - Delaware 189
5.5 Latent Demand by Year - District of Columbia 190
5.6 Cities Sorted by Rank - District of Columbia 191
5.7 Cities Sorted by Zipcode - District of Columbia 191
5.8 Latent Demand by Year - Maryland 192
5.9 Cities Sorted by Rank - Maryland 193
5.10 Cities Sorted by Zipcode - Maryland 199
5.11 Latent Demand by Year - New Jersey 205
5.12 Cities Sorted by Rank - New Jersey 206
5.13 Cities Sorted by Zipcode - New Jersey 215
5.14 Latent Demand by Year - New York 225
5.15 Cities Sorted by Rank - New York 226
5.16 Cities Sorted by Zipcode - New York 244
5.17 Latent Demand by Year - Pennsylvania 262
5.18 Cities Sorted by Rank - Pennsylvania 263
5.19 Cities Sorted by Zipcode - Pennsylvania 279
6 NEW ENGLAND 295
6.1 Executive Summary 295
6.2 Latent Demand by Year - Connecticut 297
6.3 Cities Sorted by Rank - Connecticut 298
6.4 Cities Sorted by Zipcode - Connecticut 302
6.5 Latent Demand by Year - Maine 307
6.6 Cities Sorted by Rank - Maine 308
6.7 Cities Sorted by Zipcode - Maine 311
6.8 Latent Demand by Year - Massachusetts 314
6.9 Cities Sorted by Rank - Massachusetts 315
6.10 Cities Sorted by Zipcode - Massachusetts 322
6.11 Latent Demand by Year - New Hampshire 329
6.12 Cities Sorted by Rank - New Hampshire 330
6.13 Cities Sorted by Zipcode - New Hampshire 332
6.14 Latent Demand by Year - Rhode Island 336
6.15 Cities Sorted by Rank - Rhode Island 337
6.16 Cities Sorted by Zipcode - Rhode Island 338
6.17 Latent Demand by Year - Vermont 339
6.18 Cities Sorted by Rank - Vermont 340
6.19 Cities Sorted by Zipcode - Vermont 341
7 PLAINS 343
7.1 Executive Summary 343
7.2 Latent Demand by Year - Iowa 345
7.3 Cities Sorted by Rank - Iowa 346
7.4 Cities Sorted by Zipcode - Iowa 350
7.5 Latent Demand by Year - Kansas 354
7.6 Cities Sorted by Rank - Kansas 355
7.7 Cities Sorted by Zipcode - Kansas 358
7.8 Latent Demand by Year - Minnesota 361
7.9 Cities Sorted by Rank - Minnesota 362
7.10 Cities Sorted by Zipcode - Minnesota 368
7.11 Latent Demand by Year - Missouri 374
7.12 Cities Sorted by Rank - Missouri 375
7.13 Cities Sorted by Zipcode - Missouri 381
7.14 Latent Demand by Year - Nebraska 387
7.15 Cities Sorted by Rank - Nebraska 388
7.16 Cities Sorted by Zipcode - Nebraska 389
7.17 Latent Demand by Year - North Dakota 392
7.18 Cities Sorted by Rank - North Dakota 393
7.19 Cities Sorted by Zipcode - North Dakota 394
7.20 Latent Demand by Year - South Dakota 395
7.21 Cities Sorted by Rank - South Dakota 396
7.22 Cities Sorted by Zipcode - South Dakota 397
8 ROCKIES 398
8.1 Executive Summary 398
8.2 Latent Demand by Year - Colorado 399
8.3 Cities Sorted by Rank - Colorado 400
8.4 Cities Sorted by Zipcode - Colorado 404
8.5 Latent Demand by Year - Idaho 408
8.6 Cities Sorted by Rank - Idaho 409
8.7 Cities Sorted by Zipcode - Idaho 410
8.8 Latent Demand by Year - Montana 412
8.9 Cities Sorted by Rank - Montana 413
8.10 Cities Sorted by Zipcode - Montana 414
8.11 Latent Demand by Year - Utah 416
8.12 Cities Sorted by Rank - Utah 417
8.13 Cities Sorted by Zipcode - Utah 420
8.14 Latent Demand by Year - Wyoming 423
8.15 Cities Sorted by Rank - Wyoming 424
8.16 Cities Sorted by Zipcode - Wyoming 425
9 SOUTHEAST 426
9.1 Executive Summary 426
9.2 Latent Demand by Year - Alabama 428
9.3 Cities Sorted by Rank - Alabama 429
9.4 Cities Sorted by Zipcode - Alabama 433
9.5 Latent Demand by Year - Arkansas 438
9.6 Cities Sorted by Rank - Arkansas 439
9.7 Cities Sorted by Zipcode - Arkansas 442
9.8 Latent Demand by Year - Florida 445
9.9 Cities Sorted by Rank - Florida 446
9.10 Cities Sorted by Zipcode - Florida 460
9.11 Latent Demand by Year - Georgia 475
9.12 Cities Sorted by Rank - Georgia 476
9.13 Cities Sorted by Zipcode - Georgia 483
9.14 Latent Demand by Year - Kentucky 490
9.15 Cities Sorted by Rank - Kentucky 491
9.16 Cities Sorted by Zipcode - Kentucky 495
9.17 Latent Demand by Year - Louisiana 499
9.18 Cities Sorted by Rank - Louisiana 500
9.19 Cities Sorted by Zipcode - Louisiana 504
9.20 Latent Demand by Year - Mississippi 510
9.21 Cities Sorted by Rank - Mississippi 511
9.22 Cities Sorted by Zipcode - Mississippi 514
9.23 Latent Demand by Year - North Carolina 517
9.24 Cities Sorted by Rank - North Carolina 518
9.25 Cities Sorted by Zipcode - North Carolina 525
9.26 Latent Demand by Year - South Carolina 532
9.27 Cities Sorted by Rank - South Carolina 533
9.28 Cities Sorted by Zipcode - South Carolina 537
9.29 Latent Demand by Year - Tennessee 542
9.30 Cities Sorted by Rank - Tennessee 543
9.31 Cities Sorted by Zipcode - Tennessee 548
9.32 Latent Demand by Year - Virginia 553
9.33 Cities Sorted by Rank - Virginia 554
9.34 Cities Sorted by Zipcode - Virginia 559
9.35 Latent Demand by Year - West Virginia 564
9.36 Cities Sorted by Rank - West Virginia 565
9.37 Cities Sorted by Zipcode - West Virginia 567
10 SOUTHWEST 569
10.1 Executive Summary 569
10.2 Latent Demand by Year - Arizona 570
10.3 Cities Sorted by Rank - Arizona 571
10.4 Cities Sorted by Zipcode - Arizona 574
10.5 Latent Demand by Year - New Mexico 577
10.6 Cities Sorted by Rank - New Mexico 578
10.7 Cities Sorted by Zipcode - New Mexico 579
10.8 Latent Demand by Year - Oklahoma 582
10.9 Cities Sorted by Rank - Oklahoma 583
10.10 Cities Sorted by Zipcode - Oklahoma 586
10.11 Latent Demand by Year - Texas 590
10.12 Cities Sorted by Rank - Texas 591
10.13 Cities Sorted by Zipcode - Texas 606
11 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 622
11.1 Disclaimers & Safe Harbor 622
11.2 ICON Group International, Inc. User Agreement Provisions 623

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