The 2016-2021 Outlook for Frozen Noodles in the United States

 Published On: Apr, 2015 |    No of Pages: 568 |  Published By: Icon Group International, Inc | Format: PDF
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This econometric study covers the latent demand outlook for frozen noodles across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 9,600 cities in the United States. For each city in question, the percent share the city is of itís state and of the United States is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-ŗ-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state and city, latent demand estimates are created for frozen noodles. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in the United States). This study gives, however, my estimates for the latent demand, or the P.I.E., for frozen noodles in the United States. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of the United States. For each state, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.

Table Of Contents:

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 12
1.3.3 Step 3. Filling in Missing Values 12
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 12
1.3.5 Step 5. Fixed-Parameter Linear Estimation 13
1.3.6 Step 6. Aggregation and Benchmarking 13
1.4 Frequently Asked Questions (FAQ) 13
1.4.1 Category Definition 13
1.4.2 Units 13
1.4.3 Methodology 15
2 SUMMARY OF FINDINGS 17
2.1 Latent Demand in The US 18
3 FAR WEST 19
3.1 Executive Summary 19
3.2 Latent Demand by Year - Alaska 21
3.3 Cities Sorted by Rank - Alaska 22
3.4 Cities Sorted by Zipcode - Alaska 23
3.5 Latent Demand by Year - California 24
3.6 Cities Sorted by Rank - California 25
3.7 Cities Sorted by Zipcode - California 42
3.8 Latent Demand by Year - Hawaii 61
3.9 Cities Sorted by Rank - Hawaii 62
3.10 Cities Sorted by Zipcode - Hawaii 63
3.11 Latent Demand by Year - Nevada 66
3.12 Cities Sorted by Rank - Nevada 67
3.13 Cities Sorted by Zipcode - Nevada 68
3.14 Latent Demand by Year - Oregon 69
3.15 Cities Sorted by Rank - Oregon 70
3.16 Cities Sorted by Zipcode - Oregon 73
3.17 Latent Demand by Year - Washington 76
3.18 Cities Sorted by Rank - Washington 77
3.19 Cities Sorted by Zipcode - Washington 83
4 GREAT LAKES 89
4.1 Executive Summary 89
4.2 Latent Demand by Year - Illinois 90
4.3 Cities Sorted by Rank - Illinois 91
4.4 Cities Sorted by Zipcode - Illinois 101
4.5 Latent Demand by Year - Indiana 113
4.6 Cities Sorted by Rank - Indiana 114
4.7 Cities Sorted by Zipcode - Indiana 118
4.8 Latent Demand by Year - Michigan 123
4.9 Cities Sorted by Rank - Michigan 124
4.10 Cities Sorted by Zipcode - Michigan 130
4.11 Latent Demand by Year - Ohio 137
4.12 Cities Sorted by Rank - Ohio 138
4.13 Cities Sorted by Zipcode - Ohio 148
4.14 Latent Demand by Year - Wisconsin 158
4.15 Cities Sorted by Rank - Wisconsin 159
4.16 Cities Sorted by Zipcode - Wisconsin 164
5 MID-ATLANTIC 171
5.1 Executive Summary 171
5.2 Latent Demand by Year - Delaware 173
5.3 Cities Sorted by Rank - Delaware 174
5.4 Cities Sorted by Zipcode - Delaware 175
5.5 Latent Demand by Year - District of Columbia 176
5.6 Cities Sorted by Rank - District of Columbia 177
5.7 Cities Sorted by Zipcode - District of Columbia 177
5.8 Latent Demand by Year - Maryland 178
5.9 Cities Sorted by Rank - Maryland 179
5.10 Cities Sorted by Zipcode - Maryland 184
5.11 Latent Demand by Year - New Jersey 190
5.12 Cities Sorted by Rank - New Jersey 191
5.13 Cities Sorted by Zipcode - New Jersey 200
5.14 Latent Demand by Year - New York 209
5.15 Cities Sorted by Rank - New York 210
5.16 Cities Sorted by Zipcode - New York 225
5.17 Latent Demand by Year - Pennsylvania 241
5.18 Cities Sorted by Rank - Pennsylvania 242
5.19 Cities Sorted by Zipcode - Pennsylvania 256
6 NEW ENGLAND 271
6.1 Executive Summary 271
6.2 Latent Demand by Year - Connecticut 273
6.3 Cities Sorted by Rank - Connecticut 274
6.4 Cities Sorted by Zipcode - Connecticut 278
6.5 Latent Demand by Year - Maine 283
6.6 Cities Sorted by Rank - Maine 284
6.7 Cities Sorted by Zipcode - Maine 286
6.8 Latent Demand by Year - Massachusetts 288
6.9 Cities Sorted by Rank - Massachusetts 289
6.10 Cities Sorted by Zipcode - Massachusetts 295
6.11 Latent Demand by Year - New Hampshire 303
6.12 Cities Sorted by Rank - New Hampshire 304
6.13 Cities Sorted by Zipcode - New Hampshire 306
6.14 Latent Demand by Year - Rhode Island 308
6.15 Cities Sorted by Rank - Rhode Island 309
6.16 Cities Sorted by Zipcode - Rhode Island 310
6.17 Latent Demand by Year - Vermont 311
6.18 Cities Sorted by Rank - Vermont 312
6.19 Cities Sorted by Zipcode - Vermont 313
7 PLAINS 314
7.1 Executive Summary 314
7.2 Latent Demand by Year - Iowa 316
7.3 Cities Sorted by Rank - Iowa 317
7.4 Cities Sorted by Zipcode - Iowa 320
7.5 Latent Demand by Year - Kansas 324
7.6 Cities Sorted by Rank - Kansas 325
7.7 Cities Sorted by Zipcode - Kansas 327
7.8 Latent Demand by Year - Minnesota 330
7.9 Cities Sorted by Rank - Minnesota 331
7.10 Cities Sorted by Zipcode - Minnesota 336
7.11 Latent Demand by Year - Missouri 342
7.12 Cities Sorted by Rank - Missouri 343
7.13 Cities Sorted by Zipcode - Missouri 348
7.14 Latent Demand by Year - Nebraska 353
7.15 Cities Sorted by Rank - Nebraska 354
7.16 Cities Sorted by Zipcode - Nebraska 355
7.17 Latent Demand by Year - North Dakota 357
7.18 Cities Sorted by Rank - North Dakota 358
7.19 Cities Sorted by Zipcode - North Dakota 358
7.20 Latent Demand by Year - South Dakota 360
7.21 Cities Sorted by Rank - South Dakota 361
7.22 Cities Sorted by Zipcode - South Dakota 362
8 ROCKIES 363
8.1 Executive Summary 363
8.2 Latent Demand by Year - Colorado 364
8.3 Cities Sorted by Rank - Colorado 365
8.4 Cities Sorted by Zipcode - Colorado 368
8.5 Latent Demand by Year - Idaho 372
8.6 Cities Sorted by Rank - Idaho 373
8.7 Cities Sorted by Zipcode - Idaho 374
8.8 Latent Demand by Year - Montana 375
8.9 Cities Sorted by Rank - Montana 376
8.10 Cities Sorted by Zipcode - Montana 377
8.11 Latent Demand by Year - Utah 378
8.12 Cities Sorted by Rank - Utah 379
8.13 Cities Sorted by Zipcode - Utah 381
8.14 Latent Demand by Year - Wyoming 385
8.15 Cities Sorted by Rank - Wyoming 386
8.16 Cities Sorted by Zipcode - Wyoming 387
9 SOUTHEAST 388
9.1 Executive Summary 388
9.2 Latent Demand by Year - Alabama 390
9.3 Cities Sorted by Rank - Alabama 391
9.4 Cities Sorted by Zipcode - Alabama 395
9.5 Latent Demand by Year - Arkansas 399
9.6 Cities Sorted by Rank - Arkansas 400
9.7 Cities Sorted by Zipcode - Arkansas 402
9.8 Latent Demand by Year - Florida 406
9.9 Cities Sorted by Rank - Florida 407
9.10 Cities Sorted by Zipcode - Florida 420
9.11 Latent Demand by Year - Georgia 434
9.12 Cities Sorted by Rank - Georgia 435
9.13 Cities Sorted by Zipcode - Georgia 441
9.14 Latent Demand by Year - Kentucky 449
9.15 Cities Sorted by Rank - Kentucky 450
9.16 Cities Sorted by Zipcode - Kentucky 453
9.17 Latent Demand by Year - Louisiana 457
9.18 Cities Sorted by Rank - Louisiana 458
9.19 Cities Sorted by Zipcode - Louisiana 462
9.20 Latent Demand by Year - Mississippi 466
9.21 Cities Sorted by Rank - Mississippi 467
9.22 Cities Sorted by Zipcode - Mississippi 469
9.23 Latent Demand by Year - North Carolina 472
9.24 Cities Sorted by Rank - North Carolina 473
9.25 Cities Sorted by Zipcode - North Carolina 479
9.26 Latent Demand by Year - South Carolina 486
9.27 Cities Sorted by Rank - South Carolina 487
9.28 Cities Sorted by Zipcode - South Carolina 491
9.29 Latent Demand by Year - Tennessee 495
9.30 Cities Sorted by Rank - Tennessee 496
9.31 Cities Sorted by Zipcode - Tennessee 500
9.32 Latent Demand by Year - Virginia 505
9.33 Cities Sorted by Rank - Virginia 506
9.34 Cities Sorted by Zipcode - Virginia 510
9.35 Latent Demand by Year - West Virginia 516
9.36 Cities Sorted by Rank - West Virginia 517
9.37 Cities Sorted by Zipcode - West Virginia 519
10 SOUTHWEST 521
10.1 Executive Summary 521
10.2 Latent Demand by Year - Arizona 522
10.3 Cities Sorted by Rank - Arizona 523
10.4 Cities Sorted by Zipcode - Arizona 525
10.5 Latent Demand by Year - New Mexico 528
10.6 Cities Sorted by Rank - New Mexico 529
10.7 Cities Sorted by Zipcode - New Mexico 530
10.8 Latent Demand by Year - Oklahoma 532
10.9 Cities Sorted by Rank - Oklahoma 533
10.10 Cities Sorted by Zipcode - Oklahoma 536
10.11 Latent Demand by Year - Texas 539
10.12 Cities Sorted by Rank - Texas 540
10.13 Cities Sorted by Zipcode - Texas 553
11 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 567
11.1 Disclaimers & Safe Harbor 567
11.2 ICON Group International, Inc. User Agreement Provisions 568

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