Sports Nutrition in Norway

 Published On: Sep, 2016 |    No of Pages: 27 |  Published By: Euromonitor | Format: PDF
Norwegians are obsessed about health and wellness, and this has been the most important driver of sales for sports nutrition over the last years. Norwegians are advanced in linking the relationship between exercising and eating well. Protein, previously reserved for serious athletes, is now being sold at a multichannel level. This means that Norwegians now have greater access to protein products, both online and offline.

Sports Nutrition in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
SPORTS NUTRITION IN NORWAY

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sports Nutrition by Category: Value 2011-2016
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Sports Nutrition: % Value 2012-2016
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2013-2016
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2016-2021
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2016-2021
Orkla Care As in Consumer Health (norway)
Strategic Direction
Key Facts
Summary 1 Orkla Care: Key Facts
Summary 2 Orkla Care: Operational Indicators
Competitive Positioning
Summary 3 Orkla Care: Competitive Position 2016
Proteinfabrikken As in Consumer Health (norway)
Strategic Direction
Key Facts
Summary 4 Proteinfabrikken AS: Key Facts
Summary 5 Proteinfabrikken AS: Operational Indicators
Competitive Positioning
Summary 6 Proteinfabrikken AS: Competitive Position 2016
Executive Summary
Consumer Health Still Growing
Consumer Health Is Getting More Media Attention
Competitive Landscape Remains the Same
Internet Retailing Is Here To Stay and Grow
Consumer Health Growth Expected To Slow Down
Key Trends and Developments
Media and Its Role in Consumer Health
Internet Continues To Influence Consumer Behaviour
Lifestyle and Demographics
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 8 Life Expectancy at Birth 2011-2016
Market Data
Table 9 Sales of Consumer Health by Category: Value 2011-2016
Table 10 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 11 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 12 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2011-2016
Table 14 Distribution of Consumer Health by Format: % Value 2011-2016
Table 15 Distribution of Consumer Health by Format and Category: % Value 2016
Table 16 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 7 OTC: Switches 2014-2016
Sources
Summary 8 Research Sources
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