Soup in Kenya

 Published On: Nov, 2017 |    No of Pages: 22 |  Published By: Euromonitor | Format: PDF
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The rapid expansion of modern retail outlets in Kenya, especially in urban residential areas, as well as the growth of the middle classes with high disposable incomes, promoted value and volume sales in soup in 2017. These products are solely distributed through modern retail outlets, and target upper- and middle-classed consumers. Moreover, the growing international community in the country and changing cooking habits among Kenyan households further promoted growth of this category in the revie...

Soup in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, Shelf Stable Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soup market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

SOUP IN KENYA

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Soup by Category: Volume 2012-2017
Table 2 Sales of Soup by Category: Value 2012-2017
Table 3 Sales of Soup by Category: % Volume Growth 2012-2017
Table 4 Sales of Soup by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Soup: % Value 2013-2017
Table 6 LBN Brand Shares of Soup: % Value 2014-2017
Table 7 Distribution of Soup by Format: % Value 2012-2017
Table 8 Forecast Sales of Soup by Category: Volume 2017-2022
Table 9 Forecast Sales of Soup by Category: Value 2017-2022
Table 10 Forecast Sales of Soup by Category: % Volume Growth 2017-2022
Table 11 Forecast Sales of Soup by Category: % Value Growth 2017-2022
Executive Summary
Packaged Food Continues To Register Strong Retail Value Growth in 2017
Consumers Seek Affordability and Convenience
Local Companies Lead Packaged Food
Supermarkets Continues To Lead Distribution
Steady Growth Forecast for Packaged Food
Foodservice: Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2012-2017
Table 17 Sales of Packaged Food by Category: Value 2012-2017
Table 18 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 19 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 20 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 21 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 22 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 23 Distribution of Packaged Food by Format: % Value 2012-2017
Table 24 Distribution of Packaged Food by Format and Category: % Value 2017
Table 25 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 26 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022
Definitions
Sources
Summary 1 Research Sources

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