Cheese in Greece

 Published On: Sep, 2016 |    No of Pages: 39 |  Published By: Euromonitor | Format: PDF
Unpackaged cheese continued to outperform packaged cheese in Greece during 2016, with both packaged soft cheese and packaged hard cheese witnessing declines in sales. Aggressive promotional activities in soft cheese, specifically in packaged feta, prevented sales in the category from witnessing as steep a decline as other types of packaged cheese, although the migration to unpackaged feta purchased from supermarket deli counters, which has a competitive advantage in terms of its lower price,...

Cheese in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Processed Cheese, Unprocessed Cheese.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cheese market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

CHEESE IN GREECE

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Cheese by Category: Volume 2011-2016
Table 2 Sales of Cheese by Category: Value 2011-2016
Table 3 Sales of Cheese by Category: % Volume Growth 2011-2016
Table 4 Sales of Cheese by Category: % Value Growth 2011-2016
Table 5 Sales of Spreadable Processed Cheese by Type: % Value 2011-2016
Table 6 Sales of Unprocessed Cheese by Type: % Value 2011-2016
Table 7 NBO Company Shares of Cheese: % Value 2012-2016
Table 8 LBN Brand Shares of Cheese: % Value 2013-2016
Table 9 Distribution of Cheese by Format: % Value 2011-2016
Table 10 Forecast Sales of Cheese by Category: Volume 2016-2021
Table 11 Forecast Sales of Cheese by Category: Value 2016-2021
Table 12 Forecast Sales of Cheese by Category: % Volume Growth 2016-2021
Table 13 Forecast Sales of Cheese by Category: % Value Growth 2016-2021
Alfa-beta Vassilopoulos SA in Packaged Food (greece)
Strategic Direction
Internet Strategy
Summary 1 Alfa-Beta Vassilopoulos SA: Share of Sales Generated by Internet Retailing 2013-2015
Chart 1 Alfa-Beta Vassilopoulos: ?? Vassilopoulos, interior view, supermarkets in Thessaloniki
Private Label
Summary 2 Alfa-Beta Vassilopoulos SA: Private Label Portfolio
Competitive Positioning
Summary 3 Alfa-Beta Vassilopoulos SA: Competitive Position 2015
Delta Foods SA in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 4 Delta Foods SA: Key Facts
Summary 5 Delta Foods SA: Operational Indicators
Competitive Positioning
Summary 6 Delta Foods SA: Competitive Position 2016
Elais Unilever Hellas SA in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 7 Elais Unilever Hellas SA: Key Facts
Summary 8 Elais Unilever Hellas SA: Operational Indicators
Competitive Positioning
Summary 9 Elais Unilever Hellas SA: Competitive Position 2016
Frieslandcampina Hellas SA in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 10 FrieslandCampina Hellas SA: Key Facts
Competitive Positioning
Summary 11 FrieslandCampina Hellas SA: Competitive Position 2016
Executive Summary
Value Sales Continue To Post A Decline
Balance Is Gradually Restored After Turbulence in 2015
Delta Foods SA Leads Sales
Supermarkets Leads Sales
Forecast Remains Rather Gloomy Amidst the Ongoing Recession
Key Trends and Developments
Shift Away From Consumer Foodservice Benefits Packaged Food
Political and Economic Turbulence Influences Consumption Patterns
Demographic Trends Further Hinder Growth
Prices Increase Amidst Vat Hike and A Slowdown in Promotional Activities
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 14 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 18 Sales of Packaged Food by Category: Volume 2011-2016
Table 19 Sales of Packaged Food by Category: Value 2011-2016
Table 20 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 21 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 22 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 23 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 24 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 25 Penetration of Private Label by Category: % Value 2011-2016
Table 26 Distribution of Packaged Food by Format: % Value 2011-2016
Table 27 Distribution of Packaged Food by Format and Category: % Value 2016
Table 28 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
Summary 12 Research Sources

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