Gum in Morocco

 Published On: Jul, 2016 |    No of Pages: 27 |  Published By: Euromonitor | Format: PDF
Gum achieved positive results in Morocco in 2016 and registered 5% retail value growth, mainly due to the strong results of sugarised gum given the strong brand equity of Clorets and Flash Gum. Moreover, the latest development of a new Clorets flavour with cinnamon attracted the interest of many customers. In addition, the joint venture of the previous BIMO Company with Mondelez International positively affected the companyís strategy, given its new ownership by a multinational player, in which...

Gum in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

GUM IN MOROCCO

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Gum by Category: Volume 2011-2016
Table 2 Sales of Gum by Category: Value 2011-2016
Table 3 Sales of Gum by Category: % Volume Growth 2011-2016
Table 4 Sales of Gum by Category: % Value Growth 2011-2016
Table 5 Sales of Gum by Flavour: Rankings 2011-2016
Table 6 NBO Company Shares of Gum: % Value 2012-2016
Table 7 LBN Brand Shares of Gum: % Value 2013-2016
Table 8 Distribution of Gum by Format: % Value 2011-2016
Table 9 Forecast Sales of Gum by Category: Volume 2016-2021
Table 10 Forecast Sales of Gum by Category: Value 2016-2021
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2016-2021
Table 12 Forecast Sales of Gum by Category: % Value Growth 2016-2021
Executive Summary
Packaged Food Records Slower Value Growth in 2016
Social Media and TV Shows Fuel Consumer Health Concerns
Domestic Companies Continue To Lead Packaged Food in 2016
Internet Retailing Continues To Grow in Popularity
Packaged Food Expected To Post Growth Over Forecast Period
Key Trends and Developments
Demand for Healthy and Natural Goods Continues To Grow Rapidly
Rising Demand for Gluten Free Foods
Internet Retailing Sales Rising Rapidly From Small Base
Dynamic Brand Licencing Developments
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2011-2016
Table 18 Sales of Packaged Food by Category: Value 2011-2016
Table 19 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 20 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 21 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 23 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 24 Penetration of Private Label by Category: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format: % Value 2011-2016
Table 26 Distribution of Packaged Food by Format and Category: % Value 2016
Table 27 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources

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