Sports Nutrition in Guatemala

 Published On: Nov, 2015 |    No of Pages: 17 |  Published By: Euromonitor | Format: PDF
Sports nutrition products are mainly consumed by middle- to upper-income men and women who are serious about training sports. The category grew as consumers learned the importance of exercise in maintaining a healthy lifestyle. In 2015 Herbalife introduced a new line of sports nutrition products, called Herbalife 24. The companyís strong direct selling structure allowed the brand to have a positive impact on the category and bring more dynamism to sports nutrition.

Euromonitor International's Sports Nutrition in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
SPORTS NUTRITION IN GUATEMALA

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sports Nutrition by Category: Value 2010-2015
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Sports Nutrition: % Value 2011-2015
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2012-2015
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2015-2020
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2015-2020
Gnc Guatemala, SA in Consumer Health (guatemala)
Strategic Direction
Key Facts
Summary 1 GNC Guatemala SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 GNC Guatemala SA: Competitive Position 2015
Executive Summary
Strong Retail Value Growth Is Recorded in 2015
Marketing Campaigns Bring the Most Dynamism
Generic Products Lead
Chemists/pharmacies and Drugstores/parapharmacies Lead Sales
A Strong Performance Is Expected Over the Forecast Period
Key Trends and Developments
Drugstores/parapharmacies Expand Services To Attract More Clients
Mass Media Marketing Campaigns Bring Dynamism To the Market
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2010-2015
Table 8 Life Expectancy at Birth 2010-2015
Market Data
Table 9 Sales of Consumer Health by Category: Value 2010-2015
Table 10 Sales of Consumer Health by Category: % Value Growth 2010-2015
Table 11 NBO Company Shares of Consumer Health: % Value 2011-2015
Table 12 LBN Brand Shares of Consumer Health: % Value 2012-2015
Table 13 Distribution of Consumer Health by Format: % Value 2010-2015
Table 14 Distribution of Consumer Health by Format and Category: % Value 2015
Table 15 Forecast Sales of Consumer Health by Category: Value 2015-2020
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2015-2020
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Definitions
Sources
Summary 3 Research Sources

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