Ready Meals in Portugal

 Published On: Nov, 2017 |    No of Pages: 34 |  Published By: Euromonitor | Format: PDF
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To boost sales during the crisis period, players invested heavily in promotional campaigns, creating a habit amongst national consumers of expecting and waiting for promotions to make their purchases, trivialising promotional campaigns and reducing their effect. This trend has been limiting the growth of the category, which continues to be impacted by strong promotional activity, even with the improvement of socioeconomic conditions. The average unit price, current value and volume sales all rem...

Ready Meals in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ready Meals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

READY MEALS IN PORTUGAL

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ready Meals by Category: Volume 2012-2017
Table 2 Sales of Ready Meals by Category: Value 2012-2017
Table 3 Sales of Ready Meals by Category: % Volume Growth 2012-2017
Table 4 Sales of Ready Meals by Category: % Value Growth 2012-2017
Table 5 Sales of Chilled Ready Meals by Ethnicity: % Value 2012-2017
Table 6 Sales of Frozen Ready Meals by Ethnicity: % Value 2012-2017
Table 7 NBO Company Shares of Ready Meals: % Value 2013-2017
Table 8 LBN Brand Shares of Ready Meals: % Value 2014-2017
Table 9 Distribution of Ready Meals by Format: % Value 2012-2017
Table 10 Forecast Sales of Ready Meals by Category: Volume 2017-2022
Table 11 Forecast Sales of Ready Meals by Category: Value 2017-2022
Table 12 Forecast Sales of Ready Meals by Category: % Volume Growth 2017-2022
Table 13 Forecast Sales of Ready Meals by Category: % Value Growth 2017-2022
Unilever Jerónimo Martins Lda in Packaged Food (portugal)
Strategic Direction
Key Facts
Summary 1 Unilever Jerónimo Martins Lda: Key Facts
Summary 2 Unilever Jerónimo Martins Lda: Operational Indicators
Competitive Positioning
Summary 3 Unilever Jerónimo Martins Lda: Competitive Position 2017
Executive Summary
Packaged Food Records Value Sales Growth in Portugal in 2017
Health and Wellness Trend and Convenience As Market Drivers
Private Label Loses Retail Value Share
Online Retailing the Most Dynamic Distribution Channel
Packaged Food Retail Value Sales Set To Increase Over the Forecast Period
Key Trends and Developments
Economic and Social Panorama Shapes Packaged Food Consumption Patterns
Adoption of Healthier Lifestyles Changing Packaged Food
Technology Challenging Players To Innovate and Adapt Strategies
Convenience: A Key Demand Driver
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 14 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022
Market Data
Table 18 Sales of Packaged Food by Category: Volume 2012-2017
Table 19 Sales of Packaged Food by Category: Value 2012-2017
Table 20 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 21 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 22 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 23 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 24 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 25 Penetration of Private Label by Category: % Value 2012-2017
Table 26 Distribution of Packaged Food by Format: % Value 2012-2017
Table 27 Distribution of Packaged Food by Format and Category: % Value 2017
Table 28 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 29 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022
Definitions
Sources
Summary 4 Research Sources

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