Baked Goods in Romania

 Published On: Nov, 2017 |    No of Pages: 35 |  Published By: Euromonitor | Format: PDF
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The category recalibrated in 2017 after the exit in late 2016 of Titan SA, one of the top bread manufacturers in the country. With increased spending power due to increases in public salaries and pensions, as well as in the minimum wage, consumers were more willing to spend on indulgence products, such as cakes and pastries, and better quality bread; also, health and wellness bread consumption increased in retail volume terms as compared with 2016.

Baked Goods in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Bread, Cakes, Dessert Mixes, Frozen Baked Goods, Pastries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

BAKED GOODS IN ROMANIA

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Baked Goods by Category: Volume 2012-2017
Table 2 Sales of Baked Goods by Category: Value 2012-2017
Table 3 Sales of Baked Goods by Category: % Volume Growth 2012-2017
Table 4 Sales of Baked Goods by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Baked Goods: % Value 2013-2017
Table 6 LBN Brand Shares of Baked Goods: % Value 2014-2017
Table 7 Distribution of Baked Goods by Format: % Value 2012-2017
Table 8 Forecast Sales of Baked Goods by Category: Volume 2017-2022
Table 9 Forecast Sales of Baked Goods by Category: Value 2017-2022
Table 10 Forecast Sales of Baked Goods by Category: % Volume Growth 2017-2022
Table 11 Forecast Sales of Baked Goods by Category: % Value Growth 2017-2022
Mega Image SRL in Packaged Food (romania)
Strategic Direction
Key Facts
Summary 1 Mega Image SRL: Key Facts
Summary 2 Mega Image SRL: Operational Indicators
Internet Strategy
Private Label
Summary 3 Mega Image SRL: Private Label Portfolio
Competitive Positioning
Summary 4 Mega Image SRL (Ahold Delhaize): Competitive Position 2017
Mondelez Romania SA in Packaged Food (romania)
Strategic Direction
Summary 5 Mondelez International SA: Key Facts
Competitive Positioning
Summary 6 Mondelez Romania SA: Competitive Position 2017
Executive Summary
Packaged Food Sales: Carry on Growing
Salary Growth: When More Is Merrier
Market Concentration: Many United Into One
Retailing: More Modern
Future Growth: Steady As You Go
Key Trends and Developments
Convenience: It Is Easier
Health and Wellness: Get It, It Is Good for You
Modern Retailers: If You Build It, They Will Come
Up-trading: More Money, Better Food
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2012-2017
Table 17 Sales of Packaged Food by Category: Value 2012-2017
Table 18 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 19 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 20 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 21 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 22 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 23 Penetration of Private Label by Category: % Value 2012-2017
Table 24 Distribution of Packaged Food by Format: % Value 2012-2017
Table 25 Distribution of Packaged Food by Format and Category: % Value 2017
Table 26 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 27 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022
Sources
Summary 7 Research Sources

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