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This econometric study covers the latent demand outlook for bread and bread-type roll mixes made in flour mills across the states, union territories and cities of India. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across over 1,700 cities in India. For each city in question, the percent share the city is of it’s state or union territory and of India as a whole is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-à-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state or union territory and city, latent demand estimates are created for bread and bread-type roll mixes made in flour mills. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in India). This study gives, however, my estimates for the latent demand, or the P.I.E., for bread and bread-type roll mixes made in flour mills in India. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of India. For each state or union territory, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.
Table Of Contents: 1 INTRODUCTION 91.1 Overview 91.2 What is Latent Demand and the P.I.E.? 91.3 The Methodology 101.3.1 Step 1. Product Definition and Data Collection 111.3.2 Step 2. Filtering and Smoothing 121.3.3 Step 3. Filling in Missing Values 121.3.4 Step 4. Varying Parameter, Non-linear Estimation 131.3.5 Step 5. Fixed-Parameter Linear Estimation 131.3.6 Step 6. Aggregation and Benchmarking 131.4 Frequently Asked Questions (FAQ) 141.4.1 Category Definition 141.4.2 Units 141.4.3 Methodology 152 SUMMARY OF FINDINGS 172.1 The Latent Demand in India 172.2 Top 100 Cities Sorted By Rank 192.3 Latent Demand by Year in India 213 ANDAMAN & NICOBAR ISLANDS 223.1 Latent Demand by Year - Andaman & Nicobar Islands 223.2 Cities Sorted by Rank - Andaman & Nicobar Islands 233.3 Cities Sorted By District - Andaman & Nicobar Islands 234 ANDHRA PRADESH 244.1 Latent Demand by Year - Andhra Pradesh 244.2 Cities Sorted by Rank - Andhra Pradesh 254.3 Cities Sorted By District - Andhra Pradesh 305 ARUNACHAL PRADESH 345.1 Latent Demand by Year - Arunachal Pradesh 345.2 Cities Sorted by Rank - Arunachal Pradesh 355.3 Cities Sorted By District - Arunachal Pradesh 356 ASSAM 366.1 Latent Demand by Year - Assam 366.2 Cities Sorted by Rank - Assam 376.3 Cities Sorted By District - Assam 397 BIHAR 407.1 Latent Demand by Year - Bihar 407.2 Cities Sorted by Rank - Bihar 417.3 Cities Sorted By District - Bihar 448 CHANDIGARH 468.1 Latent Demand by Year - Chandigarh 468.2 Cities Sorted by Rank - Chandigarh 478.3 Cities Sorted By District - Chandigarh 479 CHHATTISGARH 489.1 Latent Demand by Year - Chhattisgarh 489.2 Cities Sorted by Rank - Chhattisgarh 499.3 Cities Sorted By District - Chhattisgarh 5110 DADRA & NAGAR HAVELI 5210.1 Latent Demand by Year - Dadra & Nagar Haveli 5210.2 Cities Sorted by Rank - Dadra & Nagar Haveli 5310.3 Cities Sorted By District - Dadra & Nagar Haveli 5311 DAMAN & DIU 5411.1 Latent Demand by Year - Daman & Diu 5411.2 Cities Sorted by Rank - Daman & Diu 5511.3 Cities Sorted By District - Daman & Diu 5512 DELHI 5612.1 Latent Demand by Year - Delhi 5612.2 Cities Sorted by Rank - Delhi 5712.3 Cities Sorted By District - Delhi 5913 GOA 6013.1 Latent Demand by Year - Goa 6013.2 Cities Sorted by Rank - Goa 6113.3 Cities Sorted By District - Goa 6214 GUJARAT 6314.1 Latent Demand by Year - Gujarat 6314.2 Cities Sorted by Rank - Gujarat 6414.3 Cities Sorted By District - Gujarat 6815 HARYANA 7115.1 Latent Demand by Year - Haryana 7115.2 Cities Sorted by Rank - Haryana 7215.3 Cities Sorted By District - Haryana 7516 HIMACHAL PRADESH 7716.1 Latent Demand by Year - Himachal Pradesh 7716.2 Cities Sorted by Rank - Himachal Pradesh 7816.3 Cities Sorted By District - Himachal Pradesh 8017 JAMMU & KASHMIR 8117.1 Latent Demand by Year - Jammu & Kashmir 8117.2 Cities Sorted by Rank - Jammu & Kashmir 8217.3 Cities Sorted By District - Jammu & Kashmir 8318 JHARKHAND 8418.1 Latent Demand by Year - Jharkhand 8418.2 Cities Sorted by Rank - Jharkhand 8518.3 Cities Sorted By District - Jharkhand 8719 KARNATAKA 8819.1 Latent Demand by Year - Karnataka 8819.2 Cities Sorted by Rank - Karnataka 8919.3 Cities Sorted By District - Karnataka 9320 KERALA 9620.1 Latent Demand by Year - Kerala 9620.2 Cities Sorted by Rank - Kerala 9720.3 Cities Sorted By District - Kerala 10121 LAKSHADWEEP 10421.1 Latent Demand by Year - Lakshadweep 10421.2 Cities Sorted by Rank - Lakshadweep 10521.3 Cities Sorted By District - Lakshadweep 10522 MADHYA PRADESH 10622.1 Latent Demand by Year - Madhya Pradesh 10622.2 Cities Sorted by Rank - Madhya Pradesh 10722.3 Cities Sorted By District - Madhya Pradesh 11023 MAHARASHTRA 11223.1 Latent Demand by Year - Maharashtra 11223.2 Cities Sorted by Rank - Maharashtra 11323.3 Cities Sorted By District - Maharashtra 11824 MANIPUR 12224.1 Latent Demand by Year - Manipur 12224.2 Cities Sorted by Rank - Manipur 12324.3 Cities Sorted By District - Manipur 12325 MEGHALAYA 12425.1 Latent Demand by Year - Meghalaya 12425.2 Cities Sorted by Rank - Meghalaya 12525.3 Cities Sorted By District - Meghalaya 12626 MIZORAM 12726.1 Latent Demand by Year - Mizoram 12726.2 Cities Sorted by Rank - Mizoram 12826.3 Cities Sorted By District - Mizoram 12827 NAGALAND 12927.1 Latent Demand by Year - Nagaland 12927.2 Cities Sorted by Rank - Nagaland 13027.3 Cities Sorted By District - Nagaland 13028 ORISSA 13128.1 Latent Demand by Year - Orissa 13128.2 Cities Sorted by Rank - Orissa 13228.3 Cities Sorted By District - Orissa 13529 PONDICHERRY 13729.1 Latent Demand by Year - Pondicherry 13729.2 Cities Sorted by Rank - Pondicherry 13829.3 Cities Sorted By District - Pondicherry 13830 PUNJAB 13930.1 Latent Demand by Year - Punjab 13930.2 Cities Sorted by Rank - Punjab 14030.3 Cities Sorted By District - Punjab 14331 RAJASTHAN 14531.1 Latent Demand by Year - Rajasthan 14531.2 Cities Sorted by Rank - Rajasthan 14631.3 Cities Sorted By District - Rajasthan 14932 SIKKIM 15132.1 Latent Demand by Year - Sikkim 15132.2 Cities Sorted by Rank - Sikkim 15232.3 Cities Sorted By District - Sikkim 15233 TAMIL NADU 15333.1 Latent Demand by Year - Tamil Nadu 15333.2 Cities Sorted by Rank - Tamil Nadu 15433.3 Cities Sorted By District - Tamil Nadu 15834 TRIPURA 16134.1 Latent Demand by Year - Tripura 16134.2 Cities Sorted by Rank - Tripura 16234.3 Cities Sorted By District - Tripura 16235 UTTAR PRADESH 16335.1 Latent Demand by Year - Uttar Pradesh 16335.2 Cities Sorted by Rank - Uttar Pradesh 16435.3 Cities Sorted By District - Uttar Pradesh 16936 UTTARAKHAND 17336.1 Latent Demand by Year - Uttarakhand 17336.2 Cities Sorted by Rank - Uttarakhand 17436.3 Cities Sorted By District - Uttarakhand 17637 WEST BENGAL 17737.1 Latent Demand by Year - West Bengal 17737.2 Cities Sorted by Rank - West Bengal 17837.3 Cities Sorted By District - West Bengal 18238 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 18538.1 Disclaimers & Safe Harbor 18538.2 ICON Group International, Inc. 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