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This econometric study covers the latent demand outlook for frozen hearth rolls across the states, union territories and cities of India. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across over 4,700 cities in India. For each city in question, the percent share the city is of it’s state or union territory and of India as a whole is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-à-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state or union territory and city, latent demand estimates are created for frozen hearth rolls. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in India). This study gives, however, my estimates for the latent demand, or the P.I.E., for frozen hearth rolls in India. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of India. For each state or union territory, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.
Table Of Contents: 1 INTRODUCTION 91.1 Overview 91.2 What is Latent Demand and the P.I.E.? 91.3 The Methodology 101.3.1 Step 1. Product Definition and Data Collection 111.3.2 Step 2. Filtering and Smoothing 121.3.3 Step 3. Filling in Missing Values 121.3.4 Step 4. Varying Parameter, Non-linear Estimation 121.3.5 Step 5. Fixed-Parameter Linear Estimation 131.3.6 Step 6. Aggregation and Benchmarking 131.4 Frequently Asked Questions (FAQ) 141.4.1 Category Definition 141.4.2 Units 141.4.3 Methodology 152 SUMMARY OF FINDINGS 172.1 The Latent Demand in India 172.2 Top 100 Cities Sorted By Rank 192.3 Latent Demand by Year in India 213 ANDAMAN & NICOBAR ISLANDS 223.1 Latent Demand by Year - Andaman & Nicobar Islands 223.2 Cities Sorted by Rank - Andaman & Nicobar Islands 233.3 Cities Sorted By District - Andaman & Nicobar Islands 234 ANDHRA PRADESH 244.1 Latent Demand by Year - Andhra Pradesh 244.2 Cities Sorted by Rank - Andhra Pradesh 254.3 Cities Sorted By District - Andhra Pradesh 315 ARUNACHAL PRADESH 365.1 Latent Demand by Year - Arunachal Pradesh 365.2 Cities Sorted by Rank - Arunachal Pradesh 375.3 Cities Sorted By District - Arunachal Pradesh 396 ASSAM 406.1 Latent Demand by Year - Assam 406.2 Cities Sorted by Rank - Assam 416.3 Cities Sorted By District - Assam 457 BIHAR 487.1 Latent Demand by Year - Bihar 487.2 Cities Sorted by Rank - Bihar 497.3 Cities Sorted By District - Bihar 538 CHANDIGARH 568.1 Latent Demand by Year - Chandigarh 568.2 Cities Sorted by Rank - Chandigarh 578.3 Cities Sorted By District - Chandigarh 579 CHHATTISGARH 589.1 Latent Demand by Year - Chhattisgarh 589.2 Cities Sorted by Rank - Chhattisgarh 599.3 Cities Sorted By District - Chhattisgarh 6310 DADRA & NAGAR HAVELI 6610.1 Latent Demand by Year - Dadra & Nagar Haveli 6610.2 Cities Sorted by Rank - Dadra & Nagar Haveli 6710.3 Cities Sorted By District - Dadra & Nagar Haveli 6711 DAMAN & DIU 6811.1 Latent Demand by Year - Daman & Diu 6811.2 Cities Sorted by Rank - Daman & Diu 6911.3 Cities Sorted By District - Daman & Diu 6912 DELHI 7012.1 Latent Demand by Year - Delhi 7012.2 Cities Sorted by Rank - Delhi 7112.3 Cities Sorted By District - Delhi 7413 GOA 7613.1 Latent Demand by Year - Goa 7613.2 Cities Sorted by Rank - Goa 7713.3 Cities Sorted By District - Goa 7914 GUJARAT 8014.1 Latent Demand by Year - Gujarat 8014.2 Cities Sorted by Rank - Gujarat 8114.3 Cities Sorted By District - Gujarat 8715 HARYANA 9215.1 Latent Demand by Year - Haryana 9215.2 Cities Sorted by Rank - Haryana 9315.3 Cities Sorted By District - Haryana 9716 HIMACHAL PRADESH 10016.1 Latent Demand by Year - Himachal Pradesh 10016.2 Cities Sorted by Rank - Himachal Pradesh 10116.3 Cities Sorted By District - Himachal Pradesh 10417 JAMMU & KASHMIR 10617.1 Latent Demand by Year - Jammu & Kashmir 10617.2 Cities Sorted by Rank - Jammu & Kashmir 10717.3 Cities Sorted By District - Jammu & Kashmir 11018 JHARKHAND 11218.1 Latent Demand by Year - Jharkhand 11218.2 Cities Sorted by Rank - Jharkhand 11318.3 Cities Sorted By District - Jharkhand 11719 KARNATAKA 12019.1 Latent Demand by Year - Karnataka 12019.2 Cities Sorted by Rank - Karnataka 12119.3 Cities Sorted By District - Karnataka 12820 KERALA 13420.1 Latent Demand by Year - Kerala 13420.2 Cities Sorted by Rank - Kerala 13520.3 Cities Sorted By District - Kerala 14021 LAKSHADWEEP 14421.1 Latent Demand by Year - Lakshadweep 14421.2 Cities Sorted by Rank - Lakshadweep 14521.3 Cities Sorted By District - Lakshadweep 14522 MADHYA PRADESH 14622.1 Latent Demand by Year - Madhya Pradesh 14622.2 Cities Sorted by Rank - Madhya Pradesh 14722.3 Cities Sorted By District - Madhya Pradesh 15623 MAHARASHTRA 16423.1 Latent Demand by Year - Maharashtra 16423.2 Cities Sorted by Rank - Maharashtra 16523.3 Cities Sorted By District - Maharashtra 17524 MANIPUR 18424.1 Latent Demand by Year - Manipur 18424.2 Cities Sorted by Rank - Manipur 18524.3 Cities Sorted By District - Manipur 18725 MEGHALAYA 18825.1 Latent Demand by Year - Meghalaya 18825.2 Cities Sorted by Rank - Meghalaya 18925.3 Cities Sorted By District - Meghalaya 19126 MIZORAM 19226.1 Latent Demand by Year - Mizoram 19226.2 Cities Sorted by Rank - Mizoram 19326.3 Cities Sorted By District - Mizoram 19427 NAGALAND 19527.1 Latent Demand by Year - Nagaland 19527.2 Cities Sorted by Rank - Nagaland 19627.3 Cities Sorted By District - Nagaland 19728 ORISSA 19828.1 Latent Demand by Year - Orissa 19828.2 Cities Sorted by Rank - Orissa 19928.3 Cities Sorted By District - Orissa 20429 PONDICHERRY 20829.1 Latent Demand by Year - Pondicherry 20829.2 Cities Sorted by Rank - Pondicherry 20929.3 Cities Sorted By District - Pondicherry 20930 PUNJAB 21030.1 Latent Demand by Year - Punjab 21030.2 Cities Sorted by Rank - Punjab 21130.3 Cities Sorted By District - Punjab 21631 RAJASTHAN 22031.1 Latent Demand by Year - Rajasthan 22031.2 Cities Sorted by Rank - Rajasthan 22131.3 Cities Sorted By District - Rajasthan 22732 SIKKIM 23232.1 Latent Demand by Year - Sikkim 23232.2 Cities Sorted by Rank - Sikkim 23332.3 Cities Sorted By District - Sikkim 23333 TAMIL NADU 23433.1 Latent Demand by Year - Tamil Nadu 23433.2 Cities Sorted by Rank - Tamil Nadu 23533.3 Cities Sorted By District - Tamil Nadu 25434 TRIPURA 27234.1 Latent Demand by Year - Tripura 27234.2 Cities Sorted by Rank - Tripura 27334.3 Cities Sorted By District - Tripura 27535 UTTAR PRADESH 27635.1 Latent Demand by Year - Uttar Pradesh 27635.2 Cities Sorted by Rank - Uttar Pradesh 27735.3 Cities Sorted By District - Uttar Pradesh 29336 UTTARAKHAND 30836.1 Latent Demand by Year - Uttarakhand 30836.2 Cities Sorted by Rank - Uttarakhand 30936.3 Cities Sorted By District - Uttarakhand 31237 WEST BENGAL 31437.1 Latent Demand by Year - West Bengal 31437.2 Cities Sorted by Rank - West Bengal 31537.3 Cities Sorted By District - West Bengal 32338 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 33038.1 Disclaimers & Safe Harbor 33038.2 ICON Group International, Inc. User Agreement Provisions 331
