The 2016-2021 Outlook for Children's Lunchboxes in Japan

 Published On: Sep, 2015 |    No of Pages: 133 |  Published By: Icon Group International, Inc | Format: PDF
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This econometric study covers the latent demand outlook for children's lunchboxes across the prefectures and cities of Japan. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 1,000 cities in Japan. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each prefecture and city, latent demand estimates are created for children's lunchboxes. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales.

The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in Japan). This study gives, however, my estimates for the latent demand, or the P.I.E., for children's lunchboxes in Japan. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of Japan.

Table Of Contents:

1 INTRODUCTION 10
1.1 Overview 10
1.2 What is Latent Demand and the P.I.E.? 10
1.3 The Methodology 11
1.3.1 Step 1. Product Definition and Data Collection 12
1.3.2 Step 2. Filtering and Smoothing 13
1.3.3 Step 3. Filling in Missing Values 13
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 14
1.3.5 Step 5. Fixed-Parameter Linear Estimation 14
1.3.6 Step 6. Aggregation and Benchmarking 14
1.4 Frequently Asked Questions (FAQ) 15
1.4.1 Category Definition 15
1.4.2 Units 15
1.4.3 Methodology 16
2 SUMMARY OF FINDINGS 18
2.1 The Latent Demand in Japan 18
2.2 Top 100 Cities Sorted by Rank 21
3 AICHI 24
3.1 Latent Demand by Year - Aichi 24
3.2 Cities Sorted by Rank - Aichi 25
3.3 Cities Sorted Alphabetically - Aichi 27
4 AKITA 28
4.1 Latent Demand by Year - Akita 28
4.2 Cities Sorted by Rank - Akita 29
4.3 Cities Sorted Alphabetically - Akita 29
5 AOMORI 30
5.1 Latent Demand by Year - Aomori 30
5.2 Cities Sorted by Rank - Aomori 31
5.3 Cities Sorted Alphabetically - Aomori 31
6 CHIBA 32
6.1 Latent Demand by Year - Chiba 32
6.2 Cities Sorted by Rank - Chiba 33
6.3 Cities Sorted Alphabetically - Chiba 35
7 EHIME 36
7.1 Latent Demand by Year - Ehime 36
7.2 Cities Sorted by Rank - Ehime 37
7.3 Cities Sorted Alphabetically - Ehime 37
8 FUKUI 38
8.1 Latent Demand by Year - Fukui 38
8.2 Cities Sorted by Rank - Fukui 39
8.3 Cities Sorted Alphabetically - Fukui 39
9 FUKUOKA 40
9.1 Latent Demand by Year - Fukuoka 40
9.2 Cities Sorted by Rank - Fukuoka 41
9.3 Cities Sorted Alphabetically - Fukuoka 41
10 FUKUSHIMA 42
10.1 Latent Demand by Year - Fukushima 42
10.2 Cities Sorted by Rank - Fukushima 43
10.3 Cities Sorted Alphabetically - Fukushima 43
11 GIFU 44
11.1 Latent Demand by Year - Gifu 44
11.2 Cities Sorted by Rank - Gifu 45
11.3 Cities Sorted Alphabetically - Gifu 45
12 GUMMA 46
12.1 Latent Demand by Year - Gumma 46
12.2 Cities Sorted by Rank - Gumma 47
12.3 Cities Sorted Alphabetically - Gumma 47
13 HIROSHIMA 48
13.1 Latent Demand by Year - Hiroshima 48
13.2 Cities Sorted by Rank - Hiroshima 49
13.3 Cities Sorted Alphabetically - Hiroshima 49
14 HOKKAIDO 50
14.1 Latent Demand by Year - Hokkaido 50
14.2 Cities Sorted by Rank - Hokkaido 51
14.3 Cities Sorted Alphabetically - Hokkaido 52
15 HYOGO 53
15.1 Latent Demand by Year - Hyogo 53
15.2 Cities Sorted by Rank - Hyogo 54
15.3 Cities Sorted Alphabetically - Hyogo 55
16 IBARAKI 56
16.1 Latent Demand by Year - Ibaraki 56
16.2 Cities Sorted by Rank - Ibaraki 57
16.3 Cities Sorted Alphabetically - Ibaraki 57
17 ISHIKAWA 58
17.1 Latent Demand by Year - Ishikawa 58
17.2 Cities Sorted by Rank - Ishikawa 59
17.3 Cities Sorted Alphabetically - Ishikawa 59
18 IWATE 60
18.1 Latent Demand by Year - Iwate 60
18.2 Cities Sorted by Rank - Iwate 61
18.3 Cities Sorted Alphabetically - Iwate 61
19 KAGAWA 62
19.1 Latent Demand by Year - Kagawa 62
19.2 Cities Sorted by Rank - Kagawa 63
19.3 Cities Sorted Alphabetically - Kagawa 63
20 KAGOSHIMA 64
20.1 Latent Demand by Year - Kagoshima 64
20.2 Cities Sorted by Rank - Kagoshima 65
20.3 Cities Sorted Alphabetically - Kagoshima 65
21 KANAGAWA 66
21.1 Latent Demand by Year - Kanagawa 66
21.2 Cities Sorted by Rank - Kanagawa 67
21.3 Cities Sorted Alphabetically - Kanagawa 69
22 KOCHI 70
22.1 Latent Demand by Year - Kochi 70
22.2 Cities Sorted by Rank - Kochi 71
22.3 Cities Sorted Alphabetically - Kochi 71
23 KUMAMOTO 72
23.1 Latent Demand by Year - Kumamoto 72
23.2 Cities Sorted by Rank - Kumamoto 73
23.3 Cities Sorted Alphabetically - Kumamoto 73
24 KYOTO 74
24.1 Latent Demand by Year - Kyoto 74
24.2 Cities Sorted by Rank - Kyoto 75
24.3 Cities Sorted Alphabetically - Kyoto 75
25 MIE 76
25.1 Latent Demand by Year - Mie 76
25.2 Cities Sorted by Rank - Mie 77
25.3 Cities Sorted Alphabetically - Mie 77
26 MIYAGI 78
26.1 Latent Demand by Year - Miyagi 78
26.2 Cities Sorted by Rank - Miyagi 79
26.3 Cities Sorted Alphabetically - Miyagi 79
27 MIYAZAKI 80
27.1 Latent Demand by Year - Miyazaki 80
27.2 Cities Sorted by Rank - Miyazaki 81
27.3 Cities Sorted Alphabetically - Miyazaki 81
28 NAGANO 82
28.1 Latent Demand by Year - Nagano 82
28.2 Cities Sorted by Rank - Nagano 83
28.3 Cities Sorted Alphabetically - Nagano 83
29 NAGASAKI 84
29.1 Latent Demand by Year - Nagasaki 84
29.2 Cities Sorted by Rank - Nagasaki 85
29.3 Cities Sorted Alphabetically - Nagasaki 85
30 NARA 86
30.1 Latent Demand by Year - Nara 86
30.2 Cities Sorted by Rank - Nara 87
30.3 Cities Sorted Alphabetically - Nara 87
31 NIIGATA 88
31.1 Latent Demand by Year - Niigata 88
31.2 Cities Sorted by Rank - Niigata 89
31.3 Cities Sorted Alphabetically - Niigata 89
32 OITA 90
32.1 Latent Demand by Year - Oita 90
32.2 Cities Sorted by Rank - Oita 91
32.3 Cities Sorted Alphabetically - Oita 91
33 OKAYAMA 92
33.1 Latent Demand by Year - Okayama 92
33.2 Cities Sorted by Rank - Okayama 93
33.3 Cities Sorted Alphabetically - Okayama 93
34 OKINAWA 94
34.1 Latent Demand by Year - Okinawa 94
34.2 Cities Sorted by Rank - Okinawa 95
34.3 Cities Sorted Alphabetically - Okinawa 95
35 OSAKA 96
35.1 Latent Demand by Year - Osaka 96
35.2 Cities Sorted by Rank - Osaka 97
35.3 Cities Sorted Alphabetically - Osaka 99
36 SAGA 100
36.1 Latent Demand by Year - Saga 100
36.2 Cities Sorted by Rank - Saga 101
36.3 Cities Sorted Alphabetically - Saga 101
37 SAITAMA 102
37.1 Latent Demand by Year - Saitama 102
37.2 Cities Sorted by Rank - Saitama 103
37.3 Cities Sorted Alphabetically - Saitama 104
38 SHIGA 105
38.1 Latent Demand by Year - Shiga 105
38.2 Cities Sorted by Rank - Shiga 106
38.3 Cities Sorted Alphabetically - Shiga 106
39 SHIMANE 107
39.1 Latent Demand by Year - Shimane 107
39.2 Cities Sorted by Rank - Shimane 108
39.3 Cities Sorted Alphabetically - Shimane 108
40 SHIZUOKA 109
40.1 Latent Demand by Year - Shizuoka 109
40.2 Cities Sorted by Rank - Shizuoka 110
40.3 Cities Sorted Alphabetically - Shizuoka 111
41 TOCHIGI 112
41.1 Latent Demand by Year - Tochigi 112
41.2 Cities Sorted by Rank - Tochigi 113
41.3 Cities Sorted Alphabetically - Tochigi 113
42 TOKUSHIMA 114
42.1 Latent Demand by Year - Tokushima 114
42.2 Cities Sorted by Rank - Tokushima 115
42.3 Cities Sorted Alphabetically - Tokushima 115
43 TOKYO 116
43.1 Latent Demand by Year - Tokyo 116
43.2 Cities Sorted by Rank - Tokyo 117
43.3 Cities Sorted Alphabetically - Tokyo 119
44 TOTTORI 120
44.1 Latent Demand by Year - Tottori 120
44.2 Cities Sorted by Rank - Tottori 121
44.3 Cities Sorted Alphabetically - Tottori 121
45 TOYAMA 122
45.1 Latent Demand by Year - Toyama 122
45.2 Cities Sorted by Rank - Toyama 123
45.3 Cities Sorted Alphabetically - Toyama 123
46 WAKAYAMA 124
46.1 Latent Demand by Year - Wakayama 124
46.2 Cities Sorted by Rank - Wakayama 125
46.3 Cities Sorted Alphabetically - Wakayama 125
47 YAMAGATA 126
47.1 Latent Demand by Year - Yamagata 126
47.2 Cities Sorted by Rank - Yamagata 127
47.3 Cities Sorted Alphabetically - Yamagata 127
48 YAMAGUCHI 128
48.1 Latent Demand by Year - Yamaguchi 128
48.2 Cities Sorted by Rank - Yamaguchi 129
48.3 Cities Sorted Alphabetically - Yamaguchi 129
49 YAMANASHI 130
49.1 Latent Demand by Year - Yamanashi 130
49.2 Cities Sorted by Rank - Yamanashi 131
49.3 Cities Sorted Alphabetically - Yamanashi 131
50 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 132
50.1 Disclaimers & Safe Harbor 132
50.2 ICON Group International, Inc. User Agreement Provisions 133

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