Starbucks Corp in Consumer Foodservice (USA)

 Published On: Jun, 2017 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
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In 2016, Starbucks remained one of the fastest growing consumer foodservice companies in the US. It continued to record double-digit value sales growth as well as strong gains in terms of total number of outlets. The company previously utilised a three-pronged growth strategy but in 2016 announced new avenues for growth, which include increasing its number of outlets, elevating the premium coffee experience, creating new customer occasions and “extending the digital flywheel”. For the first init...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Consumer Foodservice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Key Facts
Summary 1 Starbucks Corp: Key Facts
Summary 2 Starbucks Corp: Operational Indicators
Competitive Positioning
Summary 3 Starbucks Corp: Competitive Position 2016

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