Air Care in Malaysia

 Published On: Sep, 2014 |    No of Pages: 18 |  Published By: Euromonitor | Format: PDF

Air care registered 7% current value growth in 2013, which was a lower increase than in 2012. Car air fresheners registered the highest value sales in 2013 at RM72 million, followed by electric air fresheners at RM28 million. The lowest value sales in 2013 were recorded by other air care.

Air Care in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Care by Category: Value 2008-2013
Table 2 Sales of Air Care by Category: % Value Growth 2008-2013
Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value Breakdown 2008-2013
Table 4 Sales of Air Care by Fragrance: Value Ranking 2008-2013
Table 5 NBO Company Shares of Air Care: % Value 2009-2013
Table 6 LBN Brand Shares of Air Care: % Value 2010-2013
Table 7 Forecast Sales of Air Care by Category: Value 2013-2018
Table 8 Forecast Sales of Air Care by Category: % Value Growth 2013-2018
Executive Summary
Growth for All Major Categories in Home Care in 2013 and Over the Review Period
Increasing Standard of Living Affects Unit Prices of Home Care Products
Multinational Companies Continue To Dominate Home Care
Hypermarkets Is the Leading Distribution Channel Within Home Care
Home Care Forecast To Register Growth
Key Trends and Developments
General Increase in Unit Prices Within Home Care in 2013
Increase in Consumer Focus on Status and Latest Technology/trends
Greater Interest in Green Or Natural Home Care Products
Market Indicators
Table 9 Households 2008-2013
Market Data
Table 10 Sales of Home Care by Category: Value 2008-2013
Table 11 Sales of Home Care by Category: % Value Growth 2008-2013
Table 12 NBO Company Shares of Home Care: % Value 2009-2013
Table 13 LBN Brand Shares of Home Care: % Value 2010-2013
Table 14 Penetration of Private Label in Home Care by Category: % Value 2008-2013
Table 15 Distribution of Home Care by Format: % Value 2008-2013
Table 16 Distribution of Home Care by Format and Category: % Value 2013
Table 17 Forecast Sales of Home Care by Category: Value 2013-2018
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2013-2018
Sources
Summary 1 Research Sources

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