Home Furnishings in the Netherlands

 Published On: Jul, 2016 |    No of Pages: 21 |  Published By: Euromonitor | Format: PDF
Home furnishings recorded a more solid performance in 2015 as a result of the improved economic conditions in the Netherlands. The renaissance of the home market and increased consumer confidence triggered demand for home furnishing products, with Dutch consumers more willing to invest in renewing or decorating their homes. In 2015 the number of housing purchase transactions rose strongly, signalling a new phase of economic growth and positively impacting home furnishings as more consumers embar...

Euromonitor International's Home Furnishings in Netherlands report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2020 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Indoor Living, Lighting, Outdoor Living.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Furnishings market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
HOME FURNISHINGS IN THE NETHERLANDS

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Furnishings by Category: Value 2010-2015
Table 2 Sales of Home Furnishings by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Home Furnishings: % Value 2011-2015
Table 4 LBN Brand Shares of Home Furnishings: % Value 2012-2015
Table 5 LBN Brand Shares of Light Sources: % Value 2012-2015
Table 6 Distribution of Home Furnishings by Format: % Value 2010-2015
Table 7 Forecast Sales of Home Furnishings by Category: Value 2015-2020
Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2015-2020
Executive Summary
Improving Economy Triggers Demand for Home and Garden Products
Retailers Promote Products To Inspire Consumers
Private Label Reigns in Most Categories
Discounter Variety Stores Attract More Traffic, While Internet Retailing Continues To Gain Traction
Positive Prospects As the Housing Market Continues To Grow
Key Trends and Developments
Recovery of the Housing Market Key To Improved Demand
Home and Garden Players Seek Growth Opportunities From Demographic Changes
Price Comparison Habits Continue To Fuel Internet Retailing Sales
Emerging Retail Concepts
New Distribution Models/emerging Business Models
Omnichannel Strategy Followed by Larger Chained-based Retailers
Action
Bauhaus and Hornbach
Market Data
Table 9 Sales of Home and Garden by Category: Value 2010-2015
Table 10 Sales of Home and Garden by Category: % Value Growth 2010-2015
Table 11 NBO Company Shares of Home and Garden: % Value 2011-2015
Table 12 LBN Brand Shares of Home and Garden: % Value 2012-2015
Table 13 Distribution of Home and Garden by Format: % Value 2010-2015
Table 14 Forecast Sales of Home and Garden by Category: Value 2015-2020
Table 15 Forecast Sales of Home and Garden by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 1 Research Sources
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