Home Furnishings in South Korea

 Published On: Jun, 2016 |    No of Pages: 24 |  Published By: Euromonitor | Format: PDF
The entrance of IKEA in South Korea has had an impact locally in many ways. The largest change is consumersí strong interest in home furnishings and desire to decorate their homes which was not very evident previously. As a result, the performance of the overall home furnishings industry was positively impacted in 2015 despite the increased competition. IKEAís performance was also better than expected. The accumulated total number of visitors to IKEA was seven million people for the same period.

Euromonitor International's Home Furnishings in South Korea report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2020 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Indoor Living, Lighting, Outdoor Living.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Furnishings market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
HOME FURNISHINGS IN SOUTH KOREA
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Furnishings by Category: Value 2010-2015
Table 2 Sales of Home Furnishings by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Home Furnishings: % Value 2011-2015
Table 4 LBN Brand Shares of Home Furnishings: % Value 2012-2015
Table 5 LBN Brand Shares of Light Sources: % Value 2012-2015
Table 6 Distribution of Home Furnishings by Format: % Value 2010-2015
Table 7 Forecast Sales of Home Furnishings by Category: Value 2015-2020
Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2015-2020
Ace Bed Co Ltd in Home and Garden (south Korea)
Strategic Direction
Key Facts
Summary 1 Ace Bed Co Ltd: Key Facts
Summary 2 Ace Bed Co Ltd: Operational Indicators
Competitive Positioning
Summary 3 Ace Bed Co Ltd: Competitive Position 2015
Hanssem Co Ltd in Home and Garden (south Korea)
Strategic Direction
Key Facts
Summary 4 Hanssem Co Ltd: Key Facts
Summary 5 Hanssem Co Ltd: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 6 Hanssem Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 7 Hanssem Co Ltd: Competitive Position 2015
Executive Summary
Home and Garden Maintains Its Positive Trend
Ikea Contributes To Changes in Consumer Perception
Hanssem Co Ltd Is the Leading Player
Specialist Channels Gain Additional Share of Home and Garden
Positive Outlook for the Forecast Period
Key Trends and Developments
Growing Demand for Home Renovations Generates New Opportunity
Specialist Channels Gain Additional Share of Growing Home and Garden
Economical Products Are the New Trend
Emerging Retail Concepts
New Distribution Models/emerging Business Models
Market Data
Table 9 Sales of Home and Garden by Category: Value 2010-2015
Table 10 Sales of Home and Garden by Category: % Value Growth 2010-2015
Table 11 NBO Company Shares of Home and Garden: % Value 2011-2015
Table 12 LBN Brand Shares of Home and Garden: % Value 2012-2015
Table 13 Distribution of Home and Garden by Format: % Value 2010-2015
Table 14 Forecast Sales of Home and Garden by Category: Value 2015-2020
Table 15 Forecast Sales of Home and Garden by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 8 Research Sources
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