Home Improvement in Switzerland

 Published On: May, 2017 |    No of Pages: 20 |  Published By: Euromonitor | Format: PDF
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The 2016 home improvement growth rate was fully in line with the review period performance and slightly more positive compared to the year before. The fall of average unit prices in 2015 and 2016 strongly impact home improvement sales as did more purchases in neighbouring countries where home improvement products were fairly cheaper.

Home Improvement in Switzerland report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2021 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Bathroom and Sanitaryware, Decorating Sundries, Floor Covering, Hand Tools, Hardware, Home Paint, Kitchen Sinks, Other Home Improvement, Power Tools, Wall Covering.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Improvement market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

HOME IMPROVEMENT IN SWITZERLAND

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Improvement by Category: Value 2011-2016
Table 2 Sales of Home Improvement by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Home Improvement: % Value 2012-2016
Table 4 LBN Brand Shares of Home Improvement: % Value 2013-2016
Table 5 Distribution of Home Improvement by Format: % Value 2011-2016
Table 6 Forecast Sales of Home Improvement by Category: Value 2016-2021
Table 7 Forecast Sales of Home Improvement by Category: % Value Growth 2016-2021
Hornbach Baumarkt (schweiz) AG in Home and Garden (switzerland)
Strategic Direction
Key Facts
Summary 1 Hornbach Baumarkt (Schweiz) AG: Key Facts
Summary 2 Hornbach Baumarkt (Schweiz) AG: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Hornbach Baumarkt (Schweiz) AG: Private Label Portfolio
Competitive Positioning
Summary 4 Hornbach Baumarkt (Schweiz) AG: Competitive Position 2016
Executive Summary
Home and Garden Sales Continue Downward Performance in 2016
Average Unit Prices of Home and Garden Products Continue To Decline
Ikea Dominates Sales in Highly Fragmented Home and Garden
Internet Retailing Registers Most Dynamic Performance
A More Optimistic Outlook for Home and Garden Sales Is Expected
Key Trends and Developments
Strong Swiss Franc Combined With Modest Economic Growth Results in Declining Home and Garden Sales
Home and Gardening Specialist Retailers Continue To See Erosion in Sales
Brand Polarisation Shapes Home and Garden
Emerging Retail Concepts
New Distribution Models/emerging Business Models
Market Data
Table 8 Sales of Home and Garden by Category: Value 2011-2016
Table 9 Sales of Home and Garden by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Home and Garden: % Value 2012-2016
Table 11 LBN Brand Shares of Home and Garden: % Value 2013-2016
Table 12 Distribution of Home and Garden by Format: % Value 2011-2016
Table 13 Forecast Sales of Home and Garden by Category: Value 2016-2021
Table 14 Forecast Sales of Home and Garden by Category: % Value Growth 2016-2021
Sources
Summary 5 Research Sources

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