Clorox Co, The in Home Care (World)

 Published On: Aug, 2015 |    No of Pages: 43 |  Published By: Euromonitor | Format: PDF
US company Clorox is the world’s largest producer of bleach and the leading player in bleach, surface care and toilet care in its domestic market. This profile analyses the company’s strategies to build on its established brand strength and develop its product offer in line with evolving challenges in the US market. It also examines Clorox’s efforts to extend its presence in expanding emerging markets in Latin America and the Middle East and Africa.

Euromonitor International's Clorox Co, The in Home Care (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Home Care market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Clorox Co, The in Home Care (World)

Scope of the Report
Strategic Evaluation
Competitive Positioning
Market Assessment
Market and Category Assessment
Brand Strategy
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