Home Improvement in Hong Kong, China

 Published On: Jun, 2016 |    No of Pages: 19 |  Published By: Euromonitor | Format: PDF
Home improvement witnessed 6% current value growth in 2015 as the majority of Hong Kong consumers continued to turn to professionals for interior design and the renovation of their homes thanks to rising disposable incomes and long working hours. However, as young consumers became more sophisticated about home design due to exposure to the internet and other media, they began to pick up tools to accomplish small tasks at home, partially boosting the performance of home improvement in 2015.

Euromonitor International's Home Improvement in Hong Kong, China report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2020 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Bathroom and Sanitaryware, Decorating Sundries, Floor Covering, Hand Tools, Hardware, Home Paint, Kitchen Sinks, Other Home Improvement, Power Tools, Wall Covering.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Improvement market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
HOME IMPROVEMENT IN HONG KONG, CHINA
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Improvement by Category: Value 2010-2015
Table 2 Sales of Home Improvement by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Home Improvement: % Value 2011-2015
Table 4 LBN Brand Shares of Home Improvement: % Value 2012-2015
Table 5 Distribution of Home Improvement by Format: % Value 2010-2015
Table 6 Forecast Sales of Home Improvement by Category: Value 2015-2020
Table 7 Forecast Sales of Home Improvement by Category: % Value Growth 2015-2020
Dairy Farm International Holdings Ltd in Home and Garden (hong Kong, China)
Strategic Direction
Key Facts
Summary 1 Dairy Farm International Holdings Ltd: Key Facts
Summary 2 Dairy Farm International Holdings Ltd: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Dairy Farm International Holdings Ltd: Private Label Portfolio
Competitive Positioning
Summary 4 Dairy Farm International Holdings Ltd: Competitive Position 2015
Techtronic Industries Co Ltd in Home and Garden (hong Kong, China)
Strategic Direction
Key Facts
Summary 5 Techtronic Industries Co Ltd: Key Facts
Summary 6 Techtronic Industries Co Ltd: Operational Indicators
Competitive Positioning
Summary 7 Techtronic Industries Co Ltd: Competitive Position 2015
Executive Summary
Home and Garden Registers Positive Current Value Growth in 2015
Limited Living Space Holds Back Home and Garden
International Brands Lead Home and Garden in 2015
Homewares and Home Furnishing Stores Is the Preferred Channel
Home and Garden To Post Value Growth Over the Forecast Period
Key Trends and Developments
Home and Garden Is Held Back by A Slowing Property Market
the Distribution Landscape for Home and Garden Remains Steady in 2015
Limited Living Space and Small Households Determine Demand for Home and Garden
Emerging Retail Concepts
New Distribution Models/emerging Business Models
Market Data
Table 8 Sales of Home and Garden by Category: Value 2010-2015
Table 9 Sales of Home and Garden by Category: % Value Growth 2010-2015
Table 10 NBO Company Shares of Home and Garden: % Value 2011-2015
Table 11 LBN Brand Shares of Home and Garden: % Value 2012-2015
Table 12 Distribution of Home and Garden by Format: % Value 2010-2015
Table 13 Forecast Sales of Home and Garden by Category: Value 2015-2020
Table 14 Forecast Sales of Home and Garden by Category: % Value Growth 2015-2020
Sources
Summary 8 Research Sources
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