Home Furnishings in Italy

 Published On: May, 2017 |    No of Pages: 22 |  Published By: Euromonitor | Format: PDF
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In 2016, home furnishings experienced a decline of 1% in current value terms. Difficulties were related to the tax credit bonus mobili, which enabled Italian consumers to proceed with those purchases that were previously postponed. This has benefited home furnishings, which is strongly influenced by the health of the building industry, resulting in only a low decline in 2016.

Home Furnishings in Italy report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2021 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Indoor Living, Lighting, Outdoor Living.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Furnishings market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

HOME FURNISHINGS IN ITALY

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Furnishings by Category: Value 2011-2016
Table 2 Sales of Home Furnishings by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Home Furnishings: % Value 2012-2016
Table 4 LBN Brand Shares of Home Furnishings: % Value 2013-2016
Table 5 LBN Brand Shares of Light Sources: % Value 2013-2016
Table 6 Distribution of Home Furnishings by Format: % Value 2011-2016
Table 7 Forecast Sales of Home Furnishings by Category: Value 2016-2021
Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2016-2021
Leroy Merlin Italia SRL in Home and Garden (italy)
Strategic Direction
Key Facts
Summary 1 Leroy Merlin Italia Srl: Key Facts
Summary 2 Leroy Merlin Srl: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Leroy Merlin Italia Srl: Private Label Portfolio
Competitive Positioning
Summary 4 Leroy Merlin Italia Srl: Competitive Position 2016
Executive Summary
Home and Garden Continues To Recover in 2016, Emphasising Quality
Fragmented Environment Continues To Be Led by Ikea Italia
Internet Retailing Growing, But Not As Quickly As Elsewhere
Slow Recovery Is Set To Continue Over the Course of the Forecast Period
Key Trends and Developments
Italian Economy Continues To Show Signs of Recovery From Crisis
Italian Hesitation To Embrace the Potential of Internet Retailing
DIY Spreads in Italian Culture As Leisure Pursuit
Emerging Retail Concepts
New Distribution Models/emerging Business Models
Market Data
Table 9 Sales of Home and Garden by Category: Value 2011-2016
Table 10 Sales of Home and Garden by Category: % Value Growth 2011-2016
Table 11 NBO Company Shares of Home and Garden: % Value 2012-2016
Table 12 LBN Brand Shares of Home and Garden: % Value 2013-2016
Table 13 Distribution of Home and Garden by Format: % Value 2011-2016
Table 14 Forecast Sales of Home and Garden by Category: Value 2016-2021
Table 15 Forecast Sales of Home and Garden by Category: % Value Growth 2016-2021
Sources
Summary 5 Research Sources

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