Procasa Lda in Home Care (Portugal)

 Published On: May, 2015 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
Procasa Lda aims to maintain its strong position in home insecticides and to continue pursuing an environment-friendly strategy. New products are intended to be launched with strong communication campaigns with the aim of gaining the loyalty of Portuguese consumers. The company is also likely to develop its business by focusing more on its partnerships with grocery retailers for the production of private label brands.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Key Facts
Summary 1 Procasa Lda: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Procasa Lda: Competitive Position 2014


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