Easy Argentina SA in Home and Garden (Argentina)

 Published On: May, 2017 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
Easy is the leading chain in DIY, home improvement and garden centres in Argentina. The economic crisis interrupted the companys expansion plans in Argentina. The company had a plan for expansion of new stores within the country but decided to postpone it until the economic recession passes. Easy continues to invest in its Its easy, you canĚ campaign, which urges consumers to make repairs themselves at home and thus promote sales at its premises.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

EASY ARGENTINA SA IN HOME AND GARDEN (ARGENTINA)

Strategic Direction
Key Facts
Summary 1 Easy Argentina SA: Key Facts
Summary 2 Easy Argentina SA: Operational Indicators
Company Background
Chart 1 Easy Argentina SA: Easy in Buenos Aires (Las Palmas del Pilar)
Internet Strategy
Private Label
Summary 3 Easy Argentina SA: Private Label Portfolio
Competitive Positioning
Summary 4 Easy SA: Competitive Position 2016

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