Home and Garden in Thailand

 Published On: Jun, 2017 |    No of Pages: 46 |  Published By: Euromonitor | Format: PDF
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Home and garden in Thailand continued to record moderate current value growth in 2016, with home furnishings being the key driver of sales. Urban consumers are the key target audience for new designs and functional products. Smaller households and smaller housing spaces inspired manufacturers to introduce multi-functional furniture. Energy-efficient, non-toxic and environmentally-friendly materials were key selling points. With consumers becoming better educated, design is no longer sufficient t...

Home and Garden in Thailand report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2021 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
HOME AND GARDEN IN THAILAND

Executive Summary
Home and Garden Continues To Record Moderate Growth in 2016
Consumers Look Beyond Design
Local Players Dominate Sales Although International Manufacturers Are Gaining Ground in Certain Categories
Store-based Distribution Remains A Priority But Non-store Retailing Grows in Popularity
Home and Garden Will Continue To Grow Thanks To Rising Demand for New Condominiums
Key Trends and Developments
Economy Stabilises But Uncertainty Remains
Internet Retailing Remains A Significant Driver of Sales
Healthy Living and Urbanisation Shape Demand
Emerging Retail Concepts
New Distribution Models/emerging Business Models
Market Data
Table 1 Sales of Home and Garden by Category: Value 2011-2016
Table 2 Sales of Home and Garden by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Home and Garden: % Value 2012-2016
Table 4 LBN Brand Shares of Home and Garden: % Value 2013-2016
Table 5 Distribution of Home and Garden by Format: % Value 2011-2016
Table 6 Forecast Sales of Home and Garden by Category: Value 2016-2021
Table 7 Forecast Sales of Home and Garden by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources
Home Product Center Pcl in Home and Garden (thailand)
Strategic Direction
Key Facts
Summary 2 Home Product Center PCL: Key Facts
Summary 3 Home Product Center PCL: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 4 Home Product Center PCL: Private Label Portfolio
Competitive Positioning
Summary 5 Home Product Center PCL: Competitive Position 2016
Modernform Group Pcl in Home and Garden (thailand)
Strategic Direction
Key Facts
Summary 6 Modernform Group PCL: Key Facts
Summary 7 Modernform Group PCL: Operational Indicators
Competitive Positioning
Summary 8 Modernform Group PCL: Competitive Position 2016
Thai Central Chemical Pcl in Home and Garden (thailand)
Strategic Direction
Key Facts
Summary 9 Thai Central Chemical PCL: Key Facts
Summary 10 Thai Central Chemical PCL: Operational Indicators
Competitive Positioning
Summary 11 Thai Central Chemical PCL: Competitive Position 2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 8 Sales of Gardening by Category: Value 2011-2016
Table 9 Sales of Gardening by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Gardening: % Value 2012-2016
Table 11 LBN Brand Shares of Gardening: % Value 2013-2016
Table 12 Distribution of Gardening by Format: % Value 2011-2016
Table 13 Forecast Sales of Gardening by Category: Value 2016-2021
Table 14 Forecast Sales of Gardening by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Sales of Home Furnishings by Category: Value 2011-2016
Table 16 Sales of Home Furnishings by Category: % Value Growth 2011-2016
Table 17 NBO Company Shares of Home Furnishings: % Value 2012-2016
Table 18 LBN Brand Shares of Home Furnishings: % Value 2013-2016
Table 19 LBN Brand Shares of Light Sources: % Value 2013-2016
Table 20 Distribution of Home Furnishings by Format: % Value 2011-2016
Table 21 Forecast Sales of Home Furnishings by Category: Value 2016-2021
Table 22 Forecast Sales of Home Furnishings by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 23 Sales of Home Improvement by Category: Value 2011-2016
Table 24 Sales of Home Improvement by Category: % Value Growth 2011-2016
Table 25 NBO Company Shares of Home Improvement: % Value 2012-2016
Table 26 LBN Brand Shares of Home Improvement: % Value 2013-2016
Table 27 Distribution of Home Improvement by Format: % Value 2011-2016
Table 28 Forecast Sales of Home Improvement by Category: Value 2016-2021
Table 29 Forecast Sales of Home Improvement by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 30 Sales of Homewares by Category: Value 2011-2016
Table 31 Sales of Homewares by Category: % Value Growth 2011-2016
Table 32 Sales of Homewares by Material: % Value 2011-2016
Table 33 NBO Company Shares of Homewares: % Value 2012-2016
Table 34 LBN Brand Shares of Homewares: % Value 2013-2016
Table 35 Distribution of Homewares by Format: % Value 2011-2016
Table 36 Forecast Sales of Homewares by Category: Value 2016-2021
Table 37 Forecast Sales of Homewares by Category: % Value Growth 2016-2021
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