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This econometric study covers the latent demand outlook for upholstered wood household sectional sofa pieces excluding stock line dual-purpose sleep furniture and custom pieces sold directly to the customer at retail across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 12,700 cities in the United States. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state and city, latent demand estimates are created for upholstered wood household sectional sofa pieces excluding stock line dual-purpose sleep furniture and custom pieces sold directly to the customer at retail. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in the United States). This study gives, however, my estimates for the latent demand, or the P.I.E., for upholstered wood household sectional sofa pieces excluding stock line dual-purpose sleep furniture and custom pieces sold directly to the customer at retail in the United States. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of the United States.
Table Of Contents: 1 INTRODUCTION 91.1 Overview 91.2 What is Latent Demand and the P.I.E.? 91.3 The Methodology 101.3.1 Step 1. Product Definition and Data Collection 111.3.2 Step 2. Filtering and Smoothing 121.3.3 Step 3. Filling in Missing Values 121.3.4 Step 4. Varying Parameter, Non-linear Estimation 131.3.5 Step 5. Fixed-Parameter Linear Estimation 131.3.6 Step 6. Aggregation and Benchmarking 141.4 Frequently Asked Questions (FAQ) 141.4.1 Category Definition 141.4.2 Units 141.4.3 Methodology 152 SUMMARY OF FINDINGS 172.1 Latent Demand in The US 173 FAR WEST 193.1 Executive Summary 193.2 Latent Demand by Year - Alaska 213.3 Cities Sorted by Rank - Alaska 223.4 Cities Sorted by Zipcode - Alaska 243.5 Latent Demand by Year - California 263.6 Cities Sorted by Rank - California 273.7 Cities Sorted by Zipcode - California 483.8 Latent Demand by Year - Hawaii 693.9 Cities Sorted by Rank - Hawaii 703.10 Cities Sorted by Zipcode - Hawaii 733.11 Latent Demand by Year - Nevada 763.12 Cities Sorted by Rank - Nevada 773.13 Cities Sorted by Zipcode - Nevada 793.14 Latent Demand by Year - Oregon 813.15 Cities Sorted by Rank - Oregon 823.16 Cities Sorted by Zipcode - Oregon 863.17 Latent Demand by Year - Washington 913.18 Cities Sorted by Rank - Washington 923.19 Cities Sorted by Zipcode - Washington 1004 GREAT LAKES 1084.1 Executive Summary 1084.2 Latent Demand by Year - Illinois 1104.3 Cities Sorted by Rank - Illinois 1114.4 Cities Sorted by Zipcode - Illinois 1264.5 Latent Demand by Year - Indiana 1404.6 Cities Sorted by Rank - Indiana 1414.7 Cities Sorted by Zipcode - Indiana 1484.8 Latent Demand by Year - Michigan 1554.9 Cities Sorted by Rank - Michigan 1564.10 Cities Sorted by Zipcode - Michigan 1654.11 Latent Demand by Year - Ohio 1754.12 Cities Sorted by Rank - Ohio 1764.13 Cities Sorted by Zipcode - Ohio 1904.14 Latent Demand by Year - Wisconsin 2044.15 Cities Sorted by Rank - Wisconsin 2054.16 Cities Sorted by Zipcode - Wisconsin 2155 MID-ATLANTIC 2265.1 Executive Summary 2265.2 Latent Demand by Year - Delaware 2285.3 Cities Sorted by Rank - Delaware 2295.4 Cities Sorted by Zipcode - Delaware 2305.5 Latent Demand by Year - District of Columbia 2315.6 Cities Sorted by Rank - District of Columbia 2335.7 Cities Sorted by Zipcode - District of Columbia 2335.8 Latent Demand by Year - Maryland 2345.9 Cities Sorted by Rank - Maryland 2355.10 Cities Sorted by Zipcode - Maryland 2425.11 Latent Demand by Year - New Jersey 2495.12 Cities Sorted by Rank - New Jersey 2505.13 Cities Sorted by Zipcode - New Jersey 2605.14 Latent Demand by Year - New York 2705.15 Cities Sorted by Rank - New York 2715.16 Cities Sorted by Zipcode - New York 2975.17 Latent Demand by Year - Pennsylvania 3235.18 Cities Sorted by Rank - Pennsylvania 3245.19 Cities Sorted by Zipcode - Pennsylvania 3416 NEW ENGLAND 3596.1 Executive Summary 3596.2 Latent Demand by Year - Connecticut 3616.3 Cities Sorted by Rank - Connecticut 3626.4 Cities Sorted by Zipcode - Connecticut 3676.5 Latent Demand by Year - Maine 3736.6 Cities Sorted by Rank - Maine 3746.7 Cities Sorted by Zipcode - Maine 3806.8 Latent Demand by Year - Massachusetts 3866.9 Cities Sorted by Rank - Massachusetts 3876.10 Cities Sorted by Zipcode - Massachusetts 3966.11 Latent Demand by Year - New Hampshire 4056.12 Cities Sorted by Rank - New Hampshire 4066.13 Cities Sorted by Zipcode - New Hampshire 4106.14 Latent Demand by Year - Rhode Island 4156.15 Cities Sorted by Rank - Rhode Island 4166.16 Cities Sorted by Zipcode - Rhode Island 4186.17 Latent Demand by Year - Vermont 4196.18 Cities Sorted by Rank - Vermont 4206.19 Cities Sorted by Zipcode - Vermont 4237 PLAINS 4267.1 Executive Summary 4267.2 Latent Demand by Year - Iowa 4287.3 Cities Sorted by Rank - Iowa 4297.4 Cities Sorted by Zipcode - Iowa 4347.5 Latent Demand by Year - Kansas 4407.6 Cities Sorted by Rank - Kansas 4417.7 Cities Sorted by Zipcode - Kansas 4457.8 Latent Demand by Year - Minnesota 4497.9 Cities Sorted by Rank - Minnesota 4507.10 Cities Sorted by Zipcode - Minnesota 4577.11 Latent Demand by Year - Missouri 4657.12 Cities Sorted by Rank - Missouri 4667.13 Cities Sorted by Zipcode - Missouri 4737.14 Latent Demand by Year - Nebraska 4807.15 Cities Sorted by Rank - Nebraska 4817.16 Cities Sorted by Zipcode - Nebraska 4837.17 Latent Demand by Year - North Dakota 4867.18 Cities Sorted by Rank - North Dakota 4877.19 Cities Sorted by Zipcode - North Dakota 4887.20 Latent Demand by Year - South Dakota 4897.21 Cities Sorted by Rank - South Dakota 4907.22 Cities Sorted by Zipcode - South Dakota 4918 ROCKIES 4938.1 Executive Summary 4938.2 Latent Demand by Year - Colorado 4958.3 Cities Sorted by Rank - Colorado 4968.4 Cities Sorted by Zipcode - Colorado 5018.5 Latent Demand by Year - Idaho 5058.6 Cities Sorted by Rank - Idaho 5068.7 Cities Sorted by Zipcode - Idaho 5088.8 Latent Demand by Year - Montana 5108.9 Cities Sorted by Rank - Montana 5118.10 Cities Sorted by Zipcode - Montana 5138.11 Latent Demand by Year - Utah 5158.12 Cities Sorted by Rank - Utah 5168.13 Cities Sorted by Zipcode - Utah 5208.14 Latent Demand by Year - Wyoming 5248.15 Cities Sorted by Rank - Wyoming 5258.16 Cities Sorted by Zipcode - Wyoming 5269 SOUTHEAST 5289.1 Executive Summary 5289.2 Latent Demand by Year - Alabama 5309.3 Cities Sorted by Rank - Alabama 5319.4 Cities Sorted by Zipcode - Alabama 5379.5 Latent Demand by Year - Arkansas 5439.6 Cities Sorted by Rank - Arkansas 5449.7 Cities Sorted by Zipcode - Arkansas 5489.8 Latent Demand by Year - Florida 5529.9 Cities Sorted by Rank - Florida 5539.10 Cities Sorted by Zipcode - Florida 5699.11 Latent Demand by Year - Georgia 5869.12 Cities Sorted by Rank - Georgia 5879.13 Cities Sorted by Zipcode - Georgia 5949.14 Latent Demand by Year - Kentucky 6029.15 Cities Sorted by Rank - Kentucky 6039.16 Cities Sorted by Zipcode - Kentucky 6089.17 Latent Demand by Year - Louisiana 6139.18 Cities Sorted by Rank - Louisiana 6149.19 Cities Sorted by Zipcode - Louisiana 6199.20 Latent Demand by Year - Mississippi 6249.21 Cities Sorted by Rank - Mississippi 6259.22 Cities Sorted by Zipcode - Mississippi 6289.23 Latent Demand by Year - North Carolina 6329.24 Cities Sorted by Rank - North Carolina 6339.25 Cities Sorted by Zipcode - North Carolina 6419.26 Latent Demand by Year - South Carolina 6499.27 Cities Sorted by Rank - South Carolina 6509.28 Cities Sorted by Zipcode - South Carolina 6559.29 Latent Demand by Year - Tennessee 6609.30 Cities Sorted by Rank - Tennessee 6619.31 Cities Sorted by Zipcode - Tennessee 6679.32 Latent Demand by Year - Virginia 6739.33 Cities Sorted by Rank - Virginia 6749.34 Cities Sorted by Zipcode - Virginia 6799.35 Latent Demand by Year - West Virginia 6859.36 Cities Sorted by Rank - West Virginia 6869.37 Cities Sorted by Zipcode - West Virginia 68810 SOUTHWEST 69110.1 Executive Summary 69110.2 Latent Demand by Year - Arizona 69310.3 Cities Sorted by Rank - Arizona 69410.4 Cities Sorted by Zipcode - Arizona 69810.5 Latent Demand by Year - New Mexico 70210.6 Cities Sorted by Rank - New Mexico 70310.7 Cities Sorted by Zipcode - New Mexico 70510.8 Latent Demand by Year - Oklahoma 70810.9 Cities Sorted by Rank - Oklahoma 70910.10 Cities Sorted by Zipcode - Oklahoma 71310.11 Latent Demand by Year - Texas 71810.12 Cities Sorted by Rank - Texas 71910.13 Cities Sorted by Zipcode - Texas 73811 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 75711.1 Disclaimers & Safe Harbor 75711.2 ICON Group International, Inc. 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