Unilever Jeronimo Martins Lda in Home Care (Portugal)

 Published On: Jan, 2017 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
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Unilever Jerónimo Martins is the leading player in home care in Portugal. The actual focus of the company in terms of strategy relates to continuous sustainable innovation and a positive social impact, together with the digital transformation of its business. With this target in mind the company works with Google and IPG Media Brands with three main objectives: efficiency of communication channels, organisation of digital transformation and brand innovation through use of social media such as Yo

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Key Facts
Summary 1 Unilever Jerónimo Martins Lda: Key Facts
Summary 2 Unilever Jerónimo Martins Lda: Operational Indicators
Competitive Positioning
Summary 3 Unilever Jerónimo Martins Lda: Competitive Position 2016

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