FLEX Equipos de Descanso SA in Home and Garden (Spain)

 Published On: May, 2015 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
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It is not expected that FLEX will change its current strategy. Following the acquisition of the US brand ES Kluft, which allowed FLEX to enter the US market, the company will continue to expand its premium brand Vi-Spring and consolidate its position within the luxury segment, not only in the US but also in Europe and Asia. In Spain, the company will continue to support the performance of its leading brand, Flex, via the launch of campaigns such as “Renueva tu colchón, renueva tu pasión” (Renew...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess

Strategic Direction
Key Facts
Summary 1 FLEX Equipos de Descanso SA: Key Facts
Summary 2 FLEX Equipos de Descanso SA: Operational Indicators
Competitive Positioning
Summary 3 FLEX Equipos de Descanso SA: Competitive Position 2014
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