Henkel Bulgaria EOOD in Home Care (Bulgaria)

 Published On: Jun, 2015 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF

Henkel Bulgaria has not yet announced any plans to expand its production capacity in the country to include home care products and the company is set to continue importing all of its home care brands into Bulgaria. The company is set to continue relying on new product development, innovation and marketing campaigns to sustain its strong position in home care.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Strategic Direction
Key Facts
Summary 1 Henkel Bulgaria EOOD: Key Facts
Summary 2 Henkel Bulgaria EOOD: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Henkel Bulgaria EOOD: Competitive Position 2014
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