Reckitt Benckiser (Scandinavia) A/S in Home Care (Denmark)

 Published On: Jun, 2015 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF

Reckitt Benckiserís strategy in home care in Denmark focuses on promoting well-known international brands, such as Cillit Bang, Neophos, Vanish, Harpic and Air Wick, as convenient and efficient.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Strategic Direction
Key Facts
Summary 1 Reckitt Benckiser (Scandinavia) A/S: Key Facts
Summary 2 Reckitt Benckiser (Scandinavia) A/S: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Reckitt Benckiser (Scandinavia) A/S: Competitive Position 2014
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