Unilever Magyarorszag Kft in Home Care (Hungary)

 Published On: Jun, 2015 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF

Unilever Magyarország aims to strengthen its position in home care by developing and promoting its well-known brands across several categories, and shaping trends through mass-media advertising of innovative new products. Unilever uses all distribution channels, including modern and traditional grocery retailers and health and beauty specialist retailers, to provide nationwide coverage for brands.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Strategic Direction
Key Facts
Summary 1 Unilever Magyarország Kft: Key Facts
Summary 2 Unilever Magyarország Kft: Operational Indicators
Company Background
Production
Summary 3 Unilever Magyarország Kft: Production Statistics 2013
Competitive Positioning
Summary 4 Unilever Magyarország Kft: Competitive Position 2014
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