Reckitt Benckiser Ltd in Home Care (Israel)

 Published On: Jan, 2016 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
Israel forms a key part of Reckitt Benckiser’s RUMEA geographic focus, which consists of Russia, the CIS states, the Middle East, North Africa, Turkey and Sub-Saharan Africa. RUMEA accounted for 16% of the company’s core business in 2011. Reckitt Benckiser recently indicated its interest in investing in the ‘internet of things’ (IoT), which offers various innovative business opportunities for the company such as the pre-ordering of home care products. Reckitt Benckiser has already become a...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Home Care market;
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Strategic Direction
Key Facts
Summary 1 Reckitt Benckiser Ltd: Key Facts
Competitive Positioning
Summary 2 Reckitt Benckiser Ltd: Competitive Position 2015

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