Lion Corp (Thailand) Ltd in Home Care (Thailand)

 Published On: Jan, 2017 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
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Lion Corp is expected to focus on laundry care more than any other major home care category over the forecast period, given that product types such as powder detergents enjoy high levels of penetration in Thai households. The company will continue to invest heavily in research and development to create new mid-priced and premium laundry care products that cater to a broad range of target consumer groups. It will also invest in the construction of a new plant in Thailand in 2017, primarily to inc

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Key Facts
Summary 1 Lion Corp (Thailand) Ltd: Key Facts
Competitive Positioning
Summary 2 Lion Corp (Thailand) Ltd: Competitive Position 2016

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