Wine in Australia

 Published On: Mar, 2012 |    No of Pages: 34 |  Published By: MarketLine | Format: PDF
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Introduction


Wine in Australia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Australia wine market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.


Highlights


*The wine market consists of retail sale of champagne, fortified wine, sparkling wine and still wine. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Market volume represents the total volume of wine consumed in millions of liters. Any currency conversions used in the creation of this report have been calculated using constant 2010 annual average exchange rates.


*The Australian wine market is expected to generate total revenue of $6,300.9 million in 2011, representing a compound annual growth rate (CAGR) of 3.3% between 2007 and 2011.


*Market consumption volumes are forecast to increase with a CAGR of 2.3% between 2007 and 2011, to reach a total of 505.1 million liters in 2011.


*The performance of the market is forecast to decelerate, with an anticipated CAGR of 2.7% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $7,191.4 million by the end of 2016.


Features


Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the wine market in Australia


Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the wine market in Australia


Leading company profiles reveal details of key wine market players’ global operations and financial performance


Add weight to presentations and pitches by understanding the future growth prospects of the Australia wine market with five year forecasts by both value and volume


Macroeconomic indicators provide insight into general trends within the Australia economy


Key Questions Answered


What was the size of the Australia wine market by value in 2011?


What will be the size of the Australia wine market in 2016?


What factors are affecting the strength of competition in the Australia wine market?


How has the market performed over the last five years?


Who are the top competitiors in Australia's wine market?


EXECUTIVE SUMMARY 2

MARKET OVERVIEW 7

Market definition 7

Market analysis 7

MARKET DATA 8

Market value 8

Market volume 9

MARKET SEGMENTATION 10

Category segmentation 10

Geography segmentation 11

Market share 12

Market distribution 13

MARKET OUTLOOK 14

Market value forecast 14

Market volume forecast 15

FIVE FORCES ANALYSIS 16

Summary 16

Buyer power 17

Supplier power 18

New entrants 19

Threat of substitutes 20

Degree of rivalry 21

LEADING COMPANIES 22

McWilliam’s Wines Group Ltd 22

De Bortoli Wines Pty Ltd 23

Foster's Group Limited 24

Constellation Brands, Inc. 27

MACROECONOMIC INDICATORS 30

Country Data 30

APPENDIX 32

Methodology 32

Industry associations 33

Related MarketLine research 33

 

LIST OF TABLES

Table 1: Australia wine market value: $ million, 2007–11(e) 8

Table 2: Australia wine market volume: million liters, 2007–11(e) 9

Table 3: Australia wine market  category segmentation : $million, by value, 2011(e) 10

Table 4: Australia wine market  geography segmentation : $million, by value, 2011(e) 11

Table 5: Australia wine market share: % share, by volume, 2011(e) 12

Table 6: Australia wine market distribution: % share, by volume, 2011(e) 13

Table 7: Australia wine market value forecast: $ million, 2011–16 14

Table 8: Australia wine market volume forecast: million liters, 2011–16 15

Table 9: McWilliam’s Wines Group Ltd: key facts 22

Table 10: De Bortoli Wines Pty Ltd: key facts 23

Table 11: Foster's Group Limited: key facts 24

Table 12: Foster's Group Limited: key financials ($) 25

Table 13: Foster's Group Limited: key financials (A$) 25

Table 14: Foster's Group Limited: key financial ratios 25

Table 15: Constellation Brands, Inc.: key facts 27

Table 16: Constellation Brands, Inc.: key financials ($) 27

Table 17: Constellation Brands, Inc.: key financial ratios 28

Table 18: Australia size of population (million), 2007–11 30

Table 19: Australia GDP (constant 2000 prices, $ billion), 2007–11 30

Table 20: Australia GDP (current prices, $ billion), 2007–11 30

Table 21: Australia inflation, 2007–11 30

Table 22: Australia consumer price index (absolute), 2007–11 31

Table 23: Australia exchange rate, 2007–11 31

 

LIST OF FIGURES

Figure 1: Australia wine market value: $ million, 2007–11(e) 8

Figure 2: Australia wine market volume: million liters, 2007–11(e) 9

Figure 3: Australia wine market  category segmentation : % share, by value, 2011(e) 10

Figure 4: Australia wine market  geography segmentation : % share, by value,  2011(e) 11

Figure 5: Australia wine market share: % share, by volume, 2011(e) 12

Figure 6: Australia wine market distribution: % share, by volume, 2011(e) 13

Figure 7: Australia wine market value forecast: $ million, 2011–16 14

Figure 8: Australia wine market volume forecast: million liters, 2011–16 15

Figure 9: Forces driving competition in the wine market in Australia, 2011 16

Figure 10: Drivers of buyer power in the wine market in Australia, 2011 17

Figure 11: Drivers of supplier power in the wine market in Australia, 2011 18

Figure 12: Factors influencing the likelihood of new entrants in the wine market in Australia, 2011 19

Figure 13: Factors influencing the threat of substitutes in the wine market in Australia, 2011 20

Figure 14: Drivers of degree of rivalry in the wine market in Australia, 2011 21

Figure 15: Foster's Group Limited: revenues & profitability 25

Figure 16: Foster's Group Limited: assets & liabilities 26

Figure 17: Constellation Brands, Inc.: revenues & profitability 28

Figure 18: Constellation Brands, Inc.: assets & liabilities 28



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