Market Entry Strategies and Emerging Opportunities in the Car Rental Industry in Mexico

 Published On: Apr, 2012 |    No of Pages: 53 |  Published By: BRICDATA | Format: PDF
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Synopsis


This market report provides a market trend and growth analysis of the car rental industry in Mexico. With this market report, you will be able to explore in detail the changing shape and potential of the industry. You can plan and build strategy based on real industry data and projections.


This market research report includes:

- Analysis of key trends and demand drivers

- Detailed segmentation

- Historic volumes and values

- Five year forecasts of market trends and market growth 


Summary


The Mexican car rental market recorded modest growth during the review period, registered a CAGR of 4.62% to reach a value of MXN X.X billion in 2011. This modest growth was a consequence of the adverse effects of the global financial crisis and the outbreak of H1N1 flu in Mexico during 2008–2009. Both these factors reduced the number of tourist arrivals to Mexico, negatively impacting the country’s car rental market. However, both the Mexican economy and the country’s tourism industry recovered in 2010. With the country’s tourism industry expected to record strong growth and increased levels of foreign investment over the forecast period, the value of the Mexican car rental market is projected to record a CAGR of 6.52% over the forecast period. 


Scope


- This report provides an extensive analysis of the car rental industry in Mexico

- It details historical values for the car rental market in Mexico for 2007–2011, along with forecast figures for 2012–2016

- It provides a detailed analysis of the factors driving the growth of car rentals and the key emerging trends in Mexico

- The report details the key trends, regulatory environment, market entry strategies and marketing and growth strategies in Mexico

- It provides information on the key companies operating in the car rental industry in Mexico


Reasons To Buy


- Make strategic business decisions using top-level historic and forecast market data related to the car rental industry in Mexico and each sector within it

- Understand the demand and supply-side dynamics within the car rental industry, along with key market trends and growth opportunities

- Assess the competitive landscape in the car rental industry in Mexico, and formulate effective market-entry strategies

- Identify the growth opportunities and industry dynamics within the car rental industry


Key Highlights


- The Mexican car rental market recorded modest growth during the review period, registered a CAGR of 4.62% to reach a value of MXN X.X billion in 2011. 

- This modest growth was a consequence of the adverse effects of the global financial crisis and the outbreak of H1N1 flu in Mexico during 2008–2009.

- The recovery of the Mexican tourism industry was primarily driven by economic growth, an increase in the volume of domestic and inbound tourists, and government initiatives designed to attract international tourists.

- With the country’s tourism industry expected to record strong growth and increased levels of foreign investment over the forecast period, the value of the Mexican car rental market is projected to record a CAGR of 6.52% over the forecast period.

- With strong growth anticipated in Mexican tourism over the forecast period, all car rental companies are planning to increase their fleet size and open more offices across the country.

Table of Contents


1 Executive Summary

2 Mexican Car Rental Market Environment

2.1 Macroeconomic Fundamentals

2.1.1 Mexico – GDP at constant prices

2.1.2 Mexico – inflationary forecast and car rental market outlook

2.1.3 Mexico – service sector FDI inflows

2.1.4 Mexico – annual disposable income

2.1.5 Mexico – unemployment rate

3 Market Size and Growth Potential

3.1 Mexico Car Rental Market – Market Size

3.2 Mexican Car Rental Market – Airport vs Non-Airport Locations

3.2.1 Demand for rental cars at airport and non-airport locations is increasing

3.2.2 Mexican car rental market – car rental industry for airport locations

3.2.3 Mexican car rental market – non-airport locations

4 Mexican Car Rental Market – Customer Type Analysis

4.1 Mexican car rental market – Individual Customers

4.2 Mexican car rental market – Corporate Customers

5 Competitive Landscape and Key Performance Indicators

5.1 Competitive Landscape

5.2 Key Performance Indicators

5.2.1 Mexican car rental market – fleet size

5.2.2 Mexican car rental market – fleet size by vehicle type

5.2.3 Mexican car rental market –number of rentals

5.2.4 Mexican car rental market – rental days

5.2.5 Mexican car rental market – average rental length

5.2.6 Mexican car rental market – utilization rate

5.2.7 Mexican car rental market – average revenue per day

6 Market Entry Strategy and Demand Drivers

6.1 Market Entry Strategy

6.1.1 Regulatory framework

6.1.2 Market entry route

6.2 Demand Drivers

6.2.1 Leisure tourists – volumes and car rental market size

6.2.2 Business tourists – volumes and car rental market size

6.2.3 Expenditure patterns and demand for rented cars

7 Marketing and Growth Strategies

8 Key Operators

8.1 Hertz Mexico

8.1.1 Hertz Mexico– key company facts

8.1.2 Hertz Mexico – main services

8.2 Europcar Mexico

8.2.1 Europcar Mexico– key company facts

8.2.2 Europcar Mexico – main services

8.3 Budget

8.3.1 Budget– key company facts

8.3.2 Budget– main services

8.4 Avis Rent A Car System, LLC

8.4.1 Avis Rent A Car System, LLC – key company facts

8.4.2 Avis Rent A Car System, LLC – main services

8.5 Thrifty, Inc.

8.5.1 Thrifty, Inc.– key company facts

8.5.2 Thrifty, Inc. – main services

9 Appendix

9.1 About BRICdata

9.1.1 Areas of expertise

9.2 Methodology

9.3 Definitions

9.4 Disclaimer


List of Tables


Table 1: Mexico – GDP at Constant Prices (US$ Billion), 2007–2016 (Base Year 1999–2000)

Table 2: Mexico – Inflation (%), 2007–2016

Table 3: Mexico – Annual Disposable Income (US$ Billion), 2007–2016

Table 4: Mexico – Unemployment Rate (%), 2007–2016

Table 5: Mexican Car Rental Market – Market Size (MXN Million), 2007–2011

Table 6: Mexican Car Rental Market – Market Size (US$ Million), 2007–2011

Table 7: Mexican Car Rental Market – Market Size (MXN Million), 2012–2016

Table 8: Mexican Car Rental Market – Market Size (US$ Million), 2012–2016

Table 9: Mexican Car Rental – Airport Locations (MXN Million), 2007–2011

Table 10: Mexican Car Rental – Airport Locations (US$ Million), 2007–2011

Table 11: Mexican Car Rental – Airport Locations (MXN Million), 2012–2016

Table 12: Mexican Car Rental – Airport Locations (US$ Billion), 2012–2016

Table 13: Mexican Car Rental – Non-Airport Locations (MXN Million), 2007–2011

Table 14: Mexican Car Rental – Non-Airport Locations (US$ Million), 2007–2011

Table 15: Mexican Car Rental – Non-Airport Locations (MXN Million), 2012–2016

Table 16: Mexican Car Rental – Non-Airport Locations (US$ Million), 2012–2016

Table 17: Mexican Car Rental Market – Leisure Tourist Market Size (MXN Million), 2007–2011

Table 18: Mexican Car Rental Market – Leisure Tourist Market Size (US$ Million), 2007–2011

Table 19: Mexican Car Rental Market – Leisure Tourist Market Size (MXN Million), 2012–2016

Table 20: Mexican Car Rental Market – Leisure Tourist Market Size (US$ Million), 2012–2016

Table 21: Mexican Car Rental Market – Business Tourist Market Size (Million), 2007–2011

Table 22: Mexican Car Rental Market – Business Tourist Market Size (US$ Million), 2007–2011

Table 23: Mexican Car Rental Market – Business Tourist Market Size (KRW Trillion), 2012–2016

Table 24: Mexican Car Rental Market – Business Tourist Market Size (US$ Billion), 2012–2016

Table 25: Mexican Car Rental Market – Growth Outlook By Key Indicators, 2007–2011

Table 26: Mexican Car Rental Market – Growth Outlook By Key Indicators, 2012–2016

Table 27: Mexican Car Rental Market – Fleet Size (Thousand), 2007–2011

Table 28: Mexican Car Rental Market – Fleet Size (Thousand), 2012–2016

Table 29: Mexican Car Rental Market – Fleet Size by Vehicle Type (Million), 2007–2011

Table 30: Mexican Car Rental Market – Fleet Size by Vehicle Type (Million), 2012–2016

Table 31: Mexican Car Rental Market – Rentals (Thousands), 2007–2011

Table 32: Mexican Car Rental Market – Rentals (Thousands), 2012–2016

Table 33: Mexican Car Rental Market – Rental Days (Thousands), 2007–2011

Table 34: Mexican Car Rental Market – Rental Days (Thousands), 2012–2016

Table 35: Mexican Car Rental Market – Average Rental Length (Days), 2007–2011

Table 36: Mexican Car Rental Market – Average Rental Length (Days), 2012–2016

Table 37: Mexican Car Rental Market – Utilization Rate (%), 2007–2011

Table 38: Mexican Car Rental Market – Utilization Rate (%), 2012–2016

Table 39: Mexican Car Rental Market – Average Revenue Per Day (MXN Thousand), 2007–2011

Table 40: Mexican Car Rental Market – Average Revenue Per Day (US$), 2007–2011

Table 41: Mexican Car Rental Market – Average Revenue Per Day (MXN Thousand), 2012–2016

Table 42: Mexican Car Rental Market – Average Revenue Per Day (US$), 2012–2016

Table 43: Multinational Car Rental Companies in Mexico

Table 44: Mexican Leisure Tourist Volumes vs Leisure Car Rental Market Size, 2007–2016

Table 45: Mexican Business Tourist Volumes vs Business Car Rental Market Size, 2007–2016

Table 46: Mexico Domestic and International Tourist Expenditure on Travel and Transportation (MXN Billion), 2007–2016

Table 47: Hertz – Key Facts

Table 48: Hertz – Main Services

Table 49: Europcar – Key Facts

Table 50: Europcar Mexico – Main Services

Table 51: Budget – Key Facts

Table 52: Budget – Main Services

Table 53: Avis Rent A Car System – Key Facts

Table 54: Avis Rent A Car System – Main Services

Table 55: Thrifty, Inc. – Key Facts

Table 56: Thrifty, Inc. – Main Services

Table 57: Exchange Rates (MXN — US$) , 2007–2016

Table 58: Market Intelligence Travel And Tourism Definitions


List of Figures


Figure 1: Mexico – GDP at Current Prices (US$ Billion), 2007–2016 (Base Year 1999–2000)

Figure 2: Mexico – Inflation (%), 2007–2016

Figure 3: Mexican Service Sector FDI Inflows, (US$ Billion), 2007–2010

Figure 4: Mexico – Annual Disposable Income (US$ Billion), 2007–2016

Figure 5: Mexico – Unemployment Rate (%), 2007–2016

Figure 6: Mexican Car Rental Market – Market Size (MXN Million), 2007–2011

Figure 7: Mexican Car Rental Market – Market Size (MXN Million), 2012–2016

Figure 8: Mexican Car Rental Market – Airport vs Non-Airport Locations (MXN Million), 2007–2016

Figure 9: Mexican Car Rental – Airport Locations (MXN Million), 2007–2011

Figure 10: Mexican Car Rental – Airport Locations (MXN Million), 2012–2016

Figure 11: Mexican Car Rental – Non-Airport Locations (MXN Million), 2007–2011

Figure 12: Mexican Car Rental – Non-Airport Locations (MXN Million), 2012–2016

Figure 13: Mexican Car Rental Market – Market Size by Customer Type, 2011

Figure 14: Mexican Car Rental Market – Leisure Tourist Market Size (MXN Million), 2007–2011

Figure 15: Mexican Car Rental Market – Leisure Tourist Market Size (MXN Million), 2012–2016

Figure 16: Mexican Car Rental Market – Business Tourist Market Size (KRW Trillion), 2007–2011

Figure 17: Mexican Car Rental Market – Business Tourist Market Size (KRW Trillion), 2012–2016

Figure 18: Mexican Car Rental Market – Fleet Size (Thousand), 2007–2011

Figure 19: Mexican Car Rental Market – Fleet Size (Thousand), 2012–2016

Figure 20: Mexican Car Rental Market – Fleet Size by Vehicle Type (Million), 2007–2011

Figure 21: Mexican Car Rental Market – Fleet Size by Vehicle Type (Million), 2012–2016

Figure 22: Mexican Car Rental Market – Rentals (Thousands), 2007–2011

Figure 23: Mexican Car Rental Market – Rentals (Thousands), 2012–2016

Figure 24: Mexican Car Rental Market – Rental Days (Thousands), 2007–2011

Figure 25: Mexican Car Rental Market – Rental Days (Thousands), 2012–2016

Figure 26: Mexican Car Rental Market – Average Rental Length (Days), 2007–2011

Figure 27: Mexican Car Rental Market – Average Rental Length (Days), 2012–2016

Figure 28: Mexican Car Rental Market – Utilization Rate (%), 2007–2011

Figure 29: Mexican Car Rental Market – Utilization Rate (%),2012–2016

Figure 30: Mexican Car Rental Market – Average Revenue Per Day (MXN Thousand), 2007–2011

Figure 31: Mexican Car Rental Market – Average Revenue Per Day (MXN Thousand), 2012–2016

Figure 32: Mexican Leisure Tourist Volumes vs Leisure Car Rental Market Size, 2007–2016

Figure 33: Mexican Business Tourist Volumes vs Business Car Rental Market Size, 2007–2016

Figure 34: Mexico Domestic and International Tourist Expenditure on Travel and Transportation (MXN Billion), 2007–2016


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