2015 Paint and Coatings Market: Leading Supplier Strategic Directions, Marketing Tactics, Technological Know-How

 Published On: May, 2015 |    No of Pages: 134 |  Published By: VPG Market Research | Format: PDF
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The companies analyzed in this report include AkzoNobel, BASF, DuPont, Henkel, Kansai Paint, Nippon Paint, PPG, RPM, Sherwin-Williams, and Valspar. 

The report presents:

  • Specific business, new product development and marketing
    strategies.
  • Major strengths and weaknesses, e.g., managerial, organizational,
    marketing and product development.
  • Anticipated acquisitions, joint ventures and divestitures.
  • Promotional tactics.
  • Distribution approaches.
  • Product service and support.
  • Customer relations.
  • Internally developed and acquired technologies, processes, and related capabilities.
  • Proprietary technologies and patent litigations.

1. AkzoNobel
2. BASF
3. DuPont
4. Henkel
5. Kansai
6. Nippon Paint
7. PPG
8. RPM
9. Sherwin-Williams
10. Valspar
The report presents:
- Specific business, new product development and
marketing strategies
- Major strengths and weaknesses, e.g., managerial,
organizational, marketing and product development
- Anticipated acquisitions, joint ventures and divestitures
- Promotional tactics.
- Distribution approaches.
- Product service and support.
- Customer relations.
- Internally developed and acquired technologies, processes, and related capabilities.
- Proprietary technologies and patent litigations.


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