Perfetti Van Melle SpA: Consumer Packaged Goods - Company Profile & SWOT Report

 Published On: Apr, 2014 |    No of Pages: 22 |  Published By: Canadean | Format: PDF
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"Perfetti Van Melle SpA: Consumer Packaged Goods - Company Profile & SWOT Report" contains in depth information and data about the company and its operations. The profile contains a company overview, key facts, major products and services, SWOT analysis, business description, company history, mergers & acquisitions, recent developments, key employees as well as company locations and subsidiaries.


This report is a crucial resource for industry executives and anyone looking to access key information about "Perfetti Van Melle SpA"

The report utilizes a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format. Canadean strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.


• Examines and identifies key information and issues about "Perfetti Van Melle SpA" for business intelligence requirements.
• Studies and presents the company's strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported.
• The profile also contains information on business operations, company history, major products and services, key employees, and locations and subsidiaries.

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• Quickly enhance your understanding of "Perfetti Van Melle SpA"
• Gain insight into the marketplace and a better understanding of internal and external factors which could impact the industry.
• Increase business/sales activities by understanding your competitors’ businesses better.
• Recognize potential partnerships and suppliers.

Key Highlights

Perfetti Van Melle (Perfetti) is a confectionery manufacturing company based in Italy. The company's product portfolio comprises of candies and chewing gums of several types, shapes and flavors such as hard, chewy, soft candies, lollypops, mints, power mints, toffees and gummies in over 40 different flavors. Perfetti operates through 39 companies and 31 manufacturing facilities. The company's products are marketed in more than 150 countries across Asia Pacific, Europe, Middle East, Africa and North and South America. Perfetti Van Melle was formed as a result of acquisition of Van Melle of the Netherlands by the Italian group - Perfetti. The company is headquartered in Lainate, Italy.

Table of Contents

1 Perfetti Van Melle SpA
2 Perfetti Van Melle SpA - Key Employees
3 Perfetti Van Melle SpA - Major Products and Services
4 Perfetti Van Melle SpA - History
5 Perfetti Van Melle SpA - Company Statement
6 Perfetti Van Melle SpA - Locations and Subsidiaries
6.1 Perfetti Van Melle SpA - Head Office
6.2 Perfetti Van Melle SpA - Other Locations and Subsidiaries
7 Perfetti Van Melle SpA - Business Analysis
7.1 Perfetti Van Melle SpA - Company Overview
7.2 Perfetti Van Melle SpA - Business Description
8 Perfetti Van Melle SpA - SWOT Analysis
8.1 Perfetti Van Melle SpA - SWOT Analysis - Overview
8.2 Perfetti Van Melle SpA - Strengths
8.2.1 Strength - Wide geographical presence
8.2.2 Strength - Well-known brands
8.2.3 Strength - Increasing revenues
8.3 Perfetti Van Melle SpA - Weaknesses
8.3.1 Weaknesses - Limited product portfolio
8.4 Perfetti Van Melle SpA - Opportunities
8.4.1 Opportunities - High growth potential in emerging markets
8.4.2 Opportunities - Increase in global food consumption
8.4.3 Opportunities - Growing confectionery market in Australia
8.5 Perfetti Van Melle SpA - Threats
8.5.1 Threats - Consumer preferences
8.5.2 Threats - Stringent regulations
8.5.3 Threats - Expansion initiatives by competitors
9 Perfetti Van Melle SpA - Mergers & Acquisitions and Partnerships
9.1 Perfetti Van Melle SpA - M&A and Partnerships Strategy
10 Perfetti Van Melle SpA - Recent Developments
11 Appendix
11.1 Methodology
11.2 Perfetti Van Melle SpA - Ratio Definitions
11.3 Disclaimer

List of Tables

Table 1: Perfetti Van Melle SpA - Key Employees
Table 2: Perfetti Van Melle SpA - Major Products and Services
Table 3: Perfetti Van Melle SpA - History
Table 4: Perfetti Van Melle SpA - Subsidiaries

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