Metsa Tissue Corporation - Strategic SWOT Analysis Review

 Published On: Sep, 2015 |    No of Pages: 18 |  Published By: GlobalData | Format: PDF
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Metsa Tissue Corporation - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.


- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – GlobalData’s summarization of the company’s business strategy.
- SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details.


Metsa Tissue Corporation (Metsa Tissue) a subsidiary of Metsa Group, is a paper products manufacturer. It supplies tissue papers, and related products for household and professional use. The company’s products include toilet tissues, household towels, handkerchiefs, napkins, greaseproof paper, and base paper for labels. Metsa Tissue also offers a wide range of hygiene solutions for workplaces, washrooms, and spas. The company markets these products under brands such as Lambi, Serla, Mola, Tento, Katrin, and SAGA. It operates manufacturing facilities in Finland, Germany, Poland, Russia, Slovakia, and Sweden. The company has its sales operations in countries like Denmark, France, Norway, Russia, Australia, China, Japan, Vietnam, Hong Kong, and the US among others. Metsa Tissue is headquartered in Espoo, Finland.

Reasons to Buy

- Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
- Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
- Understand and respond to your competitors’ business structure and strategies with GlobalData’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
- Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.

Note: Some sections may be missing if data is unavailable for the company.

Table of Contents

Table of Contents 2
List of Tables 3
Section 1 - About the Company 4
Metsa Tissue Corporation - Key Facts 4
Metsa Tissue Corporation - Key Employees 5
Metsa Tissue Corporation - Major Products and Services 6
Metsa Tissue Corporation - History 7
Metsa Tissue Corporation - Company Statement 9
Metsa Tissue Corporation - Locations And Subsidiaries 10
Head Office 10
Other Locations & Subsidiaries 10
Section 2 – Company Analysis 11
Metsa Tissue Corporation - Business Description 11
Metsa Tissue Corporation - Corporate Strategy 12
Metsa Tissue Corporation - SWOT Analysis 13
SWOT Analysis - Overview 13
Metsa Tissue Corporation - Strengths 13
Strength - Integrated Network 13
Strength - Established Player in Europe 13
Strength - Manufacturing Base 13
Metsa Tissue Corporation - Weaknesses 14
Weakness - Limited Operations in Emerging Markets 14
Metsa Tissue Corporation - Opportunities 15
Opportunity - Growing Global Tissue Paper Market 15
Opportunity - Product Launches & Renewals 15
Opportunity - Positive Outlook for Global Packaging Industry 15
Metsa Tissue Corporation - Threats 16
Threat - Changes in Consumer Behavior 16
Threat - Environmental Regulations 16
Threat - Intense competition 16
Metsa Tissue Corporation - Key Competitors 17
Section 3 – Appendix 18
Methodology 18
About GlobalData 18
Contact Us 18
Disclaimer 18

List of Tables

Metsa Tissue Corporation, Key Facts 4
Metsa Tissue Corporation, Key Employees 5
Metsa Tissue Corporation, Major Products and Services 6
Metsa Tissue Corporation, History 7
Metsa Tissue Corporation, Subsidiaries 10
Metsa Tissue Corporation, Key Competitors 17

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