Abstract Mars Inc is one of the world’s leading snacks companies, with a key focus on chocolate confectionery and a considerable reliance on the US market. In the past two years, market conditions were heavily impacted by COVID-19, which created multiple challenges for the company. While much of the competition came out ahead, Mars Inc has long-lasting plans for success through sustainability and digital revolution.
Euromonitor International’s Mars Inc in Snacks (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Snacks industry. The report examines company shares by region and category, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving its success.
Product coverage: Confectionery, Ice Cream and Frozen Desserts, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Snacks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Content Table of Contents
Introduction State of Play Exposure to Future Growth Competitive Positioning Chocolate Confectionery Key Findings Appendix
Mars Inc is one of the world’s leading snacks companies, with a key focus on chocolate confectionery and a considerable reliance on the US market. In the past two years, market conditions were heavily impacted by COVID-19, which created multiple challenges for the company. While much of the competition came out ahead, Mars Inc has long-lasting plans for success through sustainability and digital revolution.
Euromonitor International’s Mars Inc in Snacks (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Snacks industry. The report examines company shares by region and category, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving its success.
Product coverage: Confectionery, Ice Cream and Frozen Desserts, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Snacks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Introduction State of Play Exposure to Future Growth Competitive Positioning Chocolate Confectionery Key Findings Appendix