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Wipes in Mexico

Wipes in Mexico

Numerous types of wipes in Mexico recorded strong retail volume sales growth due to the Coronavirus (COVID-19) pandemic in 2020. This trajectory continued in 2021 as the threat of COVID-19 lingered, while consumers, in general, were more attuned to the importance of washing hands regularly and keeping surfaces and living areas clean, disinfected and virus-free. However, there was some variation in performance within wipes, with the reduced opportunities for out-of-home activities, including work...

Euromonitor International's Wipes in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage:
Home Care Wipes and Floor Cleaning Systems , Personal Wipes.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Wipes in Mexico

List Of Contents And Tables

WIPES IN MEXICO
KEY DATA FINDINGS
2021 DEVELOPMENTS
Antibacterial positioning remains a key driver of category development
Heightened awareness of hygiene and sanitation in the wake of the pandemic continues to foster investments in advertising and promotion
Eco-friendly launches add dynamism to baby wipes, while niche moist toilet wipes continues to see investment
PROSPECTS AND OPPORTUNITIES
Robust demand anticipated due to high hygiene awareness, but price-sensitivity remains an issue
Affordability and convenience expected to continue to pique interest in baby wipes
Benefits like scents and eco-friendly properties set to add value to the offer in wipes
CATEGORY DATA
Table 1 Retail Sales of Wipes by Category: Value 2016-2021
Table 2 Retail Sales of Wipes by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Retail Wipes: % Value 2017-2021
Table 4 LBN Brand Shares of Retail Wipes: % Value 2018-2021
Table 5 Forecast Retail Sales of Wipes by Category: Value 2021-2026
Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2021-2026
CHART 1 Retail Tissue and Hygiene Value Sales Growth Scenarios: 2019-2026
CHART 2 Retail Tissue and Hygiene Impact of Drivers on Value Sales: 2019-2026
TISSUE AND HYGIENE IN MEXICO
EXECUTIVE SUMMARY
Tissue and hygiene in 2021: The big picture
2021 Key Trends
Competitive landscape
Retailing developments
What next for tissue and hygiene?
MARKET INDICATORS
Table 7 Birth Rates 2016-2021
Table 8 Infant Population 2016-2021
Table 9 Female Population by Age 2016-2021
Table 10 Total Population by Age 2016-2021
Table 11 Households 2016-2021
Table 12 Forecast Infant Population 2021-2026
Table 13 Forecast Female Population by Age 2021-2026
Table 14 Forecast Total Population by Age 2021-2026
Table 15 Forecast Households 2021-2026
MARKET DATA
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2017-2021
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2018-2021
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2016-2021
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2016-2021
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2021
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2021-2026
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Wipes in Mexico


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