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Away-From-Home Tissue and Hygiene in Hungary

Away-From-Home Tissue and Hygiene in Hungary

After a year of decline due to the COVID-19 pandemic, in 2021, away-from-home tissue sales recovered as the horeca channel resumed activity, leading to an increase in demand for products within the category. Governmental spending, meanwhile, remained high due to the enhanced hygiene measures, with paper towels still being used in schools. Also, in hospitals, many more tissue and hygiene products were required to increase their hygiene adherence and protect staff and patients from infection.

Euromonitor International's Away-from-Home Tissue and Hygiene in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage:
Away-from-Home Hygiene, Away-from-Home Tissue.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Away-from-Home Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Away-From-Home Tissue and Hygiene in Hungary

List Of Contents And Tables

AWAY-FROM-HOME TISSUE AND HYGIENE IN HUNGARY
KEY DATA FINDINGS
2021 DEVELOPMENTS
Away-from-home tissue sales rise as hotels and restaurants reopen
New Green trademark for domestic products made in a sustainable way
Essity Hungary provides the benchmark brand in landscape where distributors play key role
PROSPECTS AND OPPORTUNITIES
Future positive results supported by increased hygiene measures
Complete lifting of horeca will return lost demand
Private label could develop in away-from-home channels
CATEGORY DATA
Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2016-2021
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2016-2021
Table 3 Sales of Away-From-Home Paper Towels by Type: % Value 2016-2021
Table 4 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2016-2021
Table 5 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2021
Table 6 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2021-2026
Table 7 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2021-2026
CHART 1 Retail Tissue and Hygiene Value Sales Growth Scenarios: 2019-2026
CHART 2 Retail Tissue and Hygiene Impact of Drivers on Value Sales: 2019-2026
TISSUE AND HYGIENE IN HUNGARY
EXECUTIVE SUMMARY
Tissue and hygiene in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for tissue and hygiene?
MARKET INDICATORS
Table 8 Birth Rates 2016-2021
Table 9 Infant Population 2016-2021
Table 10 Female Population by Age 2016-2021
Table 11 Total Population by Age 2016-2021
Table 12 Households 2016-2021
Table 13 Forecast Infant Population 2021-2026
Table 14 Forecast Female Population by Age 2021-2026
Table 15 Forecast Total Population by Age 2021-2026
Table 16 Forecast Households 2021-2026
MARKET DATA
Table 17 Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 18 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Table 19 NBO Company Shares of Retail Tissue and Hygiene: % Value 2017-2021
Table 20 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2018-2021
Table 21 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2016-2021
Table 22 Distribution of Retail Tissue and Hygiene by Format: % Value 2016-2021
Table 23 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2021
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2021-2026
Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Away-From-Home Tissue and Hygiene in Hungary


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