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Home Care Beyond the Pandemic

Home Care Beyond the Pandemic

As the pandemic moves to endemic, tax increases and economic disruption arrive, home care is challenged with how it preserves resurgence forged during the pandemic. The industry is faced with two key challenges: Avoiding commoditisation in a changed economic and threat environment and how to defend against interlopers looking to align themselves to core industry values such as hygiene. The structure of the post-pandemic world and success within it will be based on the strategy deployed now.

Euromonitor International's Home Care Beyond the Pandemic global briefing offers an insight into to the size and shape of the Home Care market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within home care, analyses leading companies and brands and offers strategic analysis of major factors influencing the market - be they new product developments, packaging/ format /ingredients innovations, economic/lifestyle/environmental influences, distribution or retail pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage:
Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Impact of COVID-19 on Home Care
Sustainable Efficacy
The Future is Now
Who Owns Hygiene?
Home as Sanctuary
Crisis Psychology
Greater Inequality
What Do Consumers Want Beyond the Pandemic?
Digital Living
Social and Environmental Responsibility
Home-Centric Lifestyles
Air Quality Concerns
Crisis Response
Meeting Consumer Needs Beyond the Pandemic

Report Title: Home Care Beyond the Pandemic

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