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Mass Beauty and Personal Care in Serbia

Mass Beauty and Personal Care in Serbia

Having gained retail value share in 2020, as consumers looked to cheaper or economy products in the wake of the economic fallout of the Coronavirus (COVID-19) pandemic, mass beauty and personal care ceded some ground to premium beauty and personal care over 2021. While premium beauty and personal care registered a much faster sales decline than mass beauty and personal care in 2020, a stabilisation of the pandemic situation supported higher growth for premium over mass categories in 2021. The ea...

Euromonitor International's Mass Beauty and Personal Care in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances , Mass Hair Care, Mass Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Mass Beauty and Personal Care in Serbia

List Of Contents And Tables

MASS BEAUTY AND PERSONAL CARE IN SERBIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Mass cedes some ground to premium as consumer confidence levels improve
Easing of the pandemic situation spurs mass adult sun care while stabilising mass bath and shower
Strong brand portfolio and positive price/quality perception boost L’Oréal Balkan
PROSPECTS AND OPPORTUNITIES
Return to pre-pandemic lifestyles augurs well for use of mass beauty and personal care products
Manufacturers look to add a more premium sheen to mass brands to win over consumers
Modern retailing and economic concerns offer growth opportunities for private label
CATEGORY DATA
Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2016-2021
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2017-2021
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2018-2021
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2021-2026
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2021-2026
BEAUTY AND PERSONAL CARE IN SERBIA
EXECUTIVE SUMMARY
Beauty and personal care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 7 Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Mass Beauty and Personal Care in Serbia


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