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Men's Grooming in Kazakhstan

Men's Grooming in Kazakhstan

Following the drop in sales recorded in the first year of the pandemic, men’s grooming recorded strong single-digit value growth in 2021. The removal of COVID-19-related restrictions, including the back-to-work trend, encouraged men to resume their old grooming habits, leading to a positive impact on the category. Nevertheless, most men in Kazakhstan remain quite conservative in their grooming habits and few use a large number of beauty products. Most prefer to use just the basics toiletries and...

Euromonitor International's Men's Grooming in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Men's Grooming in Kazakhstan

List Of Contents And Tables

MEN'S GROOMING IN KAZAKHSTAN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Return to offices and socialising boosts demand for men’s grooming
Value growth in men’s shaving accelerates as more men opt for a clean-shaven look
Multinational companies continue to dominate men’s grooming
PROSPECTS AND OPPORTUNITIES
Robust growth expected though demand will centre around basic staple products
Cultural shifts set to influence men’s grooming habits and consumption
Distribution landscape will remain dominated by grocery retailers
CATEGORY DATA
Table 1 Sales of Men’s Grooming by Category: Value 2016-2021
Table 2 Sales of Men’s Grooming by Category: % Value Growth 2016-2021
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2018-2021
Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2018-2021
Table 5 NBO Company Shares of Men’s Grooming: % Value 2017-2021
Table 6 LBN Brand Shares of Men’s Grooming: % Value 2018-2021
Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2018-2021
Table 8 Forecast Sales of Men’s Grooming by Category: Value 2021-2026
Table 9 Forecast Sales of Men’s Grooming by Category: % Value Growth 2021-2026
BEAUTY AND PERSONAL CARE IN KAZAKHSTAN
EXECUTIVE SUMMARY
Beauty and personal care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 10 Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Men's Grooming in Kazakhstan


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