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Oral Care in Kazakhstan

Oral Care in Kazakhstan

COVID-19 had little impact on oral care as such products are considered necessities in consumers daily routines and they tend to consume similar levels of these products during the pandemic as they would otherwise. This kept overall demand and category growth stable. The main drivers of growth were electric toothbrushes (which was especially driven by electric toothbrush replacement heads), denture care, and dental floss, all of which recorded double-digit value growth. Electric toothbrushes ben...

Euromonitor International's Oral Care in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Oral Care in Kazakhstan

List Of Contents And Tables

ORAL CARE IN KAZAKHSTAN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Limited impact from COVID-19 as consumers continue to ensure good oral hygiene
Premiumisation trend in toothpaste continues thanks to discounts and willingness to experiment with different flavours and textures
Colgate-Palmolive maintains leads with increasing commitment to sustainability and natural ingredients
PROSPECTS AND OPPORTUNITIES
Strong prospects as consumers become more aware of different oral care routines and experiment with different toothpaste formulae
Dynamic performance expected by electric toothbrushes
E-commerce growth to encourage new ways of online engagement with consumers
CATEGORY DATA
Table 1 Sales of Oral Care by Category: Value 2016-2021
Table 2 Sales of Oral Care by Category: % Value Growth 2016-2021
Table 3 Sales of Toothbrushes by Category: Value 2016-2021
Table 4 Sales of Toothbrushes by Category: % Value Growth 2016-2021
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2017-2021
Table 6 NBO Company Shares of Oral Care: % Value 2017-2021
Table 7 LBN Brand Shares of Oral Care: % Value 2018-2021
Table 8 Forecast Sales of Oral Care by Category: Value 2021-2026
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2021-2026
Table 10 Forecast Sales of Toothbrushes by Category: Value 2021-2026
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2021-2026
BEAUTY AND PERSONAL CARE IN KAZAKHSTAN
EXECUTIVE SUMMARY
Beauty and personal care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Oral Care in Kazakhstan


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