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Sunglasses in Poland

Sunglasses in Poland

After the steep decline in retail value and volume sales in 2020 as a result of the COVID-19 pandemic, sunglasses registered robust sales growth in 2021, with this trend continuing in 2022, albeit at a slower rate. Nevertheless, retail value and volume sales of sunglasses are unlike to reach pre-pandemic levels by the end of 2022. Supporting retail value sales of sunglasses in 2022 is the Polish economy that has completely reopened as well as consumers spending more time outdoors and being out-a...

Sunglasses in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sunglasses market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Sunglasses in Poland
Euromonitor International
September 2022

List Of Contents And Tables

SUNGLASSES IN POLAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Lifting of COVID-19 restrictions boosts sales of sunglasses during 2022
Increasing price sensitivity is resulting in slower sales of sunglasses in 2022
Luxottica remains the leading player in 2022, while Safilo opens a showroom in Warsaw
PROSPECTS AND OPPORTUNITIES
While sales of sunglasses will remain positive, growth rates are set to be slower, and players will use marketing campaigns to stimulate demand during the forecast period
E-commerce sales of sunglasses set to rise at the expense of street stalls over the forecast period
Social media and environmentally friendly solutions to set the stage over the forecast period
CATEGORY DATA
Table 1 Sales of Sunglasses: Volume 2017-2022
Table 2 Sales of Sunglasses: Value 2017-2022
Table 3 Sales of Sunglasses: % Volume Growth 2017-2022
Table 4 Sales of Sunglasses: % Value Growth 2017-2022
Table 5 NBO Company Shares of Sunglasses: % Value 2017-2021
Table 6 LBN Brand Shares of Sunglasses: % Value 2018-2021
Table 7 Distribution of Sunglasses by Format: % Value 2017-2022
Table 8 Forecast Sales of Sunglasses: Volume 2022-2027
Table 9 Forecast Sales of Sunglasses: Value 2022-2027
Table 10 Forecast Sales of Sunglasses: % Volume Growth 2022-2027
Table 11 Forecast Sales of Sunglasses: % Value Growth 2022-2027
EYEWEAR IN POLAND
EXECUTIVE SUMMARY
Eyewear in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for eyewear?
MARKET DATA
Table 12 Sales of Eyewear by Category: Volume 2017-2022
Table 13 Sales of Eyewear by Category: Value 2017-2022
Table 14 Sales of Eyewear by Category: % Volume Growth 2017-2022
Table 15 Sales of Eyewear by Category: % Value Growth 2017-2022
Table 16 NBO Company Shares of Eyewear: % Value 2017-2021
Table 17 LBN Brand Shares of Eyewear: % Value 2018-2021
Table 18 Distribution of Eyewear by Format: % Value 2017-2022
Table 19 Forecast Sales of Eyewear by Category: Volume 2022-2027
Table 20 Forecast Sales of Eyewear by Category: Value 2022-2027
Table 21 Forecast Sales of Eyewear by Category: % Volume Growth 2022-2027
Table 22 Forecast Sales of Eyewear by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Sunglasses in Poland


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