Sunglasses in Romania

Abstract
Sunglasses was the eyewear category most adversely affected by the pandemic in 2020 as travel restrictions, limited time outdoors (due to lockdown and remote working practices), and restrictions on social events severely impacted demand in Romania. In 2021, the category posted the strongest bounce back to exceed the volume and value sales of 2019. Retailers managed to successfully launch their new collections in spring of this year - something they were unable to do in 2020.

Sunglasses in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sunglasses market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Content
Sunglasses in Romania
Euromonitor International
September 2022

List Of Contents And Tables

SUNGLASSES IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Strong rebound continues in 2022 as restrictions end and Romanians go on holiday
Fast fashion sunglasses fuel growth of e-commerce
Desire for fashionable designs remains despite increasing demand for protection
PROSPECTS AND OPPORTUNITIES
Strong performance expected as Romanians spend more time outside and seek quality models to protect their eyes
E-commerce to continue rising if free delivery and returns remains an option
Financial uncertainty from COVID-19 to lead to polarisation of spending
CATEGORY DATA
Table 1 Sales of Sunglasses: Volume 2017-2022
Table 2 Sales of Sunglasses: Value 2017-2022
Table 3 Sales of Sunglasses: % Volume Growth 2017-2022
Table 4 Sales of Sunglasses: % Value Growth 2017-2022
Table 5 NBO Company Shares of Sunglasses: % Value 2017-2021
Table 6 LBN Brand Shares of Sunglasses: % Value 2018-2021
Table 7 Distribution of Sunglasses by Format: % Value 2017-2022
Table 8 Forecast Sales of Sunglasses: Volume 2022-2027
Table 9 Forecast Sales of Sunglasses: Value 2022-2027
Table 10 Forecast Sales of Sunglasses: % Volume Growth 2022-2027
Table 11 Forecast Sales of Sunglasses: % Value Growth 2022-2027
EYEWEAR IN ROMANIA
EXECUTIVE SUMMARY
Eyewear in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for eyewear?
MARKET DATA
Table 12 Sales of Eyewear by Category: Volume 2017-2022
Table 13 Sales of Eyewear by Category: Value 2017-2022
Table 14 Sales of Eyewear by Category: % Volume Growth 2017-2022
Table 15 Sales of Eyewear by Category: % Value Growth 2017-2022
Table 16 NBO Company Shares of Eyewear: % Value 2017-2021
Table 17 LBN Brand Shares of Eyewear: % Value 2018-2021
Table 18 Distribution of Eyewear by Format: % Value 2017-2022
Table 19 Forecast Sales of Eyewear by Category: Volume 2022-2027
Table 20 Forecast Sales of Eyewear by Category: Value 2022-2027
Table 21 Forecast Sales of Eyewear by Category: % Volume Growth 2022-2027
Table 22 Forecast Sales of Eyewear by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources