Gum in Romania

Abstract
The complete elimination of COVID-19 restrictions in March 2022, whilst a positive influence, will nevertheless fail to lead to the full volume recovery of gum after the disastrous declines registered in the 2020 lockdown. Working from home will remain a valid option for many office professionals in 2022 thanks to digital infrastructures and working procedures being put in place over the last two years. Both employees and employers are recognising the benefits of remote work, allowing many peopl...

Euromonitor International's Gum in Romania report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Content
Gum in Romania

List Of Contents And Tables

GUM IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Continued working from home practices and use of face masks limits need for the breath freshening properties of gum
Fewer impulse purchases lead to introduction of larger packaging formats
Mars remains the clear leader thanks to its popular portfolio of brands whilst Ferrero removes its Tic Tac brand from the category
PROSPECTS AND OPPORTUNITIES
Slow limited growth expected for gum as consumers continue working from home more often
Mars to remain the overwhelming category leader with little likelihood of threat from other players
Rising health and wellness trend will boost sales of premium offerings, despite increased price-sensitivity
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2017-2022
Table 2 Sales of Gum by Category: Value 2017-2022
Table 3 Sales of Gum by Category: % Volume Growth 2017-2022
Table 4 Sales of Gum by Category: % Value Growth 2017-2022
Table 5 Sales of Gum by Flavour: Rankings 2017-2022
Table 6 NBO Company Shares of Gum: % Value 2018-2022
Table 7 LBN Brand Shares of Gum: % Value 2019-2022
Table 8 Distribution of Gum by Format: % Value 2017-2022
Table 9 Forecast Sales of Gum by Category: Volume 2022-2027
Table 10 Forecast Sales of Gum by Category: Value 2022-2027
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2022-2027
Table 12 Forecast Sales of Gum by Category: % Value Growth 2022-2027
CHART 1 Snacks Value Sales Growth Scenarios: 2020-2027
CHART 2 Snacks Impact of Drivers on Value Sales: 2020-2027
SNACKS IN ROMANIA
EXECUTIVE SUMMARY
Snacks in 2022: The big picture
Key trends in 2022
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 13 Sales of Snacks by Category: Volume 2017-2022
Table 14 Sales of Snacks by Category: Value 2017-2022
Table 15 Sales of Snacks by Category: % Volume Growth 2017-2022
Table 16 Sales of Snacks by Category: % Value Growth 2017-2022
Table 17 NBO Company Shares of Snacks: % Value 2018-2022
Table 18 LBN Brand Shares of Snacks: % Value 2019-2022
Table 19 Penetration of Private Label by Category: % Value 2017-2022
Table 20 Distribution of Snacks by Format: % Value 2017-2022
Table 21 Forecast Sales of Snacks by Category: Volume 2022-2027
Table 22 Forecast Sales of Snacks by Category: Value 2022-2027
Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2022-2027
Table 24 Forecast Sales of Snacks by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources