Baked Goods in Estonia

Abstract
In 2022, packaged flat bread witnessed the strongest value growth as consumers sought out products with a view to healthier eating and achieving a slimmer figure. Estonians sought to consume lower-fat foods so as not to gain excess weight with more consumers opting for packaged flat bread, which is perceived by many as a lower calorie option of an essential food item. During the COVID-19 pandemic many consumers had been opting for packaged food and packaged flat bread as a safer option, potentia...

Euromonitor International's Baked Goods in Estonia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Bread, Cakes, Dessert Mixes, Dessert Pies and Tarts, Frozen Baked Goods, Pastries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Content
Baked Goods in Estonia
November 2022

List Of Contents And Tables

BAKED GOODS IN ESTONIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Packaged flat bread sees growth as consumers switch to healthier formats
Frozen baked goods grow in demand
Eesti Pagar AS leads the category
PROSPECTS AND OPPORTUNITIES
Frozen cakes, sweet pies and tarts will demonstrate strong growth
Rising demand for packaged flat bread
Frozen baked goods face a positive outlook
CATEGORY DATA
Table 1 Sales of Baked Goods by Category: Volume 2016-2021
Table 2 Sales of Baked Goods by Category: Value 2016-2021
Table 3 Sales of Baked Goods by Category: % Volume Growth 2016-2021
Table 4 Sales of Baked Goods by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Baked Goods: % Value 2017-2021
Table 6 LBN Brand Shares of Baked Goods: % Value 2018-2021
Table 7 Distribution of Baked Goods by Format: % Value 2016-2021
Table 8 Forecast Sales of Baked Goods by Category: Volume 2021-2026
Table 9 Forecast Sales of Baked Goods by Category: Value 2021-2026
Table 10 Forecast Sales of Baked Goods by Category: % Volume Growth 2021-2026
Table 11 Forecast Sales of Baked Goods by Category: % Value Growth 2021-2026
STAPLE FOODS IN ESTONIA
EXECUTIVE SUMMARY
Staple foods in 2021: healthy food contributes staples
Key trends in 2022
Competitive landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 12 Sales of Staple Foods by Category: Volume 2016-2021
Table 13 Sales of Staple Foods by Category: Value 2016-2021
Table 14 Sales of Staple Foods by Category: % Volume Growth 2016-2021
Table 15 Sales of Staple Foods by Category: % Value Growth 2016-2021
Table 16 NBO Company Shares of Staple Foods: % Value 2017-2021
Table 17 LBN Brand Shares of Staple Foods: % Value 2018-2021
Table 18 Penetration of Private Label by Category: % Value 2016-2021
Table 19 Distribution of Staple Foods by Format: % Value 2016-2021
Table 20 Forecast Sales of Staple Foods by Category: Volume 2021-2026
Table 21 Forecast Sales of Staple Foods by Category: Value 2021-2026
Table 22 Forecast Sales of Staple Foods by Category: % Volume Growth 2021-2026
Table 23 Forecast Sales of Staple Foods by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources