Location-based Services (LBS) and Real-Time Location Systems (RTLS) Market by Component (Platforms, Services, and Hardware), Location Type, Application (Tracking & Navigation, Marketing & Advertising), Vertical and Region - Global Forecast to 2027
Location-based Services (LBS) and Real-Time Location Systems (RTLS) Market by Component (Platforms, Services, and Hardware), Location Type, Application (Tracking & Navigation, Marketing & Advertising), Vertical and Region - Global Forecast to 2027
Abstract
MarketsandMarkets forecasts the global Location-Based Service (LBS) and Real-Time Location Systems (RTLS) Market size is expected to grow from USD 22.3 billion in 2022 to USD 50.2 billion by 2027, at a Compound Annual Growth Rate (CAGR) of 17.6% during the forecast period.
“By Application, the tracking and navigation segment to grow at the higher market size during the forecast period”
The tracking and navigation application uses LBS and RTLS technologies for driver assistance, passenger information, and vehicle management. LBS is frequently included into auto navigation systems to help drivers and offer real-time traffic data. In order to give drivers real-time navigation support, Waze, a GPS navigation software app (owned by Google), crowdsources traffic and road information.
LBS and tracking methods are currently widely employed in logistic tracking and vehicle management. Applications that go beyond auto navigation and vehicle management have started to appear recently. For instance, applications to locate open on-street parking spaces, safety alerts, and multimodal have all been implemented .
“By Vertical, the Retail segment to hold the larger market size during the forecast period”
In order to manage retail apps and provide a better customer experience, LBS and RTLS are crucial. The adoption of LBS and RTLS platforms in the retail industry eliminates the need of conventional methods to analyse consumer purchasing patterns and provides a secure digital environment for interactions between buyers and sellers. The retail industry is able to study client behaviour throughout the world and target the correct customers with the use of information produced by such apps. For instance, the use of LBS and RTUS technology has altered the way that customers shop thanks to social networking sites like Facebook, Instagram, and WhatsApp.
These technologies make it simpler to identify user interest and extend the right products through advertisements or campaigns that motivate customers and enhance their buying-selling experience. LBS and RTLS help the retail vertical in numerous ways, including inventory, fraud detection, and pricing management. The growing adoption of eCommerce has driven the growth of LBS and RTLS platforms in this vertical.
“By Region, the Europe is expected to grow at the second highest market share during the forecast period”
Europe is a leading country in terms of R&D in the LBS and RTLS. A large number of individual customers and enterprises in Europe extensively use location-based and mapping services. Furthermore, some mobile operators in Europe use location analytics techniques and collect location-based data from subscribers, to strengthen the performance of their mobile networks and for internal marketing purposes.
Some of the major countries in Europe include France, Germany, Italy, the UK, Spain, and Russia. The LBS and RTLS market in Europe is projected to witness steady growth from 2019 to 2024. The rise in the adoption of RTLS-based platforms in this region can be attributed to the introduction of new technologies, such as UWB and Zigbee, that offer advanced features for use across various applications. Healthcare is one of the major application segments for RTLS platforms in the region.
The breakup of the profiles of the primary participants is given below:
•By Company: Tier 1 – 45%, Tier 2 – 25%, and Tier 3 – 30%
•By Designation: C-Level Executives – 40%, Directors– 35%, Others*–25%
•By Region: North America – 45%, Europe – 20%, APAC – 25%, and RoW** – 10%
This research study outlines the market potential, market dynamics, and major vendors operating in the Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market. Key and innovative vendors in the Location-Based Service (LBS) and Real-Time Location Systems (RTLS) Market include AiRISTA Flow (US), Apple (US), Aruba Networks (US), CenTrak (US), Cisco (US), Ericsson (US), ESRI (US), GE Healthcare (US), Google (US), HERE (Netherlands), IBM (US), KDDI (Japan), Leantegra (US), Microsoft (US), Navigine (US), NTT Docomo (Japan), Oracle (US), Qualcomm (US), Quuppa (Finland), Sewio Republic (Czech Republic), Spime (US), Identec Group (Liechtenstein), Infor (US), TeleTracking Technologies (US), MYSPHERA (Spain), Stanley Healthcare (US), Teldio (Canada), TomTom (Netherlands), Ubisense (UK), Zebra Technologies (UK).
Research Coverage
The Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market is segmented into component, Location type, by application, by vertical, and region. A detailed analysis of the key industry players has been undertaken to provide insights into their business overviews; services; key strategies; new service and product launches; partnerships, agreements, and collaborations; business expansions; and competitive landscape associated with the Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market.
Key benefits of buying the report
The report is expected to help the market leaders/new entrants in this market by providing them information on the closest approximations of the revenue numbers for the overall Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market and its segments. This report is also expected to help stakeholders understand the competitive landscape and gain insights to improve the position of their businesses and to plan suitable go-to-market strategies. The report also aims at helping stakeholders understand the pulse of the market and provide them with information on key market drivers, restraints, challenges, and opportunities.
Content
Table of Contents
1INTRODUCTION36
1.1OBJECTIVES OF STUDY36
1.2MARKET DEFINITION36
1.2.1INCLUSIONS & EXCLUSIONS37
1.3MARKET SCOPE37
1.3.1MARKET SEGMENTATION38
1.3.2REGIONS COVERED38
1.3.3YEARS CONSIDERED39
1.4CURRENCY CONSIDERED39
TABLE 1USD EXCHANGE RATE, 2018–202139
1.5STAKEHOLDERS40
1.6SUMMARY OF CHANGES40
2RESEARCH METHODOLOGY41
2.1RESEARCH DATA41
FIGURE 1LBS AND RTLS MARKET: RESEARCH DESIGN41
2.1.1SECONDARY DATA42
2.1.2PRIMARY DATA42
2.1.2.1Breakdown of primary interviews42
2.1.2.2Key industry insights43
2.2MARKET BREAKUP AND DATA TRIANGULATION44
2.3MARKET SIZE ESTIMATION45
2.3.1TOP-DOWN APPROACH45
FIGURE 2MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 1 (DEMAND SIDE): SHARE OF LBS AND RTLS MARKET THROUGH HARDWARE, APPLICATIONS, AND SERVICES45
2.3.2BOTTOM-UP APPROACH46
FIGURE 3MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 (SUPPLY SIDE): REVENUE OF SOLUTIONS/SERVICES OF LBS AND RTLS MARKET46
FIGURE 4LBS AND RTLS MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH, SUPPLY-SIDE ANALYSIS (2/2)47
2.4MARKET FORECAST48
TABLE 2FACTOR ANALYSIS48
2.5RESEARCH ASSUMPTIONS49
TABLE 3RESEARCH ASSUMPTIONS49
2.6LIMITATIONS AND RISK ASSESSMENT50
2.7RECESSION IMPACT50
FIGURE 5LBS AND RTLS MARKET: RECESSION IMPACT51
3EXECUTIVE SUMMARY52
FIGURE 6LBS AND RTLS MARKET, 2019–2027 (USD MILLION)54
FIGURE 7SEGMENTS WITH HIGHEST CAGR IN LBS AND RTLS MARKET DURING FORECAST PERIOD54
FIGURE 8LBS AND RTLS MARKET: REGIONAL SCENARIO55
4PREMIUM INSIGHTS56
4.1ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN LBS AND RTLS MARKET56
FIGURE 9PROLIFERATION OF SMARTPHONES AND LOCATION-BASED APPS TO DRIVE MARKET GROWTH56
4.2LBS AND RTLS MARKET, BY LOCATION TYPE, 202256
FIGURE 10OUTDOOR SEGMENT TO ACCOUNT FOR LARGER SHARE IN 202256
4.3LBS AND RTLS MARKET, BY APPLICATION, 2022 VS. 202757
FIGURE 11TRACKING & NAVIGATION SEGMENT TO ACCOUNT FOR LARGEST SHARE BY 202757
4.4LBS AND RTLS MARKET, BY VERTICAL, 2022 VS. 202757
FIGURE 12TRANSPORTATION & LOGISTICS SEGMENT TO ACCOUNT FOR LARGEST SHARE BY 202757
4.5LBS AND RTLS MARKET: MARKET INVESTMENT SCENARIO (2022–2027)58
FIGURE 13ASIA PACIFIC CONSIDERED AS KEY MARKET FOR INVESTMENTS58
5MARKET OVERVIEW AND INDUSTRY TRENDS59
5.1MARKET OVERVIEW59
5.2MARKET DYNAMICS59
FIGURE 14DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES59
5.2.1DRIVERS60
5.2.1.1Increasing demand for UWB-based real-time location systems60
5.2.1.2Rising need for geo-marketing60
5.2.1.3Increasing competitiveness60
5.2.1.4Growing demand for location-based and real-time systems and services in various industries61
5.2.2RESTRAINTS61
5.2.2.1High installation and maintenance costs61
5.2.2.2Data security concerns61
5.2.2.3Negative feedback from end users62
5.2.3OPPORTUNITIES62
5.2.3.1Growing use of BLE and UWB for indoor proximity services62
5.2.3.2Rising focus on IoT in healthcare62
5.2.3.3Growing use of 5G for location-based services63
5.2.3.4Rising demand for real-time location systems in emerging regions63
5.2.4CHALLENGES64
5.2.4.1System irreconcilability and lack of standardization64
5.2.4.2RTLS supply chain hindrances64
5.3VALUE CHAIN ANALYSIS64
FIGURE 15VALUE CHAIN ANALYSIS65
5.4ECOSYSTEM ANALYSIS65
TABLE 4ECOSYSTEM ANALYSIS65
5.5TECHNOLOGY ANALYSIS66
5.5.1SATELLITE, MICROWAVE, AND INFRARED REMOTE SENSING66
5.5.2OTDOA AND E-OTD67
5.5.3RFID AND NFC67
5.5.4CONTEXT-AWARE TECHNOLOGIES68
5.5.5WI-FI/WLAN, UWB, BT/BLE, BEACONS, AND A-GPS68
5.5.6OTHER TECHNOLOGIES69
5.6PATENT ANALYSIS70
TABLE 5US: TOP TWENTY PATENTS OWNERS IN LAST 10 YEARS70
FIGURE 16NUMBER OF PATENTS GRANTED, 2012–202171
FIGURE 17TOP 10 COMPANIES WITH HIGHEST NUMBER OF PATENT APPLICATIONS72
5.7PRICING ANALYSIS72
TABLE 6AVERAGE SELLING PRICE TREND FOR KEY PLAYERS, BY SEGMENT NAME72
TABLE 7AVERAGE SELLING PRICE TREND FOR KEY PLAYERS, BY PRODUCT73
5.8KEY CONFERENCES & EVENTS, 2022–202373
TABLE 8LIST OF CONFERENCES & EVENTS, 2022–202373
5.9REGULATORY LANDSCAPE74
5.9.1OPEN GEOSPATIAL CONSORTIUM74
5.9.2GENERAL DATA PROTECTION REGULATION74
5.9.3INSTITUTE OF ELECTRICAL AND ELECTRONICS ENGINEERS74
5.9.4ACT OF PROTECTION OF PERSONAL INFORMATION74
5.9.5DESIGNING ACCOUNTING SAFEGUARDS TO HELP BROADEN OVERSIGHT AND REGULATIONS ON DATA74
5.10PORTER’S FIVE FORCES MODEL74
TABLE 9PORTER’S FIVE FORCES MODEL75
FIGURE 18PORTER’S FIVE FORCES MODEL75
5.10.1THREAT FROM NEW ENTRANTS76
5.10.2THREAT FROM SUBSTITUTES76
5.10.3BARGAINING POWER OF BUYERS76
5.10.4BARGAINING POWER OF SUPPLIERS76
5.10.5INTENSITY OF COMPETITIVE RIVALRY76
5.11KEY STAKEHOLDERS & BUYING CRITERIA77
5.11.1KEY STAKEHOLDERS IN BUYING PROCESS77
FIGURE 19INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE END USERS77
TABLE 10INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE END USERS77
5.11.2BUYING CRITERIA78
FIGURE 20KEY BUYING CRITERIA FOR TOP THREE END USERS78
TABLE 11KEY BUYING CRITERIA FOR TOP THREE END USERS78
5.12CASE STUDY ANALYSIS79
5.12.1USE CASE 1: KESKO INCREASED ITS AVERAGE SALES USING NAVIGINE’S INDOOR NAVIGATION SYSTEM79
5.12.2USE CASE 2: UBER USED TOMTOM’S TRAFFIC DATA AND MAP APIS TO FACILITATE SMOOTH JOURNEYS79
5.12.3USE CASE 3: BING MAPS HELPED SOLIDARITY ACHIEVE SOUND, REAL-TIME REPORTING80
5.12.4USE CASE 4: GOOGLE MAPS PLATFORM HELPED IBIBO GROUP OFFER USEFUL TRAVELER SERVICES80
5.12.5USE CASE 5: BOUMAN MENTAL HEALTHCARE ADOPTED AIRISTA FLOW RTLS TO DEVELOP MOBILE EMERGENCY ALERTING SYSTEM81
6LBS AND RTLS MARKET, BY COMPONENT82
6.1INTRODUCTION83
FIGURE 21SERVICES SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD83
6.1.1COMPONENTS: LBS AND RTLS MARKET DRIVERS83
TABLE 12LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)84
TABLE 13LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)84
6.2PLATFORMS84
6.2.1GROWING NEED TO ENHANCE FEATURES OF LOCATION-BASED AND REAL-TIME LOCATION PLATFORMS84
TABLE 14PLATFORMS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)85
TABLE 15PLATFORMS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)85
6.3SERVICES85
6.3.1GROWING DEMAND FOR MODERN INFORMATION SERVICES85
TABLE 16SERVICES: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)86
TABLE 17SERVICES: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)86
TABLE 18LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)86
TABLE 19LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)86
6.3.2DEPLOYMENT AND INTEGRATION87
TABLE 20DEPLOYMENT AND INTEGRATION: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)87
TABLE 21DEPLOYMENT AND INTEGRATION: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)87
6.3.3APPLICATION SUPPORT AND MAINTENANCE87
TABLE 22APPLICATION SUPPORT AND MAINTENANCE: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)88
TABLE 23APPLICATION SUPPORT AND MAINTENANCE: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)88
6.3.4CONSULTING AND TRAINING88
TABLE 24CONSULTING AND TRAINING: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)89
TABLE 25CONSULTING AND TRAINING: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)89
6.4HARDWARE89
6.4.1RISING USE OF EMBEDDED SENSORS AND LONG-LASTING INTERNAL BATTERIES89
TABLE 26HARDWARE: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)90
TABLE 27HARDWARE: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)90
7LBS AND RTLS MARKET, BY LOCATION TYPE91
7.1INTRODUCTION92
FIGURE 22INDOOR SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD92
7.1.1LOCATION TYPES: LBS AND RTLS MARKET DRIVERS92
TABLE 28LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)92
TABLE 29LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)93
7.2OUTDOOR93
7.2.1RISING DEMAND FOR OUTDOOR POSITIONING SYSTEMS IN COMPANIES93
TABLE 30OUTDOOR: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)93
TABLE 31OUTDOOR: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)94
7.3INDOOR94
7.3.1INCREASING NEED TO TRACK INVENTORY ACCURATELY94
TABLE 32INDOOR: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)95
TABLE 33INDOOR: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)95
8LBS AND RTLS MARKET, BY APPLICATION96
8.1INTRODUCTION97
FIGURE 23LOCATION-BASED HEALTH MONITORING SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD97
8.1.1APPLICATIONS: LBS AND RTLS MARKET DRIVERS97
TABLE 34LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)98
TABLE 35LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)98
8.2TRACKING AND NAVIGATION98
8.2.1WAYFINDING APPS AID INDOOR NAVIGATION98
TABLE 36TRACKING AND NAVIGATION: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)99
TABLE 37TRACKING AND NAVIGATION: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)99
8.3MARKETING AND ADVERTISING99
8.3.1GEOLOCATION DATA HELPS IDENTIFY STORE PREFERENCES OF CUSTOMERS99
TABLE 38MARKETING AND ADVERTISING: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)100
TABLE 39MARKETING AND ADVERTISING: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)100
8.4LOCATION-BASED SOCIAL NETWORKS100
8.4.1GROWING POPULARITY OF SOCIAL NETWORKING APPS100
TABLE 40LOCATION-BASED SOCIAL NETWORKS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)100
TABLE 41LOCATION-BASED SOCIAL NETWORKS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)101
8.5LOCATION-BASED HEALTH MONITORING101
8.5.1RISING DEMAND FOR MONITORING AND ALERT SYSTEMS DURING PANDEMIC101
TABLE 42LOCATION-BASED HEALTH MONITORING: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)101
TABLE 43LOCATION-BASED HEALTH MONITORING: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)102
8.6OTHER APPLICATIONS102
TABLE 44OTHER APPLICATIONS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)102
TABLE 45OTHER APPLICATIONS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)103
9LBS AND RTLS MARKET, BY VERTICAL104
9.1INTRODUCTION105
FIGURE 24HEALTHCARE VERTICAL TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD105
9.1.1VERTICALS: LBS AND RTLS MARKET DRIVERS105
TABLE 46LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)106
TABLE 47LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)106
9.2TRANSPORTATION & LOGISTICS107
9.2.1INCREASING DEMAND FOR FIELD ASSET MONITORING AND ALERT APPLICATIONS107
TABLE 48TRANSPORTATION & LOGISTICS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)107
TABLE 49TRANSPORTATION & LOGISTICS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)108
9.3RETAIL108
9.3.1LOCATION-BASED INTELLIGENCE SYSTEMS HELP RETAIL CONSUMERS LOCATE NEARBY STORES108
TABLE 50RETAIL: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)108
TABLE 51RETAIL: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)109
9.4GOVERNMENT109
9.4.1LOCATION-BASED AND REAL-TIME LOCATION SERVICES HELP GOVERNMENT GATHER INFORMATION109
TABLE 52GOVERNMENT: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)109
TABLE 53GOVERNMENT: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)109
9.5MANUFACTURING110
9.5.1RISING NEED TO TRACK AND LOCATE EQUIPMENT AND COMPONENTS110
TABLE 54MANUFACTURING: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)110
TABLE 55MANUFACTURING: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)111
9.6TOURISM & HOSPITALITY111
9.6.1INCREASING USE OF LOCATION-BASED AND REAL-TIME LOCATION SYSTEMS TO MANAGE TOURISM111
TABLE 56TOURISM & HOSPITALITY: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)111
TABLE 57TOURISM & HOSPITALITY: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)112
9.7HEALTHCARE112
9.7.1INCREASING ADOPTION OF LOCATION-BASED AND REAL-TIME LOCATION SOLUTIONS TO DRIVE MARKET GROWTH IN HEALTHCARE112
TABLE 58HEALTHCARE: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)112
TABLE 59HEALTHCARE: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)113
9.8MEDIA & ENTERTAINMENT113
9.8.1RISING NEED TO MANAGE DISTRIBUTION NETWORKS113
TABLE 60MEDIA & ENTERTAINMENT: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)113
TABLE 61MEDIA & ENTERTAINMENT: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)114
9.9OTHER VERTICALS114
TABLE 62OTHER VERTICALS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)115
TABLE 63OTHER VERTICALS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)115
10LBS AND RTLS MARKET, BY REGION116
10.1INTRODUCTION117
FIGURE 25NORTH AMERICA TO LEAD MARKET DURING FORECAST PERIOD117
FIGURE 26ASIA PACIFIC TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD118
TABLE 64LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)118
TABLE 65LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)118
10.2NORTH AMERICA119
10.2.1NORTH AMERICA: PESTLE ANALYSIS119
10.2.2NORTH AMERICA: LBS AND RTLS MARKET DRIVERS120
10.2.3NORTH AMERICA: RECESSION IMPACT120
FIGURE 27NORTH AMERICA: LBS AND RTLS MARKET SNAPSHOT121
TABLE 66NORTH AMERICA: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)121
TABLE 67NORTH AMERICA: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)122
TABLE 68NORTH AMERICA: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)122
TABLE 69NORTH AMERICA: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)122
TABLE 70NORTH AMERICA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)122
TABLE 71NORTH AMERICA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)123
TABLE 72NORTH AMERICA: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)123
TABLE 73NORTH AMERICA: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)123
TABLE 74NORTH AMERICA: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)124
TABLE 75NORTH AMERICA: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)124
TABLE 76NORTH AMERICA: LBS AND RTLS MARKET, BY COUNTRY, 2016–2021 (USD MILLION)124
TABLE 77NORTH AMERICA: LBS AND RTLS MARKET, BY COUNTRY, 2022–2027 (USD MILLION)125
10.2.4US125
10.2.4.1Easy availability of indoor and outdoor location technologies125
TABLE 78US: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)125
TABLE 79US: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)126
TABLE 80US: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)126
TABLE 81US: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)126
TABLE 82US: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)126
TABLE 83US: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)127
TABLE 84US: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)127
TABLE 85US: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)127
TABLE 86US: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)128
TABLE 87US: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)128
10.2.5CANADA129
10.2.5.1Rising infrastructural developments and investments129
TABLE 88CANADA: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)129
TABLE 89CANADA: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)129
TABLE 90CANADA: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)129
TABLE 91CANADA: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)130
TABLE 92CANADA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)130
TABLE 93CANADA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)130
TABLE 94CANADA: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)130
TABLE 95CANADA: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)131
TABLE 96CANADA: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)131
TABLE 97CANADA: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)131
10.3EUROPE132
10.3.1EUROPE: PESTLE ANALYSIS132
10.3.2EUROPE: LBS AND RTLS MARKET DRIVERS133
10.3.3EUROPE: RECESSION IMPACT133
TABLE 98EUROPE: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)134
TABLE 99EUROPE: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)134
TABLE 100EUROPE: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)134
TABLE 101EUROPE: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)135
TABLE 102EUROPE: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)135
TABLE 103EUROPE: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)135
TABLE 104EUROPE: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)135
TABLE 105EUROPE: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)136
TABLE 106EUROPE: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)136
TABLE 107EUROPE: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)136
TABLE 108EUROPE: LBS AND RTLS MARKET, BY COUNTRY, 2016–2021 (USD MILLION)137
TABLE 109EUROPE: LBS AND RTLS MARKET, BY COUNTRY, 2022–2027 (USD MILLION)137
10.3.4UK137
10.3.4.1Increasing adoption of strategic partnerships137
TABLE 110UK: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)137
TABLE 111UK: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)138
TABLE 112UK: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)138
TABLE 113UK: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)138
TABLE 114UK: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)138
TABLE 115UK: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)139
TABLE 116UK: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)139
TABLE 117UK: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)139
TABLE 118UK: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)140
TABLE 119UK: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)140
10.3.5GERMANY141
10.3.5.1Growing demand for smart infrastructure systems141
TABLE 120GERMANY: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)141
TABLE 121GERMANY: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)141
TABLE 122GERMANY: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)141
TABLE 123GERMANY: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)142
TABLE 124GERMANY: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)142
TABLE 125GERMANY: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)142
TABLE 126GERMANY: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)142
TABLE 127GERMANY: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)143
TABLE 128GERMANY: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)143
TABLE 129GERMANY: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)143
10.3.6REST OF EUROPE144
10.4ASIA PACIFIC144
10.4.1ASIA PACIFIC: PESTLE ANALYSIS144
10.4.2ASIA PACIFIC: LBS AND RTLS MARKET DRIVERS145
10.4.3ASIA PACIFIC: RECESSION IMPACT145
FIGURE 28ASIA PACIFIC: LBS AND RTLS MARKET SNAPSHOT146
TABLE 130ASIA PACIFIC: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)147
TABLE 131ASIA PACIFIC: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)147
TABLE 132ASIA PACIFIC: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)147
TABLE 133ASIA PACIFIC: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)147
TABLE 134ASIA PACIFIC: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)148
TABLE 135ASIA PACIFIC: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)148
TABLE 136ASIA PACIFIC: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)148
TABLE 137ASIA PACIFIC: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)148
TABLE 138ASIA PACIFIC: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)149
TABLE 139ASIA PACIFIC: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)149
TABLE 140ASIA PACIFIC: LBS AND RTLS MARKET, BY COUNTRY, 2016–2021 (USD MILLION)149
TABLE 141ASIA PACIFIC: LBS AND RTLS MARKET, BY COUNTRY, 2022–2027 (USD MILLION)150
10.4.4CHINA150
10.4.4.1Growing demand for location-based services in various industries150
TABLE 142CHINA: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)150
TABLE 143CHINA: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)151
TABLE 144CHINA: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)151
TABLE 145CHINA: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)151
TABLE 146CHINA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)151
TABLE 147CHINA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)152
TABLE 148CHINA: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)152
TABLE 149CHINA: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)152
TABLE 150CHINA: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)153
TABLE 151CHINA: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)153
10.4.5JAPAN153
10.4.5.1Rising adoption of GPS-enabled solutions153
TABLE 152JAPAN: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)154
TABLE 153JAPAN: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)154
TABLE 154JAPAN: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)154
TABLE 155JAPAN: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)154
TABLE 156JAPAN: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)155
TABLE 157JAPAN: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)155
TABLE 158JAPAN: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)155
TABLE 159JAPAN: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)155
TABLE 160JAPAN: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)156
TABLE 161JAPAN: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)156
10.4.6REST OF ASIA PACIFIC156
10.5REST OF THE WORLD157
10.5.1REST OF THE WORLD: LBS AND RTLS MARKET DRIVERS157
10.5.2REST OF THE WORLD: RECESSION IMPACT157
TABLE 162ROW: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)158
TABLE 163ROW: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)158
TABLE 164ROW: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)158
TABLE 165ROW: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)158
TABLE 166ROW: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)159
TABLE 167ROW: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)159
TABLE 168ROW: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)159
TABLE 169ROW: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)159
TABLE 170ROW: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)160
TABLE 171ROW: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)160
TABLE 172ROW: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)160
TABLE 173ROW: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)161
10.5.3MIDDLE EAST161
10.5.3.1Increasing use of technology in public and private initiatives161
10.5.4AFRICA161
10.5.4.1Growth in adoption of smartphones161
10.5.5LATIN AMERICA161
10.5.5.1Expanding mobile subscriber base161
11COMPETITIVE LANDSCAPE162
11.1OVERVIEW162
11.2STRATEGIES OF KEY PLAYERS162
11.3REVENUE ANALYSIS163
FIGURE 29HISTORICAL REVENUE ANALYSIS, 2017–2021163
11.4MARKET RANKING OF KEY PLAYERS, 2022163
FIGURE 30MARKET RANKING OF KEY PLAYERS163
11.5MARKET SHARE ANALYSIS OF TOP PLAYERS164
TABLE 174LBS AND RTLS MARKET: DEGREE OF COMPETITION164
FIGURE 31MARKET SHARE ANALYSIS, 2022165
11.6MARKET EVALUATION FRAMEWORK165
FIGURE 32MARKET EVALUATION FRAMEWORK, 2019–2022166
11.7EVALUATION QUADRANT FOR KEY PLAYERS, 2022166
TABLE 175PRODUCT FOOTPRINT WEIGHTAGE166
11.7.1STARS167
11.7.2EMERGING LEADERS167
11.7.3PERVASIVE PLAYERS167
11.7.4PARTICIPANTS167
FIGURE 33COMPANY EVALUATION MATRIX FOR KEY PLAYERS, 2022168
11.8FOOTPRINT ANALYSIS169
TABLE 176COMPANY PRODUCT FOOTPRINT169
11.8.1VERTICAL FOOTPRINT170
TABLE 177COMPANY VERTICAL FOOTPRINT170
11.8.2PRODUCT OFFERING FOOTPRINT171
TABLE 178COMPANY PRODUCT OFFERING FOOTPRINT171
11.8.3REGIONAL FOOTPRINT172
TABLE 179COMPANY REGIONAL FOOTPRINT172
11.9COMPETITIVE BENCHMARKING FOR STARTUPS/SMES173
TABLE 180DETAILED LIST OF KEY STARTUPS/SMES173
11.10EVALUATION MATRIX FOR STARTUPS/SMES, 2022174
TABLE 181EVALUATION MATRIX FOR STARTUPS/SMES: CRITERIA WEIGHTAGE174
11.10.1PROGRESSIVE COMPANIES174
11.10.2RESPONSIVE COMPANIES174
11.10.3DYNAMIC COMPANIES174
11.10.4STARTING BLOCKS175
FIGURE 34EVALUATION MATRIX FOR STARTUPS/SMES, 2022175
11.11COMPETITIVE SCENARIO AND TRENDS176
11.11.1PRODUCT LAUNCHES176
TABLE 182LBS AND RTLS MARKET: PRODUCT LAUNCHES, 2019–2022176
11.11.2DEALS177
TABLE 183LBS AND RTLS MARKET: DEALS, 2019–2022177
12COMPANY PROFILES179
12.1KEY PLAYERS179
(Business Overview, Products Offered, Recent Developments, and MnM View)*
12.1.1CISCO179
TABLE 184CISCO: BUSINESS OVERVIEW179
FIGURE 35CISCO: COMPANY SNAPSHOT180
TABLE 185CISCO: SOLUTIONS OFFERED180
TABLE 186CISCO: PRODUCTS LAUNCHES180
12.1.2GOOGLE182
TABLE 187GOOGLE: BUSINESS OVERVIEW182
FIGURE 36GOOGLE: COMPANY SNAPSHOT183
TABLE 188GOOGLE: SOLUTIONS OFFERED183
TABLE 189GOOGLE: PRODUCTS LAUNCHES184
12.1.3IBM185
TABLE 190IBM: BUSINESS OVERVIEW185
FIGURE 37IBM: COMPANY SNAPSHOT186
TABLE 191IBM: SOLUTIONS OFFERED186
TABLE 192IBM: DEALS187
12.1.4MICROSOFT188
TABLE 193MICROSOFT: BUSINESS OVERVIEW188
FIGURE 38MICROSOFT: COMPANY SNAPSHOT188
TABLE 194MICROSOFT: SOLUTIONS OFFERED189
TABLE 195MICROSOFT: DEALS189
12.1.5ORACLE190
TABLE 196ORACLE: BUSINESS OVERVIEW190
FIGURE 39ORACLE: COMPANY SNAPSHOT190
TABLE 197ORACLE: SOLUTIONS OFFERED191
TABLE 198ORACLE: DEALS191
12.1.6ERICSSON193
TABLE 199ERICSSON: BUSINESS OVERVIEW193
FIGURE 40ERICSSON: COMPANY SNAPSHOT193
TABLE 200ERICSSON: SOLUTIONS OFFERED194
TABLE 201ERICSSON: OTHERS194
12.1.7QUALCOMM195
TABLE 202QUALCOMM: BUSINESS OVERVIEW195
FIGURE 41QUALCOMM: COMPANY SNAPSHOT196
TABLE 203QUALCOMM: SOLUTIONS OFFERED196
TABLE 204QUALCOMM: DEALS197
12.1.8TOMTOM198
TABLE 205TOMTOM: BUSINESS OVERVIEW198
FIGURE 42TOMTOM: COMPANY SNAPSHOT199
TABLE 206TOMTOM: SOLUTIONS OFFERED199
TABLE 207TOMTOM: PRODUCT LAUNCHES200
TABLE 208TOMTOM: DEALS200
12.1.9ESRI202
TABLE 209ESRI: BUSINESS OVERVIEW202
TABLE 210ESRI: SOLUTIONS OFFERED202
TABLE 211ESRI: PRODUCT LAUNCHES202
TABLE 212ESRI: DEALS203
12.1.10ZEBRA TECHNOLOGIES204
TABLE 213ZEBRA TECHNOLOGIES: BUSINESS OVERVIEW204
FIGURE 43ZEBRA TECHNOLOGIES: COMPANY SNAPSHOT204
TABLE 214ZEBRA TECHNOLOGIES: SOLUTIONS OFFERED205
* Business Overview, Products Offered, Recent Developments, and MnM View might not be captured in case of unlisted companies.
12.2OTHER PLAYERS206
12.2.1TELDIO206
12.2.2HERE206
12.2.3UBISENSE207
12.2.4APPLE207
12.2.5STANLEY HEALTHCARE208
12.2.6GE HEALTHCARE208
12.2.7CENTRAK209
12.2.8SPIME (TRIMBLE)209
12.2.9IDENTEC GROUP210
12.2.10INFOR210
12.2.11TELETRACKING TECHNOLOGIES211
12.2.12MYSPHERA211
12.2.13ARUBA NETWORKS212
12.2.14KDDI212
12.2.15NTT DOCOMO213
12.2.16AIRISTA FLOW213
12.2.17LEANTEGRA214
12.2.18SEWIO NETWORKS214
12.2.19QUUPPA215
12.2.20NAVIGINE215
“By Application, the tracking and navigation segment to grow at the higher market size during the forecast period”
The tracking and navigation application uses LBS and RTLS technologies for driver assistance, passenger information, and vehicle management. LBS is frequently included into auto navigation systems to help drivers and offer real-time traffic data. In order to give drivers real-time navigation support, Waze, a GPS navigation software app (owned by Google), crowdsources traffic and road information.
LBS and tracking methods are currently widely employed in logistic tracking and vehicle management. Applications that go beyond auto navigation and vehicle management have started to appear recently. For instance, applications to locate open on-street parking spaces, safety alerts, and multimodal have all been implemented .
“By Vertical, the Retail segment to hold the larger market size during the forecast period”
In order to manage retail apps and provide a better customer experience, LBS and RTLS are crucial. The adoption of LBS and RTLS platforms in the retail industry eliminates the need of conventional methods to analyse consumer purchasing patterns and provides a secure digital environment for interactions between buyers and sellers. The retail industry is able to study client behaviour throughout the world and target the correct customers with the use of information produced by such apps. For instance, the use of LBS and RTUS technology has altered the way that customers shop thanks to social networking sites like Facebook, Instagram, and WhatsApp.
These technologies make it simpler to identify user interest and extend the right products through advertisements or campaigns that motivate customers and enhance their buying-selling experience. LBS and RTLS help the retail vertical in numerous ways, including inventory, fraud detection, and pricing management. The growing adoption of eCommerce has driven the growth of LBS and RTLS platforms in this vertical.
“By Region, the Europe is expected to grow at the second highest market share during the forecast period”
Europe is a leading country in terms of R&D in the LBS and RTLS. A large number of individual customers and enterprises in Europe extensively use location-based and mapping services. Furthermore, some mobile operators in Europe use location analytics techniques and collect location-based data from subscribers, to strengthen the performance of their mobile networks and for internal marketing purposes.
Some of the major countries in Europe include France, Germany, Italy, the UK, Spain, and Russia. The LBS and RTLS market in Europe is projected to witness steady growth from 2019 to 2024. The rise in the adoption of RTLS-based platforms in this region can be attributed to the introduction of new technologies, such as UWB and Zigbee, that offer advanced features for use across various applications. Healthcare is one of the major application segments for RTLS platforms in the region.
The breakup of the profiles of the primary participants is given below:
•By Company: Tier 1 – 45%, Tier 2 – 25%, and Tier 3 – 30%
•By Designation: C-Level Executives – 40%, Directors– 35%, Others*–25%
•By Region: North America – 45%, Europe – 20%, APAC – 25%, and RoW** – 10%
This research study outlines the market potential, market dynamics, and major vendors operating in the Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market. Key and innovative vendors in the Location-Based Service (LBS) and Real-Time Location Systems (RTLS) Market include AiRISTA Flow (US), Apple (US), Aruba Networks (US), CenTrak (US), Cisco (US), Ericsson (US), ESRI (US), GE Healthcare (US), Google (US), HERE (Netherlands), IBM (US), KDDI (Japan), Leantegra (US), Microsoft (US), Navigine (US), NTT Docomo (Japan), Oracle (US), Qualcomm (US), Quuppa (Finland), Sewio Republic (Czech Republic), Spime (US), Identec Group (Liechtenstein), Infor (US), TeleTracking Technologies (US), MYSPHERA (Spain), Stanley Healthcare (US), Teldio (Canada), TomTom (Netherlands), Ubisense (UK), Zebra Technologies (UK).
Research Coverage
The Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market is segmented into component, Location type, by application, by vertical, and region. A detailed analysis of the key industry players has been undertaken to provide insights into their business overviews; services; key strategies; new service and product launches; partnerships, agreements, and collaborations; business expansions; and competitive landscape associated with the Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market.
Key benefits of buying the report
The report is expected to help the market leaders/new entrants in this market by providing them information on the closest approximations of the revenue numbers for the overall Location-Based Service (LBS) and Real-Time Location Systems (RTLS) market and its segments. This report is also expected to help stakeholders understand the competitive landscape and gain insights to improve the position of their businesses and to plan suitable go-to-market strategies. The report also aims at helping stakeholders understand the pulse of the market and provide them with information on key market drivers, restraints, challenges, and opportunities.
1INTRODUCTION36
1.1OBJECTIVES OF STUDY36
1.2MARKET DEFINITION36
1.2.1INCLUSIONS & EXCLUSIONS37
1.3MARKET SCOPE37
1.3.1MARKET SEGMENTATION38
1.3.2REGIONS COVERED38
1.3.3YEARS CONSIDERED39
1.4CURRENCY CONSIDERED39
TABLE 1USD EXCHANGE RATE, 2018–202139
1.5STAKEHOLDERS40
1.6SUMMARY OF CHANGES40
2RESEARCH METHODOLOGY41
2.1RESEARCH DATA41
FIGURE 1LBS AND RTLS MARKET: RESEARCH DESIGN41
2.1.1SECONDARY DATA42
2.1.2PRIMARY DATA42
2.1.2.1Breakdown of primary interviews42
2.1.2.2Key industry insights43
2.2MARKET BREAKUP AND DATA TRIANGULATION44
2.3MARKET SIZE ESTIMATION45
2.3.1TOP-DOWN APPROACH45
FIGURE 2MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 1 (DEMAND SIDE): SHARE OF LBS AND RTLS MARKET THROUGH HARDWARE, APPLICATIONS, AND SERVICES45
2.3.2BOTTOM-UP APPROACH46
FIGURE 3MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 (SUPPLY SIDE): REVENUE OF SOLUTIONS/SERVICES OF LBS AND RTLS MARKET46
FIGURE 4LBS AND RTLS MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH, SUPPLY-SIDE ANALYSIS (2/2)47
2.4MARKET FORECAST48
TABLE 2FACTOR ANALYSIS48
2.5RESEARCH ASSUMPTIONS49
TABLE 3RESEARCH ASSUMPTIONS49
2.6LIMITATIONS AND RISK ASSESSMENT50
2.7RECESSION IMPACT50
FIGURE 5LBS AND RTLS MARKET: RECESSION IMPACT51
3EXECUTIVE SUMMARY52
FIGURE 6LBS AND RTLS MARKET, 2019–2027 (USD MILLION)54
FIGURE 7SEGMENTS WITH HIGHEST CAGR IN LBS AND RTLS MARKET DURING FORECAST PERIOD54
FIGURE 8LBS AND RTLS MARKET: REGIONAL SCENARIO55
4PREMIUM INSIGHTS56
4.1ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN LBS AND RTLS MARKET56
FIGURE 9PROLIFERATION OF SMARTPHONES AND LOCATION-BASED APPS TO DRIVE MARKET GROWTH56
4.2LBS AND RTLS MARKET, BY LOCATION TYPE, 202256
FIGURE 10OUTDOOR SEGMENT TO ACCOUNT FOR LARGER SHARE IN 202256
4.3LBS AND RTLS MARKET, BY APPLICATION, 2022 VS. 202757
FIGURE 11TRACKING & NAVIGATION SEGMENT TO ACCOUNT FOR LARGEST SHARE BY 202757
4.4LBS AND RTLS MARKET, BY VERTICAL, 2022 VS. 202757
FIGURE 12TRANSPORTATION & LOGISTICS SEGMENT TO ACCOUNT FOR LARGEST SHARE BY 202757
4.5LBS AND RTLS MARKET: MARKET INVESTMENT SCENARIO (2022–2027)58
FIGURE 13ASIA PACIFIC CONSIDERED AS KEY MARKET FOR INVESTMENTS58
5MARKET OVERVIEW AND INDUSTRY TRENDS59
5.1MARKET OVERVIEW59
5.2MARKET DYNAMICS59
FIGURE 14DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES59
5.2.1DRIVERS60
5.2.1.1Increasing demand for UWB-based real-time location systems60
5.2.1.2Rising need for geo-marketing60
5.2.1.3Increasing competitiveness60
5.2.1.4Growing demand for location-based and real-time systems and services in various industries61
5.2.2RESTRAINTS61
5.2.2.1High installation and maintenance costs61
5.2.2.2Data security concerns61
5.2.2.3Negative feedback from end users62
5.2.3OPPORTUNITIES62
5.2.3.1Growing use of BLE and UWB for indoor proximity services62
5.2.3.2Rising focus on IoT in healthcare62
5.2.3.3Growing use of 5G for location-based services63
5.2.3.4Rising demand for real-time location systems in emerging regions63
5.2.4CHALLENGES64
5.2.4.1System irreconcilability and lack of standardization64
5.2.4.2RTLS supply chain hindrances64
5.3VALUE CHAIN ANALYSIS64
FIGURE 15VALUE CHAIN ANALYSIS65
5.4ECOSYSTEM ANALYSIS65
TABLE 4ECOSYSTEM ANALYSIS65
5.5TECHNOLOGY ANALYSIS66
5.5.1SATELLITE, MICROWAVE, AND INFRARED REMOTE SENSING66
5.5.2OTDOA AND E-OTD67
5.5.3RFID AND NFC67
5.5.4CONTEXT-AWARE TECHNOLOGIES68
5.5.5WI-FI/WLAN, UWB, BT/BLE, BEACONS, AND A-GPS68
5.5.6OTHER TECHNOLOGIES69
5.6PATENT ANALYSIS70
TABLE 5US: TOP TWENTY PATENTS OWNERS IN LAST 10 YEARS70
FIGURE 16NUMBER OF PATENTS GRANTED, 2012–202171
FIGURE 17TOP 10 COMPANIES WITH HIGHEST NUMBER OF PATENT APPLICATIONS72
5.7PRICING ANALYSIS72
TABLE 6AVERAGE SELLING PRICE TREND FOR KEY PLAYERS, BY SEGMENT NAME72
TABLE 7AVERAGE SELLING PRICE TREND FOR KEY PLAYERS, BY PRODUCT73
5.8KEY CONFERENCES & EVENTS, 2022–202373
TABLE 8LIST OF CONFERENCES & EVENTS, 2022–202373
5.9REGULATORY LANDSCAPE74
5.9.1OPEN GEOSPATIAL CONSORTIUM74
5.9.2GENERAL DATA PROTECTION REGULATION74
5.9.3INSTITUTE OF ELECTRICAL AND ELECTRONICS ENGINEERS74
5.9.4ACT OF PROTECTION OF PERSONAL INFORMATION74
5.9.5DESIGNING ACCOUNTING SAFEGUARDS TO HELP BROADEN OVERSIGHT AND REGULATIONS ON DATA74
5.10PORTER’S FIVE FORCES MODEL74
TABLE 9PORTER’S FIVE FORCES MODEL75
FIGURE 18PORTER’S FIVE FORCES MODEL75
5.10.1THREAT FROM NEW ENTRANTS76
5.10.2THREAT FROM SUBSTITUTES76
5.10.3BARGAINING POWER OF BUYERS76
5.10.4BARGAINING POWER OF SUPPLIERS76
5.10.5INTENSITY OF COMPETITIVE RIVALRY76
5.11KEY STAKEHOLDERS & BUYING CRITERIA77
5.11.1KEY STAKEHOLDERS IN BUYING PROCESS77
FIGURE 19INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE END USERS77
TABLE 10INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE END USERS77
5.11.2BUYING CRITERIA78
FIGURE 20KEY BUYING CRITERIA FOR TOP THREE END USERS78
TABLE 11KEY BUYING CRITERIA FOR TOP THREE END USERS78
5.12CASE STUDY ANALYSIS79
5.12.1USE CASE 1: KESKO INCREASED ITS AVERAGE SALES USING NAVIGINE’S INDOOR NAVIGATION SYSTEM79
5.12.2USE CASE 2: UBER USED TOMTOM’S TRAFFIC DATA AND MAP APIS TO FACILITATE SMOOTH JOURNEYS79
5.12.3USE CASE 3: BING MAPS HELPED SOLIDARITY ACHIEVE SOUND, REAL-TIME REPORTING80
5.12.4USE CASE 4: GOOGLE MAPS PLATFORM HELPED IBIBO GROUP OFFER USEFUL TRAVELER SERVICES80
5.12.5USE CASE 5: BOUMAN MENTAL HEALTHCARE ADOPTED AIRISTA FLOW RTLS TO DEVELOP MOBILE EMERGENCY ALERTING SYSTEM81
6LBS AND RTLS MARKET, BY COMPONENT82
6.1INTRODUCTION83
FIGURE 21SERVICES SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD83
6.1.1COMPONENTS: LBS AND RTLS MARKET DRIVERS83
TABLE 12LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)84
TABLE 13LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)84
6.2PLATFORMS84
6.2.1GROWING NEED TO ENHANCE FEATURES OF LOCATION-BASED AND REAL-TIME LOCATION PLATFORMS84
TABLE 14PLATFORMS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)85
TABLE 15PLATFORMS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)85
6.3SERVICES85
6.3.1GROWING DEMAND FOR MODERN INFORMATION SERVICES85
TABLE 16SERVICES: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)86
TABLE 17SERVICES: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)86
TABLE 18LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)86
TABLE 19LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)86
6.3.2DEPLOYMENT AND INTEGRATION87
TABLE 20DEPLOYMENT AND INTEGRATION: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)87
TABLE 21DEPLOYMENT AND INTEGRATION: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)87
6.3.3APPLICATION SUPPORT AND MAINTENANCE87
TABLE 22APPLICATION SUPPORT AND MAINTENANCE: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)88
TABLE 23APPLICATION SUPPORT AND MAINTENANCE: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)88
6.3.4CONSULTING AND TRAINING88
TABLE 24CONSULTING AND TRAINING: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)89
TABLE 25CONSULTING AND TRAINING: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)89
6.4HARDWARE89
6.4.1RISING USE OF EMBEDDED SENSORS AND LONG-LASTING INTERNAL BATTERIES89
TABLE 26HARDWARE: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)90
TABLE 27HARDWARE: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)90
7LBS AND RTLS MARKET, BY LOCATION TYPE91
7.1INTRODUCTION92
FIGURE 22INDOOR SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD92
7.1.1LOCATION TYPES: LBS AND RTLS MARKET DRIVERS92
TABLE 28LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)92
TABLE 29LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)93
7.2OUTDOOR93
7.2.1RISING DEMAND FOR OUTDOOR POSITIONING SYSTEMS IN COMPANIES93
TABLE 30OUTDOOR: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)93
TABLE 31OUTDOOR: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)94
7.3INDOOR94
7.3.1INCREASING NEED TO TRACK INVENTORY ACCURATELY94
TABLE 32INDOOR: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)95
TABLE 33INDOOR: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)95
8LBS AND RTLS MARKET, BY APPLICATION96
8.1INTRODUCTION97
FIGURE 23LOCATION-BASED HEALTH MONITORING SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD97
8.1.1APPLICATIONS: LBS AND RTLS MARKET DRIVERS97
TABLE 34LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)98
TABLE 35LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)98
8.2TRACKING AND NAVIGATION98
8.2.1WAYFINDING APPS AID INDOOR NAVIGATION98
TABLE 36TRACKING AND NAVIGATION: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)99
TABLE 37TRACKING AND NAVIGATION: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)99
8.3MARKETING AND ADVERTISING99
8.3.1GEOLOCATION DATA HELPS IDENTIFY STORE PREFERENCES OF CUSTOMERS99
TABLE 38MARKETING AND ADVERTISING: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)100
TABLE 39MARKETING AND ADVERTISING: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)100
8.4LOCATION-BASED SOCIAL NETWORKS100
8.4.1GROWING POPULARITY OF SOCIAL NETWORKING APPS100
TABLE 40LOCATION-BASED SOCIAL NETWORKS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)100
TABLE 41LOCATION-BASED SOCIAL NETWORKS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)101
8.5LOCATION-BASED HEALTH MONITORING101
8.5.1RISING DEMAND FOR MONITORING AND ALERT SYSTEMS DURING PANDEMIC101
TABLE 42LOCATION-BASED HEALTH MONITORING: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)101
TABLE 43LOCATION-BASED HEALTH MONITORING: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)102
8.6OTHER APPLICATIONS102
TABLE 44OTHER APPLICATIONS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)102
TABLE 45OTHER APPLICATIONS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)103
9LBS AND RTLS MARKET, BY VERTICAL104
9.1INTRODUCTION105
FIGURE 24HEALTHCARE VERTICAL TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD105
9.1.1VERTICALS: LBS AND RTLS MARKET DRIVERS105
TABLE 46LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)106
TABLE 47LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)106
9.2TRANSPORTATION & LOGISTICS107
9.2.1INCREASING DEMAND FOR FIELD ASSET MONITORING AND ALERT APPLICATIONS107
TABLE 48TRANSPORTATION & LOGISTICS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)107
TABLE 49TRANSPORTATION & LOGISTICS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)108
9.3RETAIL108
9.3.1LOCATION-BASED INTELLIGENCE SYSTEMS HELP RETAIL CONSUMERS LOCATE NEARBY STORES108
TABLE 50RETAIL: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)108
TABLE 51RETAIL: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)109
9.4GOVERNMENT109
9.4.1LOCATION-BASED AND REAL-TIME LOCATION SERVICES HELP GOVERNMENT GATHER INFORMATION109
TABLE 52GOVERNMENT: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)109
TABLE 53GOVERNMENT: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)109
9.5MANUFACTURING110
9.5.1RISING NEED TO TRACK AND LOCATE EQUIPMENT AND COMPONENTS110
TABLE 54MANUFACTURING: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)110
TABLE 55MANUFACTURING: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)111
9.6TOURISM & HOSPITALITY111
9.6.1INCREASING USE OF LOCATION-BASED AND REAL-TIME LOCATION SYSTEMS TO MANAGE TOURISM111
TABLE 56TOURISM & HOSPITALITY: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)111
TABLE 57TOURISM & HOSPITALITY: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)112
9.7HEALTHCARE112
9.7.1INCREASING ADOPTION OF LOCATION-BASED AND REAL-TIME LOCATION SOLUTIONS TO DRIVE MARKET GROWTH IN HEALTHCARE112
TABLE 58HEALTHCARE: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)112
TABLE 59HEALTHCARE: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)113
9.8MEDIA & ENTERTAINMENT113
9.8.1RISING NEED TO MANAGE DISTRIBUTION NETWORKS113
TABLE 60MEDIA & ENTERTAINMENT: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)113
TABLE 61MEDIA & ENTERTAINMENT: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)114
9.9OTHER VERTICALS114
TABLE 62OTHER VERTICALS: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)115
TABLE 63OTHER VERTICALS: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)115
10LBS AND RTLS MARKET, BY REGION116
10.1INTRODUCTION117
FIGURE 25NORTH AMERICA TO LEAD MARKET DURING FORECAST PERIOD117
FIGURE 26ASIA PACIFIC TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD118
TABLE 64LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)118
TABLE 65LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)118
10.2NORTH AMERICA119
10.2.1NORTH AMERICA: PESTLE ANALYSIS119
10.2.2NORTH AMERICA: LBS AND RTLS MARKET DRIVERS120
10.2.3NORTH AMERICA: RECESSION IMPACT120
FIGURE 27NORTH AMERICA: LBS AND RTLS MARKET SNAPSHOT121
TABLE 66NORTH AMERICA: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)121
TABLE 67NORTH AMERICA: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)122
TABLE 68NORTH AMERICA: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)122
TABLE 69NORTH AMERICA: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)122
TABLE 70NORTH AMERICA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)122
TABLE 71NORTH AMERICA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)123
TABLE 72NORTH AMERICA: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)123
TABLE 73NORTH AMERICA: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)123
TABLE 74NORTH AMERICA: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)124
TABLE 75NORTH AMERICA: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)124
TABLE 76NORTH AMERICA: LBS AND RTLS MARKET, BY COUNTRY, 2016–2021 (USD MILLION)124
TABLE 77NORTH AMERICA: LBS AND RTLS MARKET, BY COUNTRY, 2022–2027 (USD MILLION)125
10.2.4US125
10.2.4.1Easy availability of indoor and outdoor location technologies125
TABLE 78US: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)125
TABLE 79US: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)126
TABLE 80US: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)126
TABLE 81US: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)126
TABLE 82US: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)126
TABLE 83US: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)127
TABLE 84US: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)127
TABLE 85US: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)127
TABLE 86US: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)128
TABLE 87US: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)128
10.2.5CANADA129
10.2.5.1Rising infrastructural developments and investments129
TABLE 88CANADA: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)129
TABLE 89CANADA: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)129
TABLE 90CANADA: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)129
TABLE 91CANADA: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)130
TABLE 92CANADA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)130
TABLE 93CANADA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)130
TABLE 94CANADA: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)130
TABLE 95CANADA: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)131
TABLE 96CANADA: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)131
TABLE 97CANADA: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)131
10.3EUROPE132
10.3.1EUROPE: PESTLE ANALYSIS132
10.3.2EUROPE: LBS AND RTLS MARKET DRIVERS133
10.3.3EUROPE: RECESSION IMPACT133
TABLE 98EUROPE: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)134
TABLE 99EUROPE: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)134
TABLE 100EUROPE: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)134
TABLE 101EUROPE: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)135
TABLE 102EUROPE: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)135
TABLE 103EUROPE: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)135
TABLE 104EUROPE: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)135
TABLE 105EUROPE: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)136
TABLE 106EUROPE: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)136
TABLE 107EUROPE: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)136
TABLE 108EUROPE: LBS AND RTLS MARKET, BY COUNTRY, 2016–2021 (USD MILLION)137
TABLE 109EUROPE: LBS AND RTLS MARKET, BY COUNTRY, 2022–2027 (USD MILLION)137
10.3.4UK137
10.3.4.1Increasing adoption of strategic partnerships137
TABLE 110UK: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)137
TABLE 111UK: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)138
TABLE 112UK: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)138
TABLE 113UK: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)138
TABLE 114UK: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)138
TABLE 115UK: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)139
TABLE 116UK: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)139
TABLE 117UK: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)139
TABLE 118UK: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)140
TABLE 119UK: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)140
10.3.5GERMANY141
10.3.5.1Growing demand for smart infrastructure systems141
TABLE 120GERMANY: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)141
TABLE 121GERMANY: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)141
TABLE 122GERMANY: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)141
TABLE 123GERMANY: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)142
TABLE 124GERMANY: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)142
TABLE 125GERMANY: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)142
TABLE 126GERMANY: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)142
TABLE 127GERMANY: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)143
TABLE 128GERMANY: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)143
TABLE 129GERMANY: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)143
10.3.6REST OF EUROPE144
10.4ASIA PACIFIC144
10.4.1ASIA PACIFIC: PESTLE ANALYSIS144
10.4.2ASIA PACIFIC: LBS AND RTLS MARKET DRIVERS145
10.4.3ASIA PACIFIC: RECESSION IMPACT145
FIGURE 28ASIA PACIFIC: LBS AND RTLS MARKET SNAPSHOT146
TABLE 130ASIA PACIFIC: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)147
TABLE 131ASIA PACIFIC: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)147
TABLE 132ASIA PACIFIC: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)147
TABLE 133ASIA PACIFIC: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)147
TABLE 134ASIA PACIFIC: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)148
TABLE 135ASIA PACIFIC: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)148
TABLE 136ASIA PACIFIC: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)148
TABLE 137ASIA PACIFIC: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)148
TABLE 138ASIA PACIFIC: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)149
TABLE 139ASIA PACIFIC: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)149
TABLE 140ASIA PACIFIC: LBS AND RTLS MARKET, BY COUNTRY, 2016–2021 (USD MILLION)149
TABLE 141ASIA PACIFIC: LBS AND RTLS MARKET, BY COUNTRY, 2022–2027 (USD MILLION)150
10.4.4CHINA150
10.4.4.1Growing demand for location-based services in various industries150
TABLE 142CHINA: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)150
TABLE 143CHINA: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)151
TABLE 144CHINA: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)151
TABLE 145CHINA: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)151
TABLE 146CHINA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)151
TABLE 147CHINA: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)152
TABLE 148CHINA: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)152
TABLE 149CHINA: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)152
TABLE 150CHINA: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)153
TABLE 151CHINA: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)153
10.4.5JAPAN153
10.4.5.1Rising adoption of GPS-enabled solutions153
TABLE 152JAPAN: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)154
TABLE 153JAPAN: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)154
TABLE 154JAPAN: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)154
TABLE 155JAPAN: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)154
TABLE 156JAPAN: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)155
TABLE 157JAPAN: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)155
TABLE 158JAPAN: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)155
TABLE 159JAPAN: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)155
TABLE 160JAPAN: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)156
TABLE 161JAPAN: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)156
10.4.6REST OF ASIA PACIFIC156
10.5REST OF THE WORLD157
10.5.1REST OF THE WORLD: LBS AND RTLS MARKET DRIVERS157
10.5.2REST OF THE WORLD: RECESSION IMPACT157
TABLE 162ROW: LBS AND RTLS MARKET, BY COMPONENT, 2016–2021 (USD MILLION)158
TABLE 163ROW: LBS AND RTLS MARKET, BY COMPONENT, 2022–2027 (USD MILLION)158
TABLE 164ROW: LBS AND RTLS MARKET, BY SERVICE, 2016–2021 (USD MILLION)158
TABLE 165ROW: LBS AND RTLS MARKET, BY SERVICE, 2022–2027 (USD MILLION)158
TABLE 166ROW: LBS AND RTLS MARKET, BY LOCATION TYPE, 2016–2021 (USD MILLION)159
TABLE 167ROW: LBS AND RTLS MARKET, BY LOCATION TYPE, 2022–2027 (USD MILLION)159
TABLE 168ROW: LBS AND RTLS MARKET, BY APPLICATION, 2016–2021 (USD MILLION)159
TABLE 169ROW: LBS AND RTLS MARKET, BY APPLICATION, 2022–2027 (USD MILLION)159
TABLE 170ROW: LBS AND RTLS MARKET, BY VERTICAL, 2016–2021 (USD MILLION)160
TABLE 171ROW: LBS AND RTLS MARKET, BY VERTICAL, 2022–2027 (USD MILLION)160
TABLE 172ROW: LBS AND RTLS MARKET, BY REGION, 2016–2021 (USD MILLION)160
TABLE 173ROW: LBS AND RTLS MARKET, BY REGION, 2022–2027 (USD MILLION)161
10.5.3MIDDLE EAST161
10.5.3.1Increasing use of technology in public and private initiatives161
10.5.4AFRICA161
10.5.4.1Growth in adoption of smartphones161
10.5.5LATIN AMERICA161
10.5.5.1Expanding mobile subscriber base161
11COMPETITIVE LANDSCAPE162
11.1OVERVIEW162
11.2STRATEGIES OF KEY PLAYERS162
11.3REVENUE ANALYSIS163
FIGURE 29HISTORICAL REVENUE ANALYSIS, 2017–2021163
11.4MARKET RANKING OF KEY PLAYERS, 2022163
FIGURE 30MARKET RANKING OF KEY PLAYERS163
11.5MARKET SHARE ANALYSIS OF TOP PLAYERS164
TABLE 174LBS AND RTLS MARKET: DEGREE OF COMPETITION164
FIGURE 31MARKET SHARE ANALYSIS, 2022165
11.6MARKET EVALUATION FRAMEWORK165
FIGURE 32MARKET EVALUATION FRAMEWORK, 2019–2022166
11.7EVALUATION QUADRANT FOR KEY PLAYERS, 2022166
TABLE 175PRODUCT FOOTPRINT WEIGHTAGE166
11.7.1STARS167
11.7.2EMERGING LEADERS167
11.7.3PERVASIVE PLAYERS167
11.7.4PARTICIPANTS167
FIGURE 33COMPANY EVALUATION MATRIX FOR KEY PLAYERS, 2022168
11.8FOOTPRINT ANALYSIS169
TABLE 176COMPANY PRODUCT FOOTPRINT169
11.8.1VERTICAL FOOTPRINT170
TABLE 177COMPANY VERTICAL FOOTPRINT170
11.8.2PRODUCT OFFERING FOOTPRINT171
TABLE 178COMPANY PRODUCT OFFERING FOOTPRINT171
11.8.3REGIONAL FOOTPRINT172
TABLE 179COMPANY REGIONAL FOOTPRINT172
11.9COMPETITIVE BENCHMARKING FOR STARTUPS/SMES173
TABLE 180DETAILED LIST OF KEY STARTUPS/SMES173
11.10EVALUATION MATRIX FOR STARTUPS/SMES, 2022174
TABLE 181EVALUATION MATRIX FOR STARTUPS/SMES: CRITERIA WEIGHTAGE174
11.10.1PROGRESSIVE COMPANIES174
11.10.2RESPONSIVE COMPANIES174
11.10.3DYNAMIC COMPANIES174
11.10.4STARTING BLOCKS175
FIGURE 34EVALUATION MATRIX FOR STARTUPS/SMES, 2022175
11.11COMPETITIVE SCENARIO AND TRENDS176
11.11.1PRODUCT LAUNCHES176
TABLE 182LBS AND RTLS MARKET: PRODUCT LAUNCHES, 2019–2022176
11.11.2DEALS177
TABLE 183LBS AND RTLS MARKET: DEALS, 2019–2022177
12COMPANY PROFILES179
12.1KEY PLAYERS179
(Business Overview, Products Offered, Recent Developments, and MnM View)*
12.1.1CISCO179
TABLE 184CISCO: BUSINESS OVERVIEW179
FIGURE 35CISCO: COMPANY SNAPSHOT180
TABLE 185CISCO: SOLUTIONS OFFERED180
TABLE 186CISCO: PRODUCTS LAUNCHES180
12.1.2GOOGLE182
TABLE 187GOOGLE: BUSINESS OVERVIEW182
FIGURE 36GOOGLE: COMPANY SNAPSHOT183
TABLE 188GOOGLE: SOLUTIONS OFFERED183
TABLE 189GOOGLE: PRODUCTS LAUNCHES184
12.1.3IBM185
TABLE 190IBM: BUSINESS OVERVIEW185
FIGURE 37IBM: COMPANY SNAPSHOT186
TABLE 191IBM: SOLUTIONS OFFERED186
TABLE 192IBM: DEALS187
12.1.4MICROSOFT188
TABLE 193MICROSOFT: BUSINESS OVERVIEW188
FIGURE 38MICROSOFT: COMPANY SNAPSHOT188
TABLE 194MICROSOFT: SOLUTIONS OFFERED189
TABLE 195MICROSOFT: DEALS189
12.1.5ORACLE190
TABLE 196ORACLE: BUSINESS OVERVIEW190
FIGURE 39ORACLE: COMPANY SNAPSHOT190
TABLE 197ORACLE: SOLUTIONS OFFERED191
TABLE 198ORACLE: DEALS191
12.1.6ERICSSON193
TABLE 199ERICSSON: BUSINESS OVERVIEW193
FIGURE 40ERICSSON: COMPANY SNAPSHOT193
TABLE 200ERICSSON: SOLUTIONS OFFERED194
TABLE 201ERICSSON: OTHERS194
12.1.7QUALCOMM195
TABLE 202QUALCOMM: BUSINESS OVERVIEW195
FIGURE 41QUALCOMM: COMPANY SNAPSHOT196
TABLE 203QUALCOMM: SOLUTIONS OFFERED196
TABLE 204QUALCOMM: DEALS197
12.1.8TOMTOM198
TABLE 205TOMTOM: BUSINESS OVERVIEW198
FIGURE 42TOMTOM: COMPANY SNAPSHOT199
TABLE 206TOMTOM: SOLUTIONS OFFERED199
TABLE 207TOMTOM: PRODUCT LAUNCHES200
TABLE 208TOMTOM: DEALS200
12.1.9ESRI202
TABLE 209ESRI: BUSINESS OVERVIEW202
TABLE 210ESRI: SOLUTIONS OFFERED202
TABLE 211ESRI: PRODUCT LAUNCHES202
TABLE 212ESRI: DEALS203
12.1.10ZEBRA TECHNOLOGIES204
TABLE 213ZEBRA TECHNOLOGIES: BUSINESS OVERVIEW204
FIGURE 43ZEBRA TECHNOLOGIES: COMPANY SNAPSHOT204
TABLE 214ZEBRA TECHNOLOGIES: SOLUTIONS OFFERED205
* Business Overview, Products Offered, Recent Developments, and MnM View might not be captured in case of unlisted companies.
12.2OTHER PLAYERS206
12.2.1TELDIO206
12.2.2HERE206
12.2.3UBISENSE207
12.2.4APPLE207
12.2.5STANLEY HEALTHCARE208
12.2.6GE HEALTHCARE208
12.2.7CENTRAK209
12.2.8SPIME (TRIMBLE)209
12.2.9IDENTEC GROUP210
12.2.10INFOR210
12.2.11TELETRACKING TECHNOLOGIES211
12.2.12MYSPHERA211
12.2.13ARUBA NETWORKS212
12.2.14KDDI212
12.2.15NTT DOCOMO213
12.2.16AIRISTA FLOW213
12.2.17LEANTEGRA214
12.2.18SEWIO NETWORKS214
12.2.19QUUPPA215
12.2.20NAVIGINE215
