Abstract Fans are probably one of the few inventions that have not gone out of fashion even after 125 years of existence. To keep pace with the changing times, manufacturers have focused on improving design, efficiency, and look. Electric fan, which features in the high-market penetration product category, is an item of necessity and mass consumption. It is very high in terms of purchase priority amongst entry-level/basic necessity category durable and the second 'most wanted' consumer durable in rural India after bicycle. The fan market primarily includes the ceiling and table fans along with the modified versions like the pedestal fans, wall fans, exhaust fans, cooling fans or fresher fans, etc. India's Electric fan market has two markets Organized and unorganized market among which an organized market is ruling the country. A large number of players in the organized and unorganized market has established a broad market of India Electric fans. As per the report titled “India Electric Fan Overview, 2026”, Bonafide research the revenue from the India Electric fan market is going to cross INR 15000 Crore by the year 2025-2026. India electric fans have mostly four very common types are ceiling fans, table fans, Pedestal fans, Wall fans. During the forecasted years the market is going to increase in niche categories like premium fans, Energy-efficient fans, customized or decorative fans. Companies have taken some concentrated steps to increase their distribution channel and to cater to the rural market with an increase in electricity penetration. The implementation of Government schemes to increase the penetration of electricity in India would give a hike to the consumption of Electric fans. According to the region, though South India would lead the in the market however west India would show a robust increase in its market share. As there is an increase in purchasing power by consumers, demand for premium fans has been more. The organized fan market is dominated by Crompton Greaves, Havells, Orient, Usha, Bajaj, Khaitan Electricals dominates the market. These companies have also launched fans at affordable prices which have affected the unorganized market growth rate. The organized market has three price segments viz. Economy fans are those whose price is lower than Rs.1500, Regular fans range from Rs.1500-2500 and Premium fans are above Rs. 2500 for a single fan. Among them, regular fans have the largest market share. With the changing lifestyle of people and increase of disposable income demand for Premium fans creating its unique space in an India Electric market. The unorganized market does not have these price segments.
Content Table of Content Bonafide Research - A Brief Profile Team Profile List of Figures LIST OF TABLES 1. Executive Summary 2. IndiaElectric Fan Market Outlook 2.1. Market Size by Value 2.2. Market Size by Volume 2.3. Market Share 2.3.1. By Region 2.3.2. By Product Type (Value & Volume) 2.4. India Organized Electric Fan Market 2.4.1. Market Size by Valueby Category 2.4.2. Market Size by Volume 2.4.3. Market Share 2.5. India Unorganized Electric Fan Market 2.5.1. Market Size by Value 2.5.2. Market Size by Volume 2.5.3. Market Share by Product Type (Value & Volume) 3. India Ceiling Fan Market Outlook 3.1. Market Size by Value(Organized & Unorganized) 3.2. Market Size by Volume (Organized & Unorganized) 4. India Table Fan Market Outlook 4.1. Market Size by Value(Organized & Unorganized) 4.2. Market Size by Volume(Organized & Unorganized) 5. India Pedestal Fan Market Outlook 5.1. Market Size By Value(Organized & Unorganized) 5.2. Market Size by Volume(Organized & Unorganized) 6. India Wall Fan Market Outlook 6.1. Market Size by Value (Organized & Unorganized) 6.2. Market Size by Volume (Organized & Unorganized) 7. Pricing Analysis 8. India Economic Snapshot 9. PEST Analysis 10. Policy & Regulatory Landscape 11. Trade Dynamics 11.1. Import 11.2. Export 12. Channel Partner Analysis 13. India Electric Fan Market Dynamics 13.1. Key Drivers 13.2. Key Challenges 14. Market Trends & Developments 14.1. Trend of Premiumization 14.2. A Shift to Smart Fans 14.3. Emerging Focus on Niche Categories 14.4. Growing Preference towards Aesthetics 14.5. New Launches Directed Towards Energy Efficiency 15. Competitive Landscape 15.1. Porters Five Forces 15.2. Company Profiles 15.2.1. Crompton Greaves Limited. 15.2.2. Usha International Limited. 15.2.3. Orient Electric Limited 15.2.4. Havells India Limited 15.2.5. Bajaj Electricals Limited 15.2.6. Khaitan Electricals Limited 15.2.7. Surya Roshni Limited 15.2.8. Panasonic Life Solution IndiaPrivate Limited. 15.2.9. VishvaElectrotech Limited. 15.2.10. Luminous Power Technologies Limited 16. Strategic Recommendations 17. Disclaimer
LIST OF TABLES Table-1: India ElectricFan MarketShare Value & Volumeby State 2019-20 Table 2: India Economic Profile – 2015 to 2018 Table-3: List of HS Codes in India Pertaining to Electric Fans 2020 Table-4: Import Duty Structure for Different Types of Fans in India2020 Table-5: Import of Table Fans in India – Value & Volume 2014-15 to 2019-2020 Table-6: Import of Table Fans in India - By Country ByValue &Volume 2019-20 Table-7: Import of Ceiling Fans in India – Value & Volume 2014-15 to 2019-20 Table-8: Import of Ceiling Fans in India - By Country By Value & Volume 2019-2020 Table-9: Import of Pedestal Fans in India – Value & Volume 2010-11 to 2015-16 Table-10: Import of Pedestal Fans in India- By Country By Value & Volume 2019-2020 Table-11: Export of Table Fans from India – Value & Volume 2014-15 to 2019-2025 Table-12: Export of Table Fans from India - By Country By Value & Volume 2019-2020 Table-13: Export of Ceiling Fans from India – Value & Volume 2010-11 to 2015-16 Table-14: Export of Ceiling Fans from India - By Country By Value & Volume 2019-2020 Table-15: Export of Pedestal Fans from India – Value & Volume 2014-15 to 2019-20 Table-16: Export of Pedestal Fans from India - By Country By Value&Volume 2015-16 Table-17: Key Facts of Crompton Greaves Limited. Table-18: Key Facts of Usha International Limited Table-19: Key Facts of Orient Electric Limited Table-20: Key Facts of Havells India Limited Table-21: Key Facts of Bajaj Electricals Limited Table-22: Key Facts of Khaitan Electricals Limited Table-23: Key Facts of Surya Roshni Limited Table-24: Key Facts of Panasonic Life Solution India Pvt. Ltd. Table-25: Key Facts of VishvaElectrotech Ltd. Table-26: Key Facts of Luminous Power Technologies Limited
Fans are probably one of the few inventions that have not gone out of fashion even after 125 years of existence. To keep pace with the changing times, manufacturers have focused on improving design, efficiency, and look. Electric fan, which features in the high-market penetration product category, is an item of necessity and mass consumption. It is very high in terms of purchase priority amongst entry-level/basic necessity category durable and the second 'most wanted' consumer durable in rural India after bicycle. The fan market primarily includes the ceiling and table fans along with the modified versions like the pedestal fans, wall fans, exhaust fans, cooling fans or fresher fans, etc. India's Electric fan market has two markets Organized and unorganized market among which an organized market is ruling the country. A large number of players in the organized and unorganized market has established a broad market of India Electric fans. As per the report titled “India Electric Fan Overview, 2026”, Bonafide research the revenue from the India Electric fan market is going to cross INR 15000 Crore by the year 2025-2026. India electric fans have mostly four very common types are ceiling fans, table fans, Pedestal fans, Wall fans. During the forecasted years the market is going to increase in niche categories like premium fans, Energy-efficient fans, customized or decorative fans. Companies have taken some concentrated steps to increase their distribution channel and to cater to the rural market with an increase in electricity penetration. The implementation of Government schemes to increase the penetration of electricity in India would give a hike to the consumption of Electric fans. According to the region, though South India would lead the in the market however west India would show a robust increase in its market share. As there is an increase in purchasing power by consumers, demand for premium fans has been more. The organized fan market is dominated by Crompton Greaves, Havells, Orient, Usha, Bajaj, Khaitan Electricals dominates the market. These companies have also launched fans at affordable prices which have affected the unorganized market growth rate. The organized market has three price segments viz. Economy fans are those whose price is lower than Rs.1500, Regular fans range from Rs.1500-2500 and Premium fans are above Rs. 2500 for a single fan. Among them, regular fans have the largest market share. With the changing lifestyle of people and increase of disposable income demand for Premium fans creating its unique space in an India Electric market. The unorganized market does not have these price segments.
Table of Content Bonafide Research - A Brief Profile Team Profile List of Figures LIST OF TABLES 1. Executive Summary 2. IndiaElectric Fan Market Outlook 2.1. Market Size by Value 2.2. Market Size by Volume 2.3. Market Share 2.3.1. By Region 2.3.2. By Product Type (Value & Volume) 2.4. India Organized Electric Fan Market 2.4.1. Market Size by Valueby Category 2.4.2. Market Size by Volume 2.4.3. Market Share 2.5. India Unorganized Electric Fan Market 2.5.1. Market Size by Value 2.5.2. Market Size by Volume 2.5.3. Market Share by Product Type (Value & Volume) 3. India Ceiling Fan Market Outlook 3.1. Market Size by Value(Organized & Unorganized) 3.2. Market Size by Volume (Organized & Unorganized) 4. India Table Fan Market Outlook 4.1. Market Size by Value(Organized & Unorganized) 4.2. Market Size by Volume(Organized & Unorganized) 5. India Pedestal Fan Market Outlook 5.1. Market Size By Value(Organized & Unorganized) 5.2. Market Size by Volume(Organized & Unorganized) 6. India Wall Fan Market Outlook 6.1. Market Size by Value (Organized & Unorganized) 6.2. Market Size by Volume (Organized & Unorganized) 7. Pricing Analysis 8. India Economic Snapshot 9. PEST Analysis 10. Policy & Regulatory Landscape 11. Trade Dynamics 11.1. Import 11.2. Export 12. Channel Partner Analysis 13. India Electric Fan Market Dynamics 13.1. Key Drivers 13.2. Key Challenges 14. Market Trends & Developments 14.1. Trend of Premiumization 14.2. A Shift to Smart Fans 14.3. Emerging Focus on Niche Categories 14.4. Growing Preference towards Aesthetics 14.5. New Launches Directed Towards Energy Efficiency 15. Competitive Landscape 15.1. Porters Five Forces 15.2. Company Profiles 15.2.1. Crompton Greaves Limited. 15.2.2. Usha International Limited. 15.2.3. Orient Electric Limited 15.2.4. Havells India Limited 15.2.5. Bajaj Electricals Limited 15.2.6. Khaitan Electricals Limited 15.2.7. Surya Roshni Limited 15.2.8. Panasonic Life Solution IndiaPrivate Limited. 15.2.9. VishvaElectrotech Limited. 15.2.10. Luminous Power Technologies Limited 16. Strategic Recommendations 17. Disclaimer
LIST OF TABLES Table-1: India ElectricFan MarketShare Value & Volumeby State 2019-20 Table 2: India Economic Profile – 2015 to 2018 Table-3: List of HS Codes in India Pertaining to Electric Fans 2020 Table-4: Import Duty Structure for Different Types of Fans in India2020 Table-5: Import of Table Fans in India – Value & Volume 2014-15 to 2019-2020 Table-6: Import of Table Fans in India - By Country ByValue &Volume 2019-20 Table-7: Import of Ceiling Fans in India – Value & Volume 2014-15 to 2019-20 Table-8: Import of Ceiling Fans in India - By Country By Value & Volume 2019-2020 Table-9: Import of Pedestal Fans in India – Value & Volume 2010-11 to 2015-16 Table-10: Import of Pedestal Fans in India- By Country By Value & Volume 2019-2020 Table-11: Export of Table Fans from India – Value & Volume 2014-15 to 2019-2025 Table-12: Export of Table Fans from India - By Country By Value & Volume 2019-2020 Table-13: Export of Ceiling Fans from India – Value & Volume 2010-11 to 2015-16 Table-14: Export of Ceiling Fans from India - By Country By Value & Volume 2019-2020 Table-15: Export of Pedestal Fans from India – Value & Volume 2014-15 to 2019-20 Table-16: Export of Pedestal Fans from India - By Country By Value&Volume 2015-16 Table-17: Key Facts of Crompton Greaves Limited. Table-18: Key Facts of Usha International Limited Table-19: Key Facts of Orient Electric Limited Table-20: Key Facts of Havells India Limited Table-21: Key Facts of Bajaj Electricals Limited Table-22: Key Facts of Khaitan Electricals Limited Table-23: Key Facts of Surya Roshni Limited Table-24: Key Facts of Panasonic Life Solution India Pvt. Ltd. Table-25: Key Facts of VishvaElectrotech Ltd. Table-26: Key Facts of Luminous Power Technologies Limited
Crompton Greaves Limited. Usha International Limited. Orient Electric Limited Havells India Limited Bajaj Electricals Limited Khaitan Electricals Limited Surya Roshni Limited Panasonic Life Solution IndiaPrivate Limited. VishvaElectrotech Limited. Luminous Power Technologies Limited