Latin America Feminine Hygiene Market Outlook, 2026

Abstract
The market study report, titled ‘Latin America Feminine Hygiene Market Outlook, 2026’ by Bonafide Research analyzes the market on the basis of the regional feminine hygiene products markets spread across the region. The report also presents key insights into the value and variety of the feminine hygiene products market in Latin America. The feminine hygiene products market of Latin America is divided into Brazil, Argentina, and Colombia.

Argentina and Brazil have experienced immense growth, owing to the increase in disposable income of customers, rising hygiene awareness, and emerging distribution channels in Argentina and Brazil. Other economically weaker countries in the region like Chile and Peru are likely to experience a growth at a slower pace in the market for feminine hygiene products in terms of the usage of sanitary protection products. In 2014, Brazil accounts for the biggest chunk of the total market share for the feminine hygiene products market in Latin America and is followed by Argentina.

The growth of the region can be attributed to the rising number of working women in the region, which is acting as the primary factor driving the growth of the market. Increasing employment has consequently led to a transformation in the purchasing habits of women as they are now more aware and willing to invest in products for maintaining menstrual health. Besides this, the governments of various countries in the region are undertaking significant initiatives to spread awareness about feminine hygiene. Moreover, manufacturers are producing low-cost sanitary pads while also emphasizing introducing ultra-thin napkins with high absorbency capacity.

The introduction of commercialized disposable pads and tampons during the twentieth century changed the experience of the menstrual body in many but not all countries of the world. From a Latin-American perspective, this new way to menstruate was also understood to be a sign of modernization. Factors such as the increasing population of working women, growing awareness about female hygiene, and increasing health issues such as skin irritation and rashes are also contributing to the growth of the biodegradable sanitary napkins market across the globe.

Feminine hygiene products in Latin America are sold through various channels. Distribution of products is another area of significant value addition. Dollar stores, variety store and general merchandise retailers, cash & carries & warehouse clubs, department stores, convenience stores, hypermarkets and supermarkets, and other general retailers are the key channels for the distribution of feminine hygiene products. Hypermarkets and supermarkets, convenience stores, drug stores & pharmacies, and health & beauty stores have become major channels for feminine hygiene products across Latin America and are expected to maintain their leading position over the forecast period. With an active and busy lifestyle, consumers are opting for distribution channels for purchasing their necessary goods in order to save time and money.

Financial barriers exacerbate period poverty in Brazil. Menstrual products in Brazil are taxed because they are not categorized as essential. In fact, in São Paulo, taxes from 34% of the price of menstrual products.

CONSIDERED IN THE REPORT
• Geography: Latin America
• Base year: 2020
• Historical year: 2015
• Forecasted year: 2026

REGIONS COVERED:
• Latin America
• Brazil
• Colombia
• Argentina

ASPECTS COVERED IN THE REPORT
• Market Size By Value for the time period (2015-2026F)
• Market Share By Product (Sanitary Napkins, Tampons, Panty Liners, Menstrual Cup, Others)
• Market Share by Type (Disposable & Reusable)
• Market Share by Sales Channel (Supermarket & Hypermarket, Pharmacies, Convenience Store, Online Retail)
• Market Share by Region
• Market Share by Country

This report would help you answer the following questions:
1. What is the market size and forecast of the Latin America Feminine Hygiene Market?
2. What are the inhibiting factors and impact of COVID-19 shaping the Latin America Feminine Hygiene Market during the forecast period?
3. Which region outstands in the Latin America Feminine Hygiene Market?
4. Which are the segments to invest in over the forecast period in the Latin America Feminine Hygiene Market?
5. What is the competitive strategic window for opportunities in the Latin America Feminine Hygiene Market?
6. What are the technology trends and regulatory frameworks in the Latin America Feminine Hygiene Market?
7. What are the major company in the Latin America Feminine Hygiene Market?

Content
Table of Contents

1. Executive Summary
2. Report Methodology
3. Global Feminine Hygiene Outlook
3.1. Market Size by Value
3.2. Market Share
3.2.1. By Product
3.2.2. By Type
3.2.3. By Sales Channel
3.2.4. By Region
3.2.5. By Country
3.2.6. By Company
4. Latin America Feminine Hygiene Outlook
4.1. Market Size by Value
4.2. Market Share
4.2.1. By Product
4.2.2. By Type
4.2.3. By Sales Channel
4.2.4. By Country
4.3. Brazil Feminine Hygiene Outlook
4.3.1. Market Size by Value
4.3.2. Market Share
4.3.2.1. By Product
4.4. Argentina Feminine Hygiene Outlook
4.4.1. Market Size by Value
4.4.2. Market Share
4.4.2.1. By Product
4.5. Colombia Feminine Hygiene Outlook
4.5.1. Market Size by Value
4.5.2. Market Share
4.5.2.1. By Product
5. Market Dynamics
5.1. Key Drivers
5.2. Key Challenges
6. Market Trends and Developments
6.1. Eco-Friendly Feminine Hygiene Products
6.2. Sustainable and Cheap
6.3. Period Kits
7. Company Profiles
7.1.1. Procter & Gamble
7.1.2. Kimberly-Clark Corporation
7.1.3. Hengan International Group Company Limited
7.1.4. Edgewell Personal Care Company
7.1.5. Kao Corporation
7.1.6. Johnson & Johnson
7.1.7. Unicharm Corporation
7.1.8. Daio Paper Corporation
7.1.9. Essity Aktiebolag
7.1.10. Ontex
7.1.11. First Quality Enterprises Inc
8. Strategic Recommendations
9. Disclaimer

LIST OF FIGURES
Figure 1: Regional Overview of Global Feminine Hygiene (2019)
Figure 2: Global Feminine Hygiene Size – By Value 2015 to 2026F (In USD Billion)
Figure 3: Global Feminine Hygiene Share – By Type (2015, 2020 & 2026F)
Figure 4: Global Feminine Hygiene Share By Company (2019)
Figure 5: Latin America Feminine Hygiene Size – By Value 2015 to 2026F (In USD Billion)
Figure 6: Latin America Feminine Hygiene Share – By Type (2015, 2020 & 2026F)
Figure 7: Brazil Feminine Hygiene Size – By Value 2015 to 2026F (In USD Billion)
Figure 8: Argentina Feminine Hygiene Size – By Value 2015 to 2026F (In USD Billion)
Figure 9: Colombia Feminine Hygiene Size – By Value 2015 to 2026F (In USD Billion)

LIST OF TABLE
Table 1: Global Feminine Hygiene Share By Product (2015, 2020 & 2026F)
Table 2: Global Feminine Hygiene Share By Sales Channel (2015, 2020 & 2026F)
Table 3: Global Feminine Hygiene Share by Region (2015, 2020 & 2026F)
Table 4: Global Feminine Hygiene Share by Country (2015, 2020 & 2026F)
Table 5: Latin America Feminine Hygiene Share By Product (2015, 2020 &2026F)
Table 6: Latin America Feminine Hygiene Share By Sales Channel (2015, 2020 & 2026F)
Table 7: Latin America Feminine Hygiene Share by Country (2015, 2020 & 2026F)
Table 8: Brazil Feminine Hygiene Product Market Share By Product (2015, 2020 & 2026F)
Table 9: Brazil Feminine Hygiene Growth Rate By Product
Table 10: Argentina Feminine Hygiene Growth Rate By Product
Table 11: Argentina Feminine Hygiene Market Share By Product (2015, 2020 & 2026F)
Table 12: Colombia Feminine Hygiene Market Share By Product (2015, 2020 & 2026F)
Table 13: Colombia Feminine Hygiene Growth Rate By Product
Table 14: Key Facts of Procter & Gamble
Table 15: Key Facts ofKimberly-Clark Corporation
Table 16: Key Facts of Hengan International Group Company Limited
Table 17: Key Facts of Edgewell Personal Care Company
Table 18: Key Facts of Kao Corporation
Table 19: Key Facts of Johnson & Johnson
Table 20: Key Facts of Unicharm Corporation
Table 21: Key Facts ofDaio Paper Corporation
Table 22: Key Facts ofEssity Aktiebolag
Table 23: Key Facts of Ontex
Table 24: Key Facts of First Quality Enterprises Inc